Fitbit’s marketing, tracked daily.
The latest creative Fitbit puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.
Latest creative
As of November 9, 2026What we track on Fitbit
ShopVision captures the public marketing we see from Fitbit every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepagePaid mediaSocial
- Dataset
- Live
Which channels does Fitbit use?
All channelsPaid media is Fitbit's most-used channel. Jump to a channel below, or read straight down.
Fitbit homepage updates
88 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Fitbit on paid media
117 capturedCadence
~17/ wk
Last 30 days
71
▲ 145%· vs prior 30d
Top platform
Meta

Stay ahead of your health
Nov 9, 2026 · Meta

store.google.com
Nov 6, 2026 · Meta

Google Fitbit Air
Nov 4, 2026 · Meta

store.google.com
Oct 30, 2026 · Meta

Meet Google Health
Oct 29, 2026 · Meta

store.google.com
Oct 28, 2026 · Meta

Google Fitbit Edge
Oct 27, 2026 · Meta

Pre-order today
Oct 26, 2026 · Meta

Pre-order today
Oct 12, 2026 · Meta

Google Fitbit Air
Oct 8, 2026 · Meta

Google Fitbit Air
Oct 7, 2026 · Meta

Rest, reward, repeat.
Sep 15, 2026 · Meta
Promotional history, record by record
104 records · latest 5 shown99 more offers sit before Nov 7, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Fitbit's competitive set
Benchmark on the same fieldsFitbit’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Fitbit on social
1 capturedGoogle Health
Aug 21, 2026 · Instagram