Blurb’s marketing, tracked daily.
The latest creative Blurb puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Blurb
ShopVision captures the public marketing we see from Blurb every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Blurb use?
All channelsPaid media is Blurb's most-used channel. Jump to a channel below, or read straight down.
Blurb homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Blurb on email
74 capturedCadence
~6.5/ wk
Last 30 days
28
▲ 8%· vs prior 30d
What to make? Try these ideas.
Nov 9, 2026
Final day: 30% off photo books
Nov 7, 2026
Which bookmaking tool is right for you?
Nov 6, 2026
Inspiration for your holiday book
Nov 5, 2026
Yes, you can make a book this week
Nov 4, 2026
Practice creating now before the holidays hit
Nov 3, 2026
It’s on! 30% off photo books.
Nov 1, 2026
Last day! 25% off all book formats.
Oct 31, 2026
What formats are on sale? All of them.
Oct 30, 2026
Bookmaking in 5 easy steps
Oct 28, 2026
A little prep for a big book season
Oct 27, 2026
25% off all books starts now ✨
Oct 26, 2026
Blurb on paid media
290 capturedCadence
~39/ wk
Last 30 days
168
Top platform
Meta
Blurb Online Editor
Nov 7, 2026 · Meta
Build on your phone
Nov 6, 2026 · Meta
Create a book as a gift
Nov 5, 2026 · Meta
Pdf to book in one click!
Nov 4, 2026 · Meta
30% Off Photo Books
Nov 2, 2026 · Meta
30% Off Photo Books
Nov 1, 2026 · Meta
Blurb Online Editor
Oct 31, 2026 · Meta
High-end quality. Well-priced books
Oct 29, 2026 · Meta
Custom Color Paperback Books
Oct 28, 2026 · Meta
Save 25% on Custom Photo Books
Oct 26, 2026 · Meta
Oct 23, 2026 · Meta
Promotional history, record by record
40 records · latest 4 shown36 more offers sit before Nov 7, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Blurb's competitive set
Benchmark on the same fieldsBlurb’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Lulululu.com
Printiqueprintique.com
Artifact Uprisingartifactuprising.com
Amazon Kindle Direct Publishingkdp.amazon.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Blurb on social
68 capturedCadence
~4.2/ wk
Last 30 days
18
▼ 36%· vs prior 30d
Top platform
Instagram
Zero friction. Zero risk. Zero hidden fees. Sell your books directly to your customers, we'll handle the rest. Learn more about Blurb Instant Store today (link in bio).
Nov 10, 2026 · Instagram
Making a thoughtful, memorable book for someone you love doesn’t have to be complicated. 🎁 A few tips to keep the process simple: • Stick to single-image spreads. • Use BookWright’s text flow feature for longer bodies of text. • Start with the free, professionally designed templates in BookWright (also available in Blurb’s online editor). • Add the gift box at checkout. Its premium quality is the cherry on top for a book you’re giving as a gift. #BlurbBooks
Nov 9, 2026 · Facebook
The holidays are coming, and your book can be ready in time. 🎁 Join us for Create with Me: Finish Your Book, a 1.5-hour live session led by Blurb’s creative ambassador, Dan Milnor. He'll build a book in our updated online editor while you follow along, work on your own project, and connect with other bookmakers. RSVP for free at the link in bio.
Nov 4, 2026 · Instagram
The best chapters in our lives deserve to be printed. Vancouver-based content creator and travel filmmaker Bohdan Lee (@bohdanlee) turned one of the most meaningful periods of his life into "A Semester Abroad"—bringing his best work out of the digital space and into a medium that'll last. Earlier this year, we sat down with Lee to talk about how sharing his creative projects online eventually led to long-term success offline. Catch the full conversation on our YouTube channel (link in bio).
Oct 31, 2026 · Instagram
Travel memories deserve a place beyond your camera roll. 📸 We’ve partnered with Blurb to make it easier to turn your adventures into beautiful photo books you can flip through, share, and keep for years to come. Pinerary members get 30% off Blurb photo books with code PINERARY30OFF. Because the best travel stories deserve to be remembered.✨ Start creating yours through the link in our bio!
Oct 28, 2026 · Instagram
Size. Cover. Paper. The details matter—and we’re here to help you get them right. Find your perfect fit before you print. Learn more about our photo book format options: https://www.blurb.com/photo-books
Oct 26, 2026 · Facebook
"Everything on our phones can be so fleeting, but when you have something that lives in someone's home, a coffee shop, a bookstore—people can stop and spend actual time." Brooklyn-based photographer Nicholas Bailey has spent his career documenting candid moments, travel stories, and everyday life. And that work deserved more than a scroll. "Sights and Seens, Volume 2" is the follow-up to his debut volume, self-designed and printed through Blurb. His customers love the books, and for Nicholas, every copy that finds a home is also a way to grow his reach as a photographer. Print has a way of doing that quietly and persistently, in a way a feed never quite can. Find "Sights and Seens, Volume 2" in the Blurb Bookstore (link in bio).
