The Frye Company’s marketing, tracked daily.
The latest creative The Frye Company puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026What we track on The Frye Company
ShopVision captures the public marketing we see from The Frye Company every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does The Frye Company use?
All channelsPaid media is The Frye Company's most-used channel. Jump to a channel below, or read straight down.
The Frye Company homepage updates
172 capturedCadence
~14/ wk
Last 30 days
59
—· vs prior 30d
The Frye Company on email
141 capturedCadence
~15/ wk
Last 30 days
63
▲ 47%· vs prior 30d

From the Archives: The Mustang
Sep 25, 2026

Ending Soon: Fall Clearance Sale
Sep 24, 2026

The Patchwork Edit
Sep 23, 2026

Extra 40% Off — Use Code FALL40
Sep 21, 2026

Extra 40% Off Sale Styles
Sep 20, 2026

Back in Stock: The Kate Deco
Sep 19, 2026

New Campus: Rose Patchwork
Sep 18, 2026

Hey VIP, It's Time to Treat Yourself!
Sep 17, 2026

VIP: Your 20% Off Ends Tonight
Sep 15, 2026

Ending Soon: Your VIP 20% Off
Sep 14, 2026

Meet Your New Everyday Pair
Sep 13, 2026

Your VIP 20% Off Is Waiting
Sep 12, 2026
The Frye Company on paid media
399 capturedCadence
~5.6/ wk
Last 30 days
24
Top platform
Promotional history, record by record
167 records · latest 5 shown162 more offers sit before Sep 24, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
The Frye Company's competitive set
Benchmark on the same fieldsThe Frye Company’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
The Frye Company on social
173 capturedCadence
~12/ wk
Last 30 days
51
—· vs prior 30d
Top platform
X
Two ways to wear the Mustang 15L. @antoinettehinitt
Sep 25, 2026 · Instagram
a good match 🤎
Sep 22, 2026 · Instagram
fall looks better in frye.
Sep 21, 2026 · Instagram
pick your campus.
Sep 20, 2026 · Instagram
@queen_kirk knows a good boot when she sees one.
Sep 19, 2026 · Instagram
A new shade of nostalgia. Shop the Campus Patchwork in Rosa now 💛
Sep 18, 2026 · Instagram
his and hers
Sep 15, 2026 · Instagram
western spirit, frye style. @maleeahl
Sep 14, 2026 · Instagram
a little suede for the season ahead 🤎
Sep 13, 2026 · Instagram
fall calls for the campus low heel tall riding
Sep 12, 2026 · Instagram
denim and harness boots. a forever combination.
Sep 10, 2026 · Instagram
for wherever fall takes you
Sep 9, 2026 · Instagram