American Giant’s marketing, tracked daily.
The latest creative American Giant puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on American Giant
ShopVision captures the public marketing we see from American Giant every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 8, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does American Giant use?
All channelsPaid media is American Giant's most-used channel. Jump to a channel below, or read straight down.
American Giant homepage updates
84 capturedCadence
~7.0/ wk
Last 30 days
30
▲ 15%· vs prior 30d
American Giant on email
96 capturedCadence
~6.3/ wk
Last 30 days
27
▼ 16%· vs prior 30d

Start Here: 20% Off Your First Order
Sep 7, 2026

15.2 Ounces Per Square Yard
Sep 6, 2026

Textured Cotton For The Cool Months
Sep 5, 2026

The Golden State Plus A Free Tote
Sep 4, 2026

Don't forget about your welcome discount
Sep 3, 2026

The Classic Sweatpant Arrives In Field Green
Sep 2, 2026

Your 20% Welcome Discount Inside
Sep 1, 2026

Premium Slub, Three New Colors
Aug 31, 2026

American Vintage Pullover, In Refreshed Colors
Aug 30, 2026

The Twill French Terry Cardigan Is Back
Aug 29, 2026

The Pocket Tee Returns In Fresh New Colors.
Aug 28, 2026

The Last of Summer, The First of Fall
Aug 27, 2026
American Giant on paid media
231 capturedCadence
~2.1/ wk
Last 30 days
9
Top platform

Made in the USA
Sep 8, 2026 · Meta

Made in the USA
Aug 21, 2026 · Meta

Built Different. Made in USA.
Aug 20, 2026 · Meta

Jul 30, 2026 · Meta

Jul 23, 2026 · Meta

Lightweight enough for summer. Built well enough to keep. The new men's collection just landed — made in the USA, made to last.
Jul 16, 2026 · Meta

May 10, 2026 · Meta
American Giant on sms
5 capturedCadence
~0.2/ wk
Last 30 days
1
Promotional history, record by record
190 records · latest 5 shown185 more offers sit before Sep 7, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
American Giant's competitive set
Benchmark on the same fieldsAmerican Giant’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

American Giant on social
31 capturedCadence
~1.2/ wk
Last 30 days
5
▼ 62%· vs prior 30d
Top platform
Instagram
Harvest time with our favorite coworker.
Sep 8, 2026 · Facebook
Twice the weight of our heaviest tee and made of 100% ringspun cotton. The Everest Tee is the tee that will have everyone asking, "Where did you get that?"
Aug 20, 2026 · Instagram
Our rib fabric is a favorite through every season.
Aug 18, 2026 · Instagram
Every summer wardrobe needs the perfect white tank. ☀️
Aug 13, 2026 · Instagram
A peek into a beekeeper's world 🐝 @howsyourdayhoney leans into summer in American Giant- made for how you actually live, and made to stick around. Same as good honey: the closer to home, the better.
Aug 11, 2026 · Instagram
The Carolina Mid-Weight Full Zip is the one you reach for when the morning is cool but not cold. Softer hand, looser knit, a hood with drape.
Aug 8, 2026 · Instagram
Slub started as a mistake. When yarn is spun from cheap cotton, it comes out uneven, thick in places, thin in others. Then people started looking at it differently. The irregularity gave the fabric texture. Allowed light to land on it instead of sliding across it. Something interesting instead of just flat perfect cloth. But what the industry did with it was the problem. Cheap shirts. Shirts that twisted after one wash. Shirts so thin you could see through them. The defect was beautiful. The execution was terrible. We wanted to fix that. Enough weight to hang on a body instead of clinging to it. Knit with enough care so it didn't twist. Substantial enough to hold light instead of letting it through. And still textured enough to let the slub shine. It took a long time, working it out with the old apparel hands of the Southeast. When we finally had the fabric right, everybody knew. We launched with one men's tee and one women's tee. People bought one, understood what it was, and came back for the next color. They still do.
Aug 6, 2026 · Instagram
This summer you want a fabric that actually breathes. Light and airy, our hemp tees are made to keep up all summer long.
Aug 4, 2026 · Instagram
Crisp linen and a favorite tank top. The perfect summer uniform. ☀️
Aug 1, 2026 · Instagram
Some things get better by wearing them in. We just skipped ahead. The Brushed Tee starts where most shirts take a year to arrive. That soft, broken-in feel of something that's already yours.
Jul 30, 2026 · Instagram
The details most people never see are the ones we spend the most time on. Every spool, every season, chosen with care.
Jul 28, 2026 · Instagram
Cotton dries. Jump in. #AmericanGiant #MadeInUSA
Jul 25, 2026 · Instagram