What did HOBO do on Black Friday?
On November 28, 2025, HOBO ran up to 30% off on select items, via "Discount." Independently captured from hobobags.com — not aggregator copy.
The offer on the day
HOBOBAGS.COM
Homepage · captured Nov 30, 2025
30% off
30%
Depth on the day
Depth on the day
30%
▲ +4 pts · vs its active-promo avg
Vs discounters
-14 pts
▼ below avg · 44% among discounters
- Headline offer
- 30% off
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, app, in-store
- Eligible categories
- Handbags
- Shipping
- —
What ran on each channel
3 channelsWhat HOBO ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
HOBO homepage updates
HOBO homepage updates capture
Captured Nov 30, 2025.
HOBO on paid media
HOBO on paid media capture
Captured Nov 30, 2025.
HOBO on social
On Small Business Saturday, this is your sign to shop small. 🤎 In honor of the day, we’re spotlighting a few HOBO-loving boutiques and why they believe shopping small matters. Where are you shopping local this season?
Captured Nov 29, 2025.
Wholesale and marketplace assets withheld
HOBO's competitive set
Benchmark on the same fieldsHOBO’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Latico Leatherslaticoleathers.com
Bed|Stübedstu.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
HOBO on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured HOBO.
What teams ask about Black Friday 2025
Answered from our data- Does HOBO offer Black Friday discounts?
- Yes — on November 28, 2025, HOBO ran 30% off.
- How deep was HOBO's Black Friday discount?
- HOBO's peak Black Friday 2025 discount was 30%. — 14 points shallower than the average among brands that discounted that day.
- What promotional mechanic did HOBO use for Black Friday?
- HOBO ran Black Friday 2025 as "Discount."
- Was HOBO's Black Friday discount sitewide or limited to select items?
- HOBO's Black Friday 2025 discount was on select items.
- Is HOBO's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did HOBO use for Black Friday?
- HOBO's Black Friday 2025 offer was eligible on: online, app, in-store.