Food52’s marketing, tracked daily.
The latest creative Food52 puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 5, 2026
Email
Make a showstopping feta bar.
Sep 4, 2026

Paid media
MetaFood52
Jun 23, 2026

Social
FacebookLet's not make a fuss here: Sometimes we want to sip on something that tastes like we did more than upend a container of something into another container. But we don't really want to do any more than that. Sometimes. Three-day weekends are one of those times.
Sep 5, 2026
What we track on Food52
ShopVision captures the public marketing we see from Food52 every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 5, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Food52 use?
All channelsSocial is Food52's most-used channel. Jump to a channel below, or read straight down.
Food52 homepage updates
87 capturedFood52 on email
16 captured
Make a showstopping feta bar.
Sep 4, 2026

5 recipes for September dinners.
Sep 3, 2026

Celebrate fig season with these recipes.
Sep 1, 2026

Labor Day hosting out in the sun.
Aug 28, 2026

Soak up summer in your kitchen.
Aug 25, 2026

Meet our new Editor-in-Chief.
Aug 23, 2026

Our summer pickling guide.
Aug 19, 2026

Bring the Amalfi Coast to your table.
Jul 30, 2026

Recipes for your next farmers market haul.
Jul 23, 2026

6 ideas for hosting by the fire.
Jul 16, 2026
Food52 on paid media
47 captured
Food52
Jun 23, 2026 · Meta

The secret to a better summer cookout? South Chicago Packing Wagyu Beef Tallow. @noahtanen builds this entire grilling menu around beef tallow from @southchicagopacking, tying together steak, charred corn, gremolata, and au poivre sauce into a meal that feels cohesive and packed with flavor. #ad
Jun 5, 2026 · Meta

Potato and Chickpea Salad with Dill & Cornichons by @lideylikes leans into the comfort of a traditional potato salad with a brighter, tangy crunch. Comment “recipe” and we’ll send it to you! The iconic teak boards by @teakhaus now come paired with a premium sheet pan made in collaboration with @usa_pan. Built to go from prep, to oven, to table with ease — officially available. We can’t wait for you to experience it! #teakhaus #cookinglovers #servingboards #kitchenessentials
Jun 4, 2026 · Meta

Food52
Jun 3, 2026 · Meta
Food52's competitive set
Benchmark on the same fieldsFood52’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Food52 on social
449 capturedLet's not make a fuss here: Sometimes we want to sip on something that tastes like we did more than upend a container of something into another container. But we don't really want to do any more than that. Sometimes. Three-day weekends are one of those times.
Sep 5, 2026 · Facebook
It's happened to everyone—you think the cookout starts at 4 P.M., but it actually starts an hour from now, and you promised to bring something. Just throw any of these 16 crowd-pleasing somethings on the grill—they'll be ready to go faster than you will.
Sep 4, 2026 · Facebook
Over holiday weekends, like Labor Day, what we love even more than a pièce de résistance is something that's sweet, simple, and satisfying. For the best Labor Day dessert recipes, we thought we'd reach into our archives for easy, make-ahead summer desserts that follow the Nigella Lawson mantra: Minimum effort, maximum pleasure.
Sep 3, 2026 · Facebook
When Labor Day rolls around, the twilight starts retracting earlier into the evening, and the weekly gatherings begin to slow, the bliss of summer also feels like it's slipping out of reach. And that may well be the case. But there's always time for a final stint outdoors with fire and lots of food.
Sep 2, 2026 · Facebook
Brown butter, caramelized onions, herbs, and @Manischewitz egg noodles come together in a golden, crispy-edged dish that’s rich and comforting. Make it for Rosh Hashanah, a fall dinner, or whenever you’re cooking for a crowd. #ad
Sep 1, 2026 · Tiktok
You can cook chicken thighs a million and one ways, but there’s one method we turn to over and over: a cast-iron skillet and surprisingly low heat.
Aug 31, 2026 · Facebook
A great weeknight meal, this rice pilaf comes together with fluffy rice, crispy roasted chickpeas, and cashews. It’s simple enough for a weeknight but packed with warm spices and plenty of texture.
Aug 30, 2026 · Facebook
You can turn almost any (reasonable) produce into a quick bread if you set your mind to it. Case in point: this Mango Quick Bread.
Aug 29, 2026 · Facebook
When you're hoping to keep your face clean and eat from a bowl instead of out of your hands, just shave off those kernels and add them to these 14 recipes.
Aug 28, 2026 · Facebook
A perfectly ripe fig doesn't need chocolate and cheese—but it sure wants it.
Aug 27, 2026 · Facebook
Baking sugar cookies is a wonderful baking project for any time of year: perfect for a solo weekend meditation, or for a group activity where you can enlist the help of family and friends. Here are 5 tips for your best sugar cookies yet.
Aug 26, 2026 · Facebook
As it turns out, as long as you have the right technique and ingredients, you don’t need any special equipment to make the creamy, dreamy summer treat we all know and love.
Aug 25, 2026 · Facebook