What did Burton do on Black Friday?
On November 28, 2025, Burton ran up to 20% off on select collections, via "Discount." Independently captured from burton.com — not aggregator copy.
The offer on the day
BURTON.COM
Homepage · captured Nov 30, 2025
20% off
20%
Depth on the day
Depth on the day
20%
▼ -16.2 pts · vs its active-promo avg
Vs discounters
-24 pts
▼ below avg · 44% among discounters
- Headline offer
- 20% off
- Mechanic
- Discount
- Scope
- Collection
- Where it ran
- online, in-store, app
- Eligible categories
- Pillowline GORE-TEX Jacket, Reserve Bib
- Shipping
- —
What ran on each channel
4 channelsWhat Burton ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Burton homepage updates
Burton homepage updates capture
Captured Nov 30, 2025.
Burton on email
Final Hours: Black Friday Ends Tonight
Captured Nov 30, 2025.
Burton on paid media
Burton Sportartikel GmbH
Captured Nov 29, 2025.
Burton on social
@joonasaikkonen for Melter 5! #burton #snowboard #snowboarding #winter
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Burton's competitive set
Benchmark on the same fieldsBurton’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Lib Techlib-tech.com
Salomonsalomon.com
RIDE Snowboardsridesnowboards.com
Jonesjonessnowboards.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Burton on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Burton.
What teams ask about Black Friday 2025
Answered from our data- Does Burton offer Black Friday discounts?
- Yes — on November 28, 2025, Burton ran 20% off.
- How deep was Burton's Black Friday discount?
- Burton's peak Black Friday 2025 discount was 20%. — 24 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Burton use for Black Friday?
- Burton ran Black Friday 2025 as "Discount."
- Was Burton's Black Friday discount sitewide or limited to select items?
- Burton's Black Friday 2025 discount was on select collections.
- Is Burton's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Burton use for Black Friday?
- Burton's Black Friday 2025 offer was eligible on: online, in-store, app.