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Yarn’s marketing, tracked daily.

The latest creative Yarn puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.

Latest creative

As of September 25, 2026

What we track on Yarn

ShopVision captures the public marketing we see from Yarn every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
5 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepageEmailPaid mediaSocialSMS
Dataset
Live

Which channels does Yarn use?

All channels

Paid media is Yarn's most-used channel. Jump to a channel below, or read straight down.

Yarn homepage updates

84 captured

Cadence

~6.5/ wk

Last 30 days

28

▼ 7%· vs prior 30d

Yarn on email

185 captured

Cadence

~15/ wk

Last 30 days

64

▼ 2%· vs prior 30d

Yarn on social

19 captured

Cadence

~1.9/ wk

Last 30 days

8

New· vs prior 30d

Top platform

Instagram

Yarn on sms

14 captured

Cadence

~2.6/ wk

Last 30 days

11

Promotional history, record by record

767 records · latest 5 shown
CapturedChannelOfferDepth
Sep 25, 2026websiteStash restock partyDiscount
Sep 25, 2026emailSave 25% on $75 full-priced yarnsDiscount
Sep 25, 2026email40% off select Valley Yarns linesDiscount
Sep 24, 2026email10% Off First Order (WELCOME10)Discount
Sep 24, 2026email55% Off Select BrandsDiscount

762 more offers sit before Sep 24, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

Yarn's competitive set

Benchmark on the same fields

Yarn’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
YarnYarn
38%
100%
5
This page
Purl SohoPurl Sohopurlsoho.com
95
The Loopy EweThe Loopy Ewetheloopyewe.com
92
Eat.Sleep.Knit Handpainted YarnsEat.Sleep.Knit Handpainted Yarnseatsleepknit.com
90
Wool and CompanyWool and Companywoolandcompany.com
88
Simply Socks Yarn CompanySimply Socks Yarn Companysimplysockyarn.com
85
Yarn.comYarn.comyarn.com
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.