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FORWARD
fwrd.com ↗
BF2025
All brands on Black Friday

What did FORWARD do on Black Friday?

On November 28, 2025, FORWARD ran up to 75% off sitewide, via "Discount." Independently captured from fwrd.com — not aggregator copy.

The offer on the day

FWRD.COM

Homepage · captured Nov 30, 2025

Up to 75% off

75%

Depth on the day

Depth on the day

75%

▲ +51.4 pts · vs its active-promo avg

Vs discounters

+31 pts

▲ above avg · 44% among discounters

Headline offer
Up to 75% off
Mechanic
Discount
Scope
Sitewide
Where it ran
online, app, in-store
Eligible categories
Not specified
Shipping
—

What ran on each channel

3 channels

What FORWARD ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

FORWARD homepage updates

FORWARD homepage updates capture

Captured Nov 30, 2025.

FORWARD on email

An insider’s guide into winter shopping

Captured Nov 30, 2025.

FORWARD on paid media

Eminent, Inc.

Captured Nov 28, 2025.

Wholesale and marketplace assets withheld

FORWARD's competitive set

Benchmark on the same fields

FORWARD’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
FORWARDFORWARD
24%
65%
4
This page
PORTERPORTERnet-a-porter.com
92
Open profile →
Saks Fifth AvenueSaks Fifth Avenuesaksfifthavenue.com
91
Open profile →
MytheresaMytheresamytheresa.com
90
Open profile →
ShopbopShopbopshopbop.com
89
Open profile →
FarfetchFarfetchfarfetch.com
88
Neiman MarcusNeiman Marcusneimanmarcus.com
88
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

FORWARD on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured FORWARD.

YearHeadline offerDepth
2025Up to 75% off75%

What teams ask about Black Friday 2025

Answered from our data
Does FORWARD offer Black Friday discounts?
Yes — on November 28, 2025, FORWARD ran Up to 75% off.
How deep was FORWARD's Black Friday discount?
FORWARD's peak Black Friday 2025 discount was 75%. — 31 points deeper than the average among brands that discounted that day.
What promotional mechanic did FORWARD use for Black Friday?
FORWARD ran Black Friday 2025 as "Discount."
Was FORWARD's Black Friday discount sitewide or limited to select items?
FORWARD's Black Friday 2025 discount was sitewide.
Is FORWARD's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did FORWARD use for Black Friday?
FORWARD's Black Friday 2025 offer was eligible on: online, app, in-store.