Gurney's’s marketing, tracked daily.
The latest creative Gurney's puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of September 25, 2026
Email
Why grow native fruits?
Sep 25, 2026
Social
InstagramHighlights from our Summer Photo Contest! 🌱📸 We loved seeing the big smiles, abundant harvests and everything you grew with Gurney’s this season. A big thank you to Annie A., Carrie R., Hawken C., Mary K., Molly B., Roger S. and Soraya R. for sharing your gardens with us, and to everyone who entered! Keep growing and sharing—we can’t wait to see what comes out of your garden next!
Sep 24, 2026
What we track on Gurney's
ShopVision captures the public marketing we see from Gurney's every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does Gurney's use?
All channelsEmail is Gurney's's most-used channel. Jump to a channel below, or read straight down.
Gurney's homepage updates
86 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Gurney's on email
144 capturedCadence
~12/ wk
Last 30 days
51
▲ 4%· vs prior 30d
Why grow native fruits?
Sep 25, 2026
Niles’ Notes: Harvesting ahead of schedule!
Sep 24, 2026
👀 We've never offered these varieties before...
Sep 23, 2026
Free shipping for the first day of fall! 🍂
Sep 22, 2026
Don't miss your "berry" last chance to order strawberries!
Sep 21, 2026
Is your garden ready for grapes?!
Sep 20, 2026
⚡Flash Sale: Get up to $30 off!
Sep 19, 2026
Irises are shipping now for fall planting!
Sep 18, 2026
Ready to plant and (soon) ready to pick...
Sep 17, 2026
More asparagus, less $$
Sep 16, 2026
Fall shipping has begun!
Sep 15, 2026
It's time to order cherries for fall planting 🍒
Sep 14, 2026
Promotional history, record by record
140 records · latest 5 shown135 more offers sit before Sep 23, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Gurney's's competitive set
Benchmark on the same fieldsGurney's’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Rare Seedsrareseeds.com
Territorial Seedterritorialseed.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Gurney's on social
131 capturedCadence
~10/ wk
Last 30 days
43
▲ 10%· vs prior 30d
Top platform
Instagram
Highlights from our Summer Photo Contest! 🌱📸 We loved seeing the big smiles, abundant harvests and everything you grew with Gurney’s this season. A big thank you to Annie A., Carrie R., Hawken C., Mary K., Molly B., Roger S. and Soraya R. for sharing your gardens with us, and to everyone who entered! Keep growing and sharing—we can’t wait to see what comes out of your garden next!
Sep 24, 2026 · Instagram
🎃 Big, small and everything in between! From giant pumpkins that make a statement to mini varieties perfect for fall displays, you can grow your own favorite pumpkin varieties! Find the right pumpkin for your garden with seeds from Gurney’s, including these favorites: • Dill’s Atlantic Giant Pumpkin — known for its enormous size • Big Max Pumpkin — big, bright orange pumpkins • Pumpkin Batwing Mix — unique green-and-orange coloring • Jack Be Little Pumpkin — charming miniature pumpkins Start planning next year’s pumpkin patch → Link in bio
Sep 23, 2026 · Instagram
Sep 22, 2026 · Facebook
Great garlic starts in the fall! 🍂 In Episode 3 of Gurney’s “Dig In” Q&A Garden Series, Chief Horticulturist Mark Wessel shares his tips for growing bigger, more flavorful garlic bulbs. 🧄 Plant garlic in fall to give cloves time to establish before winter. 🌱 Rotate your planting spot rather than growing garlic in the same place year after year. 🌿 Give your garlic the nutrients it needs with Onions Alive!® Onion & Garlic Fertilizer. Got a garden question of your own? Submit it on our website and watch the full version of Dig In: https://www.gurneys.com/pages/dig-in/episode-3
Sep 21, 2026 · Facebook
It’s beet harvest time in Niles’ fall garden! Niles Kinerk, owner of Gurney’s, takes us into his garden to harvest Red Titan hybrid beets—one of the varieties growing in his fall garden this season. Fall is a great time to grow cool-season vegetables like beets, giving you another opportunity to enjoy fresh, homegrown produce as the season winds down. 🍂 Follow along as Niles harvests his beets and shares a look at what’s growing in his fall garden. Discover more of Niles’ Fall Favorites: https://www.gurneys.com/collections/niles-gardening-favorites-for-fall
Sep 20, 2026 · Facebook
We want to hear about the garden favorites that earned a spot on your list this year! 🌱🍅🌸 From the tomato you couldn’t stop picking to the flower that stole the show, what were your top 5 favorite foods or flowers from your garden this season? Drop your list in the comments! 👇 Bonus points if there’s one you already know you’ll be growing again next year. 🌱
Sep 19, 2026 · Facebook
Fall is a great time to put down new roots. 🌳🍂 Cooler weather makes this an ideal season to add trees and shrubs to your landscape, giving them time to settle in before spring growth begins. For a sweet addition to the backyard, Pixie Crunch® Apple Tree produces crisp, juicy apples packed with flavor. Give it a sunny spot and a compatible apple variety nearby for pollination. 🍎 Potted plants offer a convenient head start, arriving with well-developed root systems and ready to go into the garden when the timing is right for you. 🌱 Ready to add a fruit tree to your fall planting plans? Learn more about Pixie Crunch® Apple Tree at the link in our bio!
