Bergdorf Goodman’s marketing, tracked daily.
The latest creative Bergdorf Goodman puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
What we track on Bergdorf Goodman
ShopVision captures the public marketing we see from Bergdorf Goodman every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Bergdorf Goodman use?
All channelsPaid media is Bergdorf Goodman's most-used channel. Jump to a channel below, or read straight down.
Bergdorf Goodman homepage updates
172 capturedCadence
~13/ wk
Last 30 days
57
▼ 5%· vs prior 30d
Bergdorf Goodman on email
166 capturedCadence
~14/ wk
Last 30 days
59
▲ 13%· vs prior 30d

Spotlight: Ralph Lauren Collection Fall ’26
Sep 25, 2026

Spotlight: PHOEBE PHILO
Sep 24, 2026

A Stylish Guide To Milan
Sep 23, 2026

Wild Things: Fall’s Boldest Extras
Sep 22, 2026

The Fall Collections, Now 25% Off
Sep 21, 2026

Fall Style Essentials
Sep 20, 2026

Ralph Lauren’s Fall Refinement
Sep 19, 2026

The BG Weekender: Peplum Party
Sep 18, 2026

Newness Report: This Just In
Sep 17, 2026

A Stylish Guide To London
Sep 16, 2026

The Week In Style: Street Chic
Sep 15, 2026

Treat Yourself: September Delights
Sep 14, 2026
Bergdorf Goodman on paid media
295 capturedCadence
~14/ wk
Last 30 days
58
▲ 93%· vs prior 30d
Top platform

Shoes Of The Moment
Sep 15, 2026 · Meta

Shop these buzzy styles.
Sep 10, 2026 · Meta

Enjoy Free Shipping on $150 orders with Code SHIPBG. Shop the Special Offer Today at BG.
Sep 9, 2026 · Meta

Rare Gems
Sep 8, 2026 · Meta

Shop these buzzy styles.
Sep 5, 2026 · Meta

Discover the designer hits trending now.
Aug 24, 2026 · Meta

Shop these buzzy styles.
Aug 23, 2026 · Meta

Enjoy Free Shipping on $150 orders with Code SHIPBG. Shop the Special Offer Today at BG.
Aug 20, 2026 · Meta

Discover the standout styles of the season.
Aug 14, 2026 · Meta

Discover the designer hits trending now.
Jul 28, 2026 · Meta

Discover the standout styles of the season.
Jul 23, 2026 · Meta
Promotional history, record by record
311 records · latest 5 shown306 more offers sit before Sep 24, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Bergdorf Goodman's competitive set
Benchmark on the same fieldsBergdorf Goodman’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Bergdorf Goodman on social
106 capturedCadence
~12/ wk
Last 30 days
52
▲ 93%· vs prior 30d
Top platform
Facebook
LIVE FROM MILAN 🇮🇹 Fashion Week is in full swing—swipe through for our hot takes from the SS ’27 collections.
Sep 25, 2026 · Instagram
10 MINUTES AT BG ⏰ Our 125th celebration brings something special to every corner of Bergdorf’s. Here, a quick look at what not to miss.
Sep 24, 2026 · Facebook
HOT OFF THE PRESS 💜 Introducing Very Bergdorf, a must-have (if we may say so) new book from Assouline chronicling 125 years of exceptional style with rarely seen archival images and iconic anecdotes. It’s everything you love about the store, beautifully bound.
Sep 23, 2026 · Facebook
GOOD GETS 💜 In 125 years, a lot of extraordinary things have passed through our doors. So, what’s the best thing you’ve ever bought at Bergdorf’s? It’s a tough question, to be sure. We put it to some of our friends.
Sep 22, 2026 · Instagram
THE DRESS EDIT 💫 Exquisite silhouettes for the season ahead.
Sep 21, 2026 · Facebook
Phoebe Philo latest arrivals now in-store at Bergdorf Goodman.
Sep 18, 2026 · Facebook
LITTLE BLACK BOOK 📓 As Fashion Week arrives across the pond, artist and collector Indrė Šerpytytė-Roberts shares the places in London that keep her inspired—from historic museums to the farmers’ market she never leaves empty-handed.
Sep 17, 2026 · Facebook
HAPPY HAPPY 🎂 You only turn 125 once. Thank you for all the birthday love. Join us online and in-store for more celebrations!
Sep 16, 2026 · Facebook
VOICES OF NOW 👀 In celebration of Hispanic & Latine Heritage Month, we’re shining a light on Hispanic and Latin American creatives who are shaping the fashion landscape. Meet designer Stephanie Suberville of Heirlome. Head to our Stories for more.
Sep 15, 2026 · Facebook
Our Bergdorf Goodman store teams are hiring for seasonal roles. We are seeking exceptional talent to join sales and operations associates at Bergdorf Goodman this holiday season! Join us in delighting our customers at our iconic store during the most magical time of year. As part of Exemplar Luxury Group, the collective of leading luxury retailers, Bergdorf Goodman represents the global pinnacle of style, service and modern luxury. Explore our open opportunities on the Exemplar Luxury Group careers site: https://lnkd.in/gsWi2S43 Know someone who would make a great addition to our team this holiday season? Tag them in the comments below. #Careers #Hiring
Sep 14, 2026 · Linkedin
RUNWAY RUNDOWN 📹 Bring on the night! For Spring 2027, Catherine Holstein’s Khaite woman refuses to be defined by a single lane. Romantic baby dolls and layers of lingerie and transparency give way to sleek leather tailoring and fuller, ladylike skirts. Feminine, formidable, and never just one thing. As our SVP of Fashion Linda Fargo put it, “A woman’s prerogative to choose…”
Sep 13, 2026 · Facebook
Twenty-five years later, we pause to remember September 11, 2001, and the lives that were forever changed that day. We honor those we lost and the brave first responders who protected our city and our nation. Bergdorf Goodman is proud to have been part of the fabric of New York City for more than a century. New York is defined by its people—their strength, generosity and determination to move forward even under the most difficult circumstances. On this anniversary, we reflect on this pivotal moment for our country with deep respect for the resilience that continues to shape our city. We will never forget.
Sep 11, 2026 · Linkedin