Bluemercury’s marketing, tracked daily.
The latest creative Bluemercury puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 3, 2026What we track on Bluemercury
ShopVision captures the public marketing we see from Bluemercury every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 3, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Bluemercury use?
All channelsPaid media is Bluemercury's most-used channel. Jump to a channel below, or read straight down.
Bluemercury homepage updates
87 capturedBluemercury on email
112 captured
30% off Lune+Aster is happening now!
Sep 3, 2026

30% off M-61 is happening now...
Sep 2, 2026

The 2026 Bluemercury Edit is here 🚨
Sep 1, 2026

Want 30% off a new fall routine?
Aug 31, 2026

See what’s new at Blue 💙
Aug 29, 2026

Sun, sand, stress? Meet M-61 Perfect Collection
Aug 27, 2026

David, this exclusive offer expires tonight...
Aug 26, 2026

Your free $20 expires tomorrow!
Aug 25, 2026

Have you been behind the blue door?
Aug 24, 2026

Use your $20 before it expires!
Aug 23, 2026

Psst, want $20 off?
Aug 22, 2026

SPF that doesn't sting sensitive skin?
Aug 21, 2026
Bluemercury on paid media
396 capturedPromotional history, record by record
392 records · latest 5 shown387 more offers sit before Sep 3, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Bluemercury's competitive set
Benchmark on the same fieldsBluemercury’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Bluemercury on social
102 capturedCelebrating Danielle Cirnigliaro and 12 years of impressive growth and leadership at Bluemercury!
Sep 3, 2026 · Linkedin
Spent the evening with @bluemercury and @skinceuticals learning from SkinCeuticals educator Cori Ramos, who shared that the best skincare routines are always personal. Know your skin, know your concerns, and build from there. Stop by your local @bluemercury for a personalized @skinceuticals consultation and routine recommendation #BluemercuryPartner #SkinCeuticals
Sep 2, 2026 · Instagram
Giving my skin exactly what it needed ✨ Stop by your local @bluemercury for a personalized @skinceuticals consultation and routine recommendation 🤍 #BluemercuryPartner #SkinCeuticals
Sep 1, 2026 · Instagram
As the seasons change, so does your skin! Now–Monday, September 7, get 30% off* M-61 and Lune+Aster to refresh your beauty routine, just in time for fall 🍂 *Exclusions apply. Visit bluemercury.com/offers for details.
Aug 31, 2026 · Instagram
California dreaming ☁️ Have you checked out our Montgomery Village store in Santa Rosa, CA yet? Stop by for expert curation, truly individualized service, abundant samples, and so much more!
Aug 29, 2026 · Instagram
The doctor-led @111skin welcomes a new heavy hitter 👊 Introducing Precision Peel, an easy-to-use resurfacing solution that helps to brighten and boost healthy skin-cell turnover, resulting in improved texture and tone
Aug 27, 2026 · Instagram
Are you ready for the last few weekends of summer? Stock up on your SPF with @solarasuncare ☀️
Aug 26, 2026 · Instagram
Whatever brings you into Bluemercury, you're welcome 💙 Illustration by: Stina Persson @stina_persson_illustration
Aug 25, 2026 · Instagram
Have a Seat 🪑 At Bluemercury, we take beauty personally. That means expert curation, truly individualized service, abundant complimentary samples, and more. Whatever brings you in, you're welcome! Photographer and Director: Annelise Philips @annelisehphillips DP: Jack Webb #jackwebb Art Director: Richie Gleason @richiegleason Model: Natalia Costa @nataliacosta_official Model: Abby Sierros @forgtmenotabby Hair Stylist: Ronaldo Beauchamp @robeauhair Makeup: Mariel Barrera @mariel_barrera Styling: Carolina Orrico @carolinaorrico Prop Styling: Sarah Possami @Sarah.possamai Production: @birdhouseco.prod
Aug 24, 2026 · Instagram
Here's a behind-the-scenes look at what we've been up to... stay tuned 🤫😉
Aug 23, 2026 · Instagram
Are you sitting down? Something exciting is coming...
Aug 21, 2026 · Instagram
Perfectly gentle. Perfectly soothing. Perfectly balanced. Perfect for fall 🍁 The M-61 Perfect Collection is sensitive-skin safe and effective for revitalizing skin that's been stressed from the summer 🫧
Aug 20, 2026 · Instagram