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Bluemercury
bluemercury.com ↗

Bluemercury’s marketing, tracked daily.

The latest creative Bluemercury puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Bluemercury

ShopVision captures the public marketing we see from Bluemercury every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Bluemercury use?

All channels

Paid media is Bluemercury's most-used channel. Jump to a channel below, or read straight down.

Bluemercury homepage updates

87 captured

Cadence

~7.0/ wk

Last 30 days

30

—· vs prior 30d

Bluemercury on email

119 captured

Cadence

~9.8/ wk

Last 30 days

42

▼ 7%· vs prior 30d

Bluemercury on social

102 captured

Cadence

~9.3/ wk

Last 30 days

40

▲ 38%· vs prior 30d

Top platform

Instagram

Promotional history, record by record

355 records · latest 5 shown
CapturedChannelOfferDepth
Sep 25, 2026websiteBlueRewards PerksLoyalty Points
Sep 25, 2026websiteSave up to 20% on almost everythingDiscount
Sep 25, 2026websiteUp to 20% OffDiscount
Sep 25, 2026emailSave up to 20%Discount
Sep 24, 2026email15% Off $150+ Anniversary EventDiscount

350 more offers sit before Sep 24, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Bluemercury's competitive set

Benchmark on the same fields

Bluemercury’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
BluemercuryBluemercury
23%
50%
4
This page
Cos BarCos Barcosbar.com
98
DermstoreDermstoredermstore.com
94
Open profile →
CredoCredocredobeauty.com
93
Open profile →
Saks Fifth AvenueSaks Fifth Avenuesaksfifthavenue.com
90
Open profile →
Neiman MarcusNeiman Marcusneimanmarcus.com
89
Open profile →
SephoraSephorasephora.com
88

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.