Yankee Candle’s marketing, tracked daily.
The latest creative Yankee Candle puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on Yankee Candle
ShopVision captures the public marketing we see from Yankee Candle every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does Yankee Candle use?
All channelsHomepage is Yankee Candle's most-used channel. Jump to a channel below, or read straight down.
Yankee Candle homepage updates
253 capturedCadence
~19/ wk
Last 30 days
82
▼ 9%· vs prior 30d
Yankee Candle on email
143 capturedCadence
~14/ wk
Last 30 days
58
▲ 35%· vs prior 30d

Today Only! $9.95 Select 3-Wicks✨
Nov 10, 2026

❄️ All We Want Are B2G2 Free Candles
Nov 9, 2026

📣 ALL Candles: Buy 2, Get 2 FREE 📣
Nov 8, 2026

Just Hours Left for 6 for $24 ScentPlug Refills!🏃♀️
Nov 7, 2026

🌲Fresh-Cut B2G2 Free Candles
Nov 6, 2026

🥂 Pop Some Bubbles for B2G2 Free!
Nov 5, 2026

Make Memories 🎄w/ B2G2 Free Candles
Nov 4, 2026

🕯️Shop Iconic Brands w/ B2G2 Free ALL Candles
Nov 3, 2026

✨Spark Wonder w/ B2G2 Free Candles
Nov 2, 2026

Sunday Plans: $19.95 Lg Cozy Christmas Candles
Nov 1, 2026

Get More Merry 🎁 $19.95 Lg Candles
Oct 31, 2026

NEW! O Christmas Tree 🎄 + $19.95 Lg Candles
Oct 30, 2026
Yankee Candle on paid media
181 capturedCadence
~11/ wk
Last 30 days
49
▲ 123%· vs prior 30d
Top platform

Make Spirits Bright
Nov 7, 2026 · Meta

Smells Like the Holidays
Nov 6, 2026 · Meta

Discover a Holiday Icon.
Nov 3, 2026 · Meta

Fresh-Cut Traditions
Nov 2, 2026 · Meta

Oct 22, 2026 · Meta

All the Fall Feels
Oct 2, 2026 · Meta

Stir Up a Bewitching Brew
Oct 1, 2026 · Meta

Kitchen Magic, No Mess
Sep 15, 2026 · Meta

Let Pumpkin Season Begin
Sep 9, 2026 · Meta

Aug 20, 2026 · Meta
Yankee Candle on sms
19 capturedCadence
~2.1/ wk
Last 30 days
9
▲ 50%· vs prior 30d
Promotional history, record by record
142 records · latest 4 shown138 more offers sit before Nov 6, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Yankee Candle's competitive set
Benchmark on the same fieldsYankee Candle’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Yankee Candle on social
26 capturedCadence
~3.0/ wk
Last 30 days
13
▲ 160%· vs prior 30d
Top platform
Instagram
🍫 Back by popular demand, Hot Chocolate is the gourmand scent of your dreams (and no, you can’t actually drink it)
Nov 10, 2026 · Facebook
For that kid in a candy store kind of feeling, Candy Apple Christmas is back 🍬
Nov 8, 2026 · Facebook
They’re here! Introducing Candle Warmer Lamps, a stylish and effective way to release room-filling fragrance— no matches required. ✨Set timer for 2, 4, or 8 hours, the lamp will shut off automatically ✨Direct heat warms wax quickly for fast fragrance release ✨Create ambiance with 4 different brightness settings
Nov 5, 2026 · Facebook
Going, going… crumbs. 🍪👀 Meet the new Christmas Cookie™ Milk.
Nov 4, 2026 · Facebook
Start a new tradition or gift a unique way to count down to the holidays! Designed to offer twenty-four consecutive days of fragrance, this set includes Yankee Candle® Minis in twelve different fragrances.
Nov 3, 2026 · Facebook
Oct 29, 2026 · Facebook
Introducing Merry & Bright. Rooted in holiday nostalgia, this limited-edition collection celebrates cherished Christmas traditions with five new scents and three returning favorites. NEW! Merry Memories Spiced Fruitcake Fireside Stockings Rainbow Candy Cane Nana’s Eggnog
Oct 26, 2026 · Facebook
🎄A hint of holiday magic. Our NEW collection drops tomorrow.
Oct 25, 2026 · Facebook
Just so we’re clear… our bird IS for sale. 😉🐦 Bring it home and let your favorite fragrance take flight.
Oct 14, 2026 · Facebook
#ad #YankeeCandlePartner A night at home baking chocolate chip pumpkin muffins called for @yankeecandle’s Spiced Pumpkin🍂🕯️ It has notes of pumpkin, cinnamon, nutmeg, clove, and vanilla, basically everything I want in a fall candle!
Oct 13, 2026 · Instagram
#ad When your candle smells so good you have to recreate it in a dessert🍎🥧🤎 the coziest fall afternoon with mini apple crumbles + @yankeecandle Orchard Tag filing the house🍂🕯️ #YankeeCandleAmbassador #fallvibes
Oct 12, 2026 · Instagram
Meet Scripted Spruce: the final chapter in our @reesesbookclub collab🌲📚. With notes of fir needles, citrus, and crisp sea salt, this woody scent invites you to take a quiet moment for yourself this busy holiday season.
Oct 2, 2026 · Facebook