Hydro Flask’s marketing, tracked daily.
The latest creative Hydro Flask puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026
Email
The mug your morning's been waiting for
Sep 23, 2026

Paid media
MetaFall Colors Have Arrived
Sep 14, 2026

Social
Instagramtiny things, big imagination with @hydroflask 💧✨ 14 curious humans, tiny ceramic charms, messy hands + a little reminder that we’re never too old to play. More curiosity. More making. More tiny things that bring us joy. #HydroFlaskPartner
Sep 25, 2026
What we track on Hydro Flask
ShopVision captures the public marketing we see from Hydro Flask every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Hydro Flask use?
All channelsPaid media is Hydro Flask's most-used channel. Jump to a channel below, or read straight down.
Hydro Flask homepage updates
86 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Hydro Flask on email
39 capturedCadence
~3.3/ wk
Last 30 days
14
▲ 40%· vs prior 30d

The mug your morning's been waiting for
Sep 23, 2026

NEW launch is hard to miss
Sep 21, 2026

Meet the new Flip Sip Travel Mug
Sep 17, 2026

Meet our new Lightweight Quest Collection
Sep 16, 2026

Press Start. The Game On Collection is here
Sep 12, 2026

Build your own Role Model Hydro Flask
Sep 9, 2026

HOURS LEFT. 25% OFF ENDS TONIGHT
Sep 8, 2026

Final day for sitewide savings
Sep 7, 2026

25% off your camp setup
Sep 6, 2026

Your color is 25% off
Sep 4, 2026

25% off hydration for active days
Sep 2, 2026

Micro Hydro is 25% off*
Aug 31, 2026
Hydro Flask on paid media
400 capturedCadence
~24/ wk
Last 30 days
104
Top platform
Meta

Fall Colors Have Arrived
Sep 14, 2026 · Meta

Sep 11, 2026 · Meta

Sep 9, 2026 · Meta

Travel light. Stay hydrated.
Sep 8, 2026 · Meta

Designed for Discovery
Sep 2, 2026 · Meta

Made for the journey.
Sep 1, 2026 · Meta

Aug 31, 2026 · Meta

Meet MyHydro Coolers
Aug 25, 2026 · Meta

Aug 22, 2026 · Meta

Aug 21, 2026 · Meta

Aug 20, 2026 · Meta

Aug 19, 2026 · Meta
Promotional history, record by record
37 records · latest 1 shown36 more offers sit before Sep 25, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Hydro Flask's competitive set
Benchmark on the same fieldsHydro Flask’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Hydro Flask on social
87 capturedCadence
~6.3/ wk
Last 30 days
27
▼ 21%· vs prior 30d
Top platform
Instagram
tiny things, big imagination with @hydroflask 💧✨ 14 curious humans, tiny ceramic charms, messy hands + a little reminder that we’re never too old to play. More curiosity. More making. More tiny things that bring us joy. #HydroFlaskPartner
Sep 25, 2026 · Instagram
The clock is literally ticking on this limited edition collection @tucker
Sep 24, 2026 · Tiktok
full collection restocked for a limited time #hydroflaskpartner
Sep 23, 2026 · Instagram
Ready to retire that old bottle? Join us at @rei x @hydroflask Trade‑In events across TX, CO, SC, and WA. Bring your bottle and we’ll make sure it’s recycled responsibly. ♻️ Bring any stainless steel reusable bottle (yep, any brand) to select REI stores for recycling ✨ Score $5 towards a brand-new Hydro Flask ✍️ Show your receipt for a free engraving 📍 Swipe above for the full schedule.
Sep 22, 2026 · Instagram
what’s in my @hydroflask: fall edition 🍂 🍂 cinnamon spice tea 🍎 hot apple cider 🍁 maple matcha latte 🌰 cardamom hot cocoa 🤎 iced pumpkin latte 🏷️ #fall #falldrinks #fallcoffee #fallaesthetic #HydroFlaskPartner
Sep 21, 2026 · Instagram
The #BikeFairy was out making hydration wishes come true 🧚♂️💧🚲 Over 50 kids rolled away from @portlandsundayparkways with a brand new @hydroflask bottle to keep them hydrated all school year long. Ride a bike. Find the Bike Fairy. Get cool stuff. ✨ Thanks to all the kids who came up to say hi! #HydroFlaskPartner
Sep 19, 2026 · Instagram
Our product team put a lot of thought into the design of our new kids covered cap, building it around real feedback from parents and kids to make a cap that's easier to use and harder to spill. Shop now at https://bit.ly/3TAwWE8
Sep 18, 2026 · Facebook
Our product team put a lot of thought into the design of our new kids covered cap, building it around real feedback from parents and kids to make a cap that’s easier to use and harder to spill.
Sep 16, 2026 · Instagram
Still buzzing from the turnout at our HQ engraving event celebrating @rolemodel’s tour kick‑off in Bend! So many people came through for engravings from the limited‑edition drop 🕐
Sep 12, 2026 · Instagram
my hydro flask collection, available now #hydroflaskpartner
Sep 9, 2026 · Instagram
just found out water bottles exist... #hydroflaskpartner
Sep 8, 2026 · Instagram
Fall hikes are coming, and we're bringing our new Lightweight Quest collection along. And yes, the Morse code on the bottom of the bottles really does say 'H₂O' 💧
Sep 4, 2026 · Instagram