FIGS’s marketing, tracked daily.
The latest creative FIGS puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of November 10, 2026What we track on FIGS
ShopVision captures the public marketing we see from FIGS every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does FIGS use?
All channelsPaid media is FIGS's most-used channel. Jump to a channel below, or read straight down.
FIGS homepage updates
175 capturedCadence
~14/ wk
Last 30 days
60
—· vs prior 30d
FIGS on email
48 capturedCadence
~6.3/ wk
Last 30 days
27
▲ 145%· vs prior 30d

Scrubs That Work as Hard as You Do.
Nov 10, 2026

15% OFF Scrubs, Outerwear, and More
Nov 8, 2026

Cozy Season Is ON ✨
Nov 7, 2026

The World’s Best Scrubs—Inspired by YOU
Nov 6, 2026

The Gift Shop is HERE 🎁
Nov 5, 2026

Scrubs That Work as Hard as You Do.
Nov 4, 2026

Your First Set of FIGS is Waiting
Nov 3, 2026

15% OFF Scrubs, Outerwear, and More.
Nov 2, 2026

Welcome to the Party 🎉 Here’s 15% OFF.
Nov 1, 2026

The World’s Best Scrubs—Inspired by YOU
Oct 31, 2026

The Sexiest PEOPLE Alive?
Oct 30, 2026

Turn Up the Heat: Effortless Warm Layers
Oct 29, 2026
FIGS on paid media
400 capturedCadence
~63/ wk
Last 30 days
269
Top platform
FIGS's competitive set
Benchmark on the same fieldsFIGS’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
FIGS on social
110 capturedCadence
~14/ wk
Last 30 days
59
▲ 16%· vs prior 30d
Top platform
Instagram
A cooler kind of handoff. ❄️
Nov 10, 2026 · Tiktok
It’s getting a little frosty. ❄️ TOMORROW.
Nov 9, 2026 · Instagram
Sometimes, a little gratitude goes a long way.
Nov 8, 2026 · Instagram
Sometimes, a little gratitude goes a long way. Young K., DDS
Nov 7, 2026 · Tiktok
Good news is meant to be shared.
Nov 6, 2026 · Instagram
Sometimes, “I’m listening” is the best news of all. @Doctor.Bayo
Nov 5, 2026 · Tiktok
At the top of every Awesome Human’s wishlist: more sleep. But right after that? These accessories.
Nov 4, 2026 · Instagram
For Awesome Humans with a serious knack for making spirits bright—NEW Ruby Red and classic Quiet Navy just dropped. Comment GIFTSHOP and we’ll send the collection straight to your DM’s.
Nov 3, 2026 · Instagram
But seriously, do you have our Puffer Jacket even? @sugzybugzy
Oct 31, 2026 · Tiktok
MEDICINE IS SEXY. AND YOU’RE LIVING PROOF. We’ve known all along that the most attractive thing about you isn’t what’s on the outside. It’s the heart, passion, and purpose you bring to everything you do. Here’s to the Awesome Humans featured in People’s Sexiest Man Alive Issue and every single healthcare professional proving that caring for others is the sexiest job like, ever!
Oct 30, 2026 · Instagram
We surprised six healthcare professionals with the opportunity to be in PEOPLE’S “Sexiest Man Alive” issue—because medicine IS sexy.
Oct 29, 2026 · Instagram
The limit does not exist.
Oct 28, 2026 · Instagram