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Bluemercury
bluemercury.com ↗

Bluemercury’s marketing, tracked daily.

The latest creative Bluemercury puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Bluemercury

ShopVision captures the public marketing we see from Bluemercury every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Bluemercury use?

All channels

Paid media is Bluemercury's most-used channel. Jump to a channel below, or read straight down.

Bluemercury homepage updates

88 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

Bluemercury on email

134 captured

Cadence

~12/ wk

Last 30 days

50

▲ 11%· vs prior 30d

Bluemercury on social

138 captured

Cadence

~14/ wk

Last 30 days

58

▲ 26%· vs prior 30d

Top platform

Instagram

Promotional history, record by record

72 records · latest 5 shown
CapturedChannelOfferDepth
Nov 9, 2026email25% off on The Mask SetSale: Select Products
Nov 8, 2026website2x points on Woodland Spruce CandleLoyalty & Subscriber Offers
Nov 6, 2026email2x points on Glasshouse FragrancesLoyalty & Subscriber Offers
Nov 6, 2026email25% off on The Lyma Laser Starter KitSale: Single Product
Nov 5, 2026email25% off on skincareSale: Select Products

67 more offers sit before Nov 5, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Bluemercury's competitive set

Benchmark on the same fields

Bluemercury’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
BluemercuryBluemercury
19%
30%
4
This page
SephoraSephorasephora.com
95
Cos BarCos Barcosbar.com
92
Ulta BeautyUlta Beautyulta.com
85
Neiman MarcusNeiman Marcusneimanmarcus.com
85
Open profile →
CredoCredocredobeauty.com
85
Open profile →
Saks Fifth AvenueSaks Fifth Avenuesaksfifthavenue.com
84
Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.