What did ButcherBox do on Black Friday?
On November 28, 2025, ButcherBox ran up to 15% off sitewide, via "Free Shipping." Independently captured from butcherbox.com — not aggregator copy.
The offer on the day
BUTCHERBOX.COM
Homepage · captured Nov 30, 2025
Up to 15% savings
15%
Depth on the day
Depth on the day
15%
▼ -10.9 pts · vs its active-promo avg
Vs discounters
-29 pts
▼ below avg · 44% among discounters
- Headline offer
- Up to 15% savings
- Mechanic
- Free Shipping
- Scope
- Sitewide
- Where it ran
- online, app, in-store
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat ButcherBox ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
ButcherBox homepage updates
ButcherBox homepage updates capture
Captured Nov 30, 2025.
ButcherBox on email
This offer is so big we almost didn’t send it.
Captured Nov 30, 2025.
ButcherBox on paid media
🥩$100 Off + FREE Steaks for a Year🥩
Captured Nov 30, 2025.
ButcherBox on social
We see your turkey sandwich and raise you a turkey pot pie 🦃 courtesy of @eatwitherikaa How do you use your Thanksgiving leftovers? #thanksgiving #potpie #cooking #leftovers #recipe
Captured Nov 29, 2025.
Wholesale and marketplace assets withheld
ButcherBox's competitive set
Benchmark on the same fieldsButcherBox’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Good Chopgoodchop.com
Good Ranchersgoodranchers.com
Porter Roadporterroad.com
MoinkBox.commoinkbox.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
ButcherBox on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured ButcherBox.
What teams ask about Black Friday 2025
Answered from our data- Does ButcherBox offer Black Friday discounts?
- Yes — on November 28, 2025, ButcherBox ran Up to 15% savings.
- How deep was ButcherBox's Black Friday discount?
- ButcherBox's peak Black Friday 2025 discount was 15%. — 29 points shallower than the average among brands that discounted that day.
- What promotional mechanic did ButcherBox use for Black Friday?
- ButcherBox ran Black Friday 2025 as "Free Shipping."
- Was ButcherBox's Black Friday discount sitewide or limited to select items?
- ButcherBox's Black Friday 2025 discount was sitewide.
- Is ButcherBox's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did ButcherBox use for Black Friday?
- ButcherBox's Black Friday 2025 offer was eligible on: online, app, in-store.