Lake Pajamas’s marketing, tracked daily.
The latest creative Lake Pajamas puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of August 9, 2026
Email
New thermoregulating sleepwear
Aug 6, 2026

Paid media
MetaJun 19, 2026

Social
InstagramIt’s all about balance. BalanceKnit™ brings the kind of consistent, high-quality sleep you dream about. Helps maintain your ideal temperature Works all night to regulate heat and humidity Interwoven technology that won’t wash out
Aug 9, 2026
What we track on Lake Pajamas
ShopVision captures the public marketing we see from Lake Pajamas every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 9, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Lake Pajamas use?
All channelsPaid media is Lake Pajamas's most-used channel. Jump to a channel below, or read straight down.
Lake Pajamas homepage updates
86 capturedLake Pajamas on email
45 captured
New thermoregulating sleepwear
Aug 6, 2026

Introducing BalanceKnit™
Aug 3, 2026

10% off ends soon
Aug 2, 2026

Take 10% off your order
Aug 1, 2026

Don't sleep on 10% off
Jul 31, 2026

There's always someone to celebrate
Jul 29, 2026

Last call: The Summer Sale
Jul 25, 2026

Hours left for The Summer Sale
Jul 24, 2026

The Summer Sale ends soon
Jul 23, 2026

Summer Sale: What to gift
Jul 22, 2026

Three words: Pima on sale
Jul 21, 2026

The Summer Sale Starts Now
Jul 20, 2026
Lake Pajamas on paid media
275 capturedPromotional history, record by record
300 records · latest 5 shown295 more offers sit before Aug 5, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Lake Pajamas's competitive set
Benchmark on the same fieldsLake Pajamas’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Stop guessing. Start knowing.
This much detail exists for every brand you compete with.
2,339 company profiles, every storefront, refreshed daily. Bring your list of competitors and we will show you theirs.
Lake Pajamas on social
51 capturedIt’s all about balance. BalanceKnit™ brings the kind of consistent, high-quality sleep you dream about. Helps maintain your ideal temperature Works all night to regulate heat and humidity Interwoven technology that won’t wash out
Aug 9, 2026 · Instagram
So good, your morning coffee might just feel optional...
Aug 7, 2026 · Instagram
BalanceKnit™, featuring 37.5® Technology, helps naturally regulate temperature for your best night’s sleep yet.
Aug 5, 2026 · Instagram
Introducing BalanceKnit™ Our new collection of thermoregulating sleepwear, designed with 37.5® Technology, for uninterrupted nights and energized mornings.
Aug 3, 2026 · Instagram
Your best sleep, coming soon.
Aug 1, 2026 · Instagram
slow mornings with @paigeharper
Jul 31, 2026 · Instagram
A Southampton summer. Meet your new stop. 52 Jobs Ln.
Jul 30, 2026 · Instagram
Still the one. The Kimono Set, a LAKE original.
Jul 27, 2026 · Instagram
greens a plenty @couldihavethat in our new light-as-air voile set
Jul 23, 2026 · Instagram
Summer breeze on film
Jul 21, 2026 · Instagram
Meet the Pointelle Tank Gown in Cocoa.
Jul 19, 2026 · Instagram
Summer’s favorite fabric is still going strong. Shop the Charlie Set.
Jul 16, 2026 · Instagram