Oct 24, 2026 · Instagram
Out now: Refueled Magazine, Issue No. 19 — Woodstock. A photographic portrait of the Upstate New York mountain town, its creative spirit, and the enduring tension between nostalgia and reinvention. Publisher and Creative Director Chris Brown knew from the outset that the issue needed to be shot on film. Its warmth, grain, and imperfections felt inseparable from Woodstock’s independent spirit and countercultural roots. Alongside longtime contributing photographer Steven Visneau, Brown documented Woodstock and the surrounding area, capturing not simply how the town looks, but how it feels. The result is a personal look at a place shaped by its past but never defined by it, and by the artists, musicians, and makers continuing to shape its creative identity today. See the issue in the Blurb Bookstore: https://www.blurb.com/b/13030880-refueled-no-19-woodstock
Oct 22, 2026 · Facebook
You took the trip. You captured the moments. You shared the story. Now, make it a book. ✨📖 We’re so excited to partner with @blurbbooks to give your travel stories another place to live—this time, somewhere you can actually hold onto them. The Pinerary community now gets 30% off Blurb photo books with code: PINERARY30OFF. Which trip would you turn into a book? ↓
Oct 15, 2026 · Instagram
Get 50% off any Blurb photo book and 25% off magazines from now until October 15 with the code HOLIDAYPREP26.* 📚 Make a book in just a couple of hours with the Blurb online editor. Get started today: https://bit.ly/4zg4Rkz *Terms and conditions apply.
Oct 10, 2026 · Facebook
Looking for a beginner-friendly bookmaking software? Look no further—the Blurb online editor comes with pro-made layouts and other intuitive design tools to help you build a high-quality book. Try it out today at the link in bio.
Oct 5, 2026 · Instagram
Ready to add some finishing touches to your book? In this tutorial, we'll show you how to add backgrounds, borders, and clip art in the online editor by @BlurbBooks—including choosing and customizing page backgrounds, adding and removing borders on your images, and browsing clip art options for your pages. *Timestamps:* 00:06 Adding backgrounds 00:30 Removing a background 00:35 Adding image borders 00:49 Removing image borders 00:55 Adding clipart ▶ Next: Prepping for print and placing your order: https://youtu.be/IBgwXpQaIcs 📍Watch the Blurb online editor tutorial series: https://www.youtube.com/playlist?list=PLSXjYR9ouuq0 📚 Start your project: https://www.blurb.com/bookmaking-tools?utm_source=youtube&utm_medium=organic_social&utm_campaign=online-editor-tutorial-series&utm_content= 💬 Questions? Visit our help center: https://support.blurb.com/hc/en-us/sections/4422376953613-Getting-Started 📩 Contact customer support: https://support.blurb.com/hc/requests/new _______________________________________ *Blurb®* is the leading platform for bookmaking and self-publishing, empowering creators to design, publish, share, and sell bookstore-quality photo books, paperback and hardcover books, notebooks, and magazines. Founded in 2005 to democratize the industry, Blurb made it possible for anyone to share their work. Over the past 20 years, millions of books have been published worldwide with Blurb’s intuitive tools and integrations—by creative professionals, businesses, and everyday storytellers alike. Today, Blurb is a proud division of RPI Print, Inc., a pioneer in personalized print-on-demand headquartered in Seattle, Washington, with a legacy rooted in creativity, craftsmanship, and connection. *Visit Blurb:* Start your project: https://www.blurb.com/?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Explore Blurb products: https://www.blurb.com/formats?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Use our design tools: https://www.blurb.com/bookmaking-tools?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Our print-on-demand services: https://www.blurb.com/print-api-software?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder Publish your work: https://www.blurb.com/self-publish?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder *Have a large order in mind?* We have a solution for you: https://www.blurb.com/large-order-services?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder *Connect with Blurb on social:* Instagram: https://www.instagram.com/blurbbooks Facebook: https://www.facebook.com/BlurbBooks/ LinkedIn: https://www.linkedin.com/company/blurb/ *Or follow our blog:* https://www.blurb.com/blog/?utm_source=youtube&utm_medium=organic_social&utm_content=placeholder #Blurb #selfpublishing #printondemand #photobook #bookdesign #bookmaking #bookprinting
Oct 3, 2026 · Youtube