Fossil’s marketing, tracked daily.

The latest creative Fossil puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

Latest creative

As of September 25, 2026

What we track on Fossil

ShopVision captures the public marketing we see from Fossil every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 5 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types: HomepageEmailPaid mediaSocialSMS
Dataset: Live

Which channels does Fossil use?

All channels

Paid media is Fossil's most-used channel. Jump to a channel below, or read straight down.

Paid media248
Social121
Homepage88
Email73
SMS24

Fossil homepage updates

88 captured

Cadence

~7.0/ wk

Last 30 days

—· vs prior 30d

Fossil on email

73 captured

Cadence

~6.1/ wk

Last 30 days

▲ 13%· vs prior 30d

Fossil on paid media

248 captured

Cadence

~4.2/ wk

Last 30 days

Top platform

Google

Fossil on sms

24 captured

Cadence

~2.3/ wk

Last 30 days

▲ 25%· vs prior 30d

Promotional history, record by record

85 records · latest 1 shown

CapturedChannelOfferDepth

Sep 25, 2026websiteEmail signup: 15% off full-price stylesDiscount

84 more offers sit before Sep 25, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Fossil's competitive set

Benchmark on the same fields

Fossil’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Fossil

15%

This page