Sep 18, 2026 · Instagram
🌷 Some garden favorites never go out of style. Classic daffodils, colorful tulips, towering alliums and vibrant lilies have been bringing gardens to life for generations—and fall is the time to get them in the ground. 🍂 Whether you’re adding a few favorites or planning a whole new display, Gurney’s is a great source for fall-planted bulbs in an array of colors, shapes and varieties. Plant them now and look forward to beautiful blooms next season. 🌼 Featured: Classic Yellow Daffodils — deer-and-critter resistant + return every year Mixed Long-Stemmed Perennial Tulips — some of the best tulips for returning year after year Giant Mixed Alliums — loved by pollinators, avoided by deer and critters + return every year Bright & Bold Asiatic Lily Mix — bold, colorful blooms Bring a few timeless favorites to your garden → link in bio
Sep 17, 2026 · Instagram
There’s nothing quite like the flavor of garlic you grew yourself! 🧄🌱 Plant this fall, and next summer you could be pulling fresh, flavorful garlic bulbs straight from your own garden. There’s something pretty satisfying about knowing every clove started with your own hands. A few tips to get your garlic off to a good start: ☀️ Choose a spot with 6–8 hours of direct sunlight. 🧄 Give each clove 6–8 in. of space, with the root end facing down. 🍂 Finish with a layer of mulch to protect your newly planted cloves. A little planting now, a whole lot of flavor to look forward to next summer. Get more garlic growing tips → link in bio.
Sep 16, 2026 · Instagram
Two crops, one garden bed! 🌱🍓 Did you know you can grow asparagus and strawberries together in the same bed? This clever combination can help you make the most of your garden space while maximizing fertilizer, minimizing mulch and helping suppress weeds. Here’s how to get started this fall: 🌱 Space your asparagus plants at the maximum recommended distance. 🍓 Plant one strawberry plant between each asparagus plant. 🌿 Fertilize the entire row with Asparagus Alive!™ Fertilizer or Strawberries Alive!™ Fertilizer and mulch with straw. ☀️ Fertilize again in spring, then enjoy your asparagus harvest followed by a strawberry harvest! 🍓 After your strawberry harvest, fertilize the row one more time. A little planning now can set you up for two delicious harvests from the same garden bed.
Sep 15, 2026 · Instagram
🌱 Final weekend to enter our Harvest Photo Contest! You put in the work this spring—now it’s time to show off! 📸 Share a photo of your homegrown harvest for a chance to win a $100 Gurney’s gift card. Whether you’ve got an abundance of tomatoes, cukes, peppers, flowers or something else entirely, we want to see what you harvested this season! How to Enter: 📸 Submit a photo of your harvest using the entry form, along with a few details about what you grew. 🎁 One lucky winner will receive a $100 Gurney’s gift card to help make next season’s garden even better. ⏰ Deadline to enter: Sept. 13, 2026! Don’t miss your chance to show off your harvest and enter to win! Enter now → Link in bio
Sep 12, 2026 · Instagram
🥕 A little something sweet to bake this fall! There’s nothing quite like turning something you grew into something delicious. This moist, flavorful Carrot Zucchini Pumpkin Bread is packed with carrots and pecans, then finished with a creamy lemon glaze for the perfect sweet treat. 🍰 Whether you’re baking for a weekend gathering or just treating yourself, this is one recipe you’ll want to keep coming back to. Save this one for your next baking day! 👇 Get the recipe—link in bio.
Sep 10, 2026 · Instagram