Bergdorf Goodman’s marketing, tracked daily.
The latest creative Bergdorf Goodman puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on Bergdorf Goodman
ShopVision captures the public marketing we see from Bergdorf Goodman every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Bergdorf Goodman use?
All channelsPaid media is Bergdorf Goodman's most-used channel. Jump to a channel below, or read straight down.
Bergdorf Goodman homepage updates
169 capturedCadence
~13/ wk
Last 30 days
57
▼ 5%· vs prior 30d
Bergdorf Goodman on email
179 capturedCadence
~16/ wk
Last 30 days
69
▲ 15%· vs prior 30d

The Week In Style: Holiday Delights
Nov 10, 2026

What To Wear: Glam Events
Nov 9, 2026

The Collector’s Edit: Objects of Desire
Nov 8, 2026

The Checklist: Fall It Bags
Nov 7, 2026

New Sale Arrivals, Up to 40% Off
Nov 6, 2026

Designer Spotlight: LANVIN Fall ’26
Nov 5, 2026

Just Added to Sale: Up to 40% Off
Nov 4, 2026

Boucheron in Rare Form
Nov 3, 2026

Red Alert: New Christian Louboutin
Nov 2, 2026

Don't Forget: A Beauty Gift to Celebrate 125 Years
Nov 1, 2026

125 Years of BG: BALENCIAGA
Oct 31, 2026

Ends Today: New Season Sale
Oct 30, 2026
Bergdorf Goodman on paid media
339 capturedCadence
~12/ wk
Last 30 days
52
Top platform

The Saint Laurent Effect
Nov 10, 2026 · Meta

Present Company
Nov 3, 2026 · Meta

Present Company
Nov 2, 2026 · Meta

Present Company
Oct 30, 2026 · Meta

Exquisite Taste With Ginori 1735
Oct 27, 2026 · Meta

Shop Now
Oct 19, 2026 · Meta

Shop Now
Oct 14, 2026 · Meta

Oct 1, 2026 · Meta

The Great Outdoors
Sep 29, 2026 · Meta

Shop New Shoes
Sep 28, 2026 · Meta

Bergdorf Goodman
Sep 24, 2026 · Meta

The Look of Louboutin
Sep 23, 2026 · Meta
Bergdorf Goodman on sms
17 capturedCadence
~0.9/ wk
Last 30 days
4
▼ 50%· vs prior 30d
Promotional history, record by record
40 records · latest 4 shown36 more offers sit before Nov 7, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Bergdorf Goodman's competitive set
Benchmark on the same fieldsBergdorf Goodman’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Bergdorf Goodman on social
125 capturedCadence
~10/ wk
Last 30 days
43
▼ 2%· vs prior 30d
Top platform
Facebook
PHOEBE PHILO Collection E has landed. Shop new arrivals now in-store at Bergdorf Goodman.
Nov 10, 2026 · Facebook
WHAT TO WEAR 🥂 This party season, leave subtlety at the door in FFORME’s sublime silhouettes.
Nov 8, 2026 · Facebook
RUN, DON’T WALK 🌟 High-octane heels from Ferragamo & more, now at Bergdorf Goodman.
Nov 7, 2026 · Facebook
ALL THINGS PLUSH ✨ Yves Salomon’s sumptuous outerwear is the ultimate outfit-maker.
Nov 6, 2026 · Facebook
SO GOLDEN ✨ This week, we welcomed Schiaparelli Creative Director Daniel Roseberry to Bergdorf Goodman to celebrate the history between the two houses, which dates back to the 1930s. Swipe through for Roseberry’s reflections and a closer look at the sensational Schiaparelli shop.
Nov 5, 2026 · Facebook
We are excited to recognize Linda Fargo, SVP, Fashion Office & Store Presentation, Bergdorf Goodman, who received the Council of Fashion Designers of America (CFDA) Founder’s Award in honor of Eleanor Lambert. As part of the annual CFDA Fashion Awards recognizing top achievements in American fashion, this prestigious honor celebrates exceptional creativity and influence across the industry. Synonymous with Bergdorf’s is Linda, who for the last three decades has helped define style through her distinct visual storytelling and fashion curation while being an influential champion of American fashion. We’re proud to celebrate Linda and the dedication, vision and passion she brings to our customers each and every day. Congratulations, Linda!
Nov 3, 2026 · Linkedin
The holidays at Bergdorf Goodman are truly like nowhere else. From extraordinary gifts for everyone on your list to exceptional holiday dressing, the magic of the season comes to life throughout our entire store, with a particularly special expression on our seventh floor in our holiday shop. This year’s shop brings together an incredible collection of festive finds and one-of-a-kind pieces. Highlights include a custom Bergdorf Goodman dollhouse, handcrafted by Jonathan Steadman of House of Mirth, celebrating the architecture, interiors and spirit of discovery that make BG so distinctly New York. We’re also delighted to welcome renowned artist Lucy Sparrow, whose imaginative sculptural installation and pop-up features exclusive, shoppable creations available only at BG. And, in celebration of our 125th anniversary, a special commemorative ornament adds another meaningful touch to the season. We look forward to creating even more holiday magic in the coming weeks with the unveiling of our holiday campaign and iconic Fifth Avenue window displays.
Nov 2, 2026 · Linkedin
IMPECCABLE FORM 🖤 When the mood calls for Scandi minimalism at its sharpest, enter Toteme.
Oct 30, 2026 · Facebook
THE BERGDORF STORY 📖 Presenting a glimpse into the storied history of Bergdorf Goodman—and the remarkable people and moments that have made it what it is today.
Oct 29, 2026 · Facebook
GIVENCHY UP CLOSE 🪡 Givenchy Creative Director Sarah Burton joined us at Bergdorf Goodman to celebrate the launch of the Spring 2027 Pre-Collection. In an intimate conversation with SVP of Fashion Linda Fargo, Burton shared a glimpse inside her creative process and the thinking behind the Givenchy woman she is defining today.
Oct 28, 2026 · Facebook
GIFT GENEROUSLY 🎁 Presenting our holiday gift guide, your go-to for the most exceptional items around.
Oct 27, 2026 · Facebook
AFTER HOURS 🌉 Stella McCartney’s seductive fall proposition marries dark elegance and sheer romance.
Oct 26, 2026 · Facebook