What we track on Fitbit

ShopVision captures the public marketing we see from Fitbit every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 3 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to September 4, 2026.
Data types: HomepagePaid mediaSocial
Dataset: Live

Which channels does Fitbit use?

All channels

Homepage is Fitbit's most-used channel. Jump to a channel below, or read straight down.

Homepage88
Paid media33
Social26

Fitbit homepage updates

88 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

Fitbit on paid media

33 captured

Cadence

~0.2/ wk

Last 30 days

1

▼ 80%· vs prior 30d

Top platform

Fitbit on social

26 captured

Cadence

~0.7/ wk

Last 30 days

3

▼ 87%· vs prior 30d

Top platform

Instagram

Promotional history, record by record

206 records · latest 5 shown

CapturedChannelOfferDepth

Sep 3, 2026websiteTrade-in: Up to $480Trade In

Sep 1, 2026website0% APR Financing for 36 monthsOther

Sep 1, 2026websiteSave more when you trade inTrade In

Sep 1, 2026websiteTrade-In Savings $630Trade In

Sep 1, 2026websiteTrade-In Savings $480Trade In

201 more offers sit before Sep 1, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Fitbit's competitive set

Benchmark on the same fields

Fitbit’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Fitbit

36%

50%

3

This page