Victorinox’s marketing, tracked daily.
The latest creative Victorinox puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026
Email
Discover your place in the Victorinox Community
Sep 18, 2026

Social
FacebookWhat makes an object timeless? Inspired by the design principles of the Original Swiss Army Knife™, ECAL student Damien Barman created Card Case, a durable stainless steel case designed to protect a deck of playing cards and the moments of connection they create. Discover the project and vote for your favourite in the Victorinox × ECAL collaboration by September 30: https://vx.ag/3SFKhdM #MyVictorinox
Sep 24, 2026
What we track on Victorinox
ShopVision captures the public marketing we see from Victorinox every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Victorinox use?
All channelsPaid media is Victorinox's most-used channel. Jump to a channel below, or read straight down.
Victorinox homepage updates
87 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Victorinox on email
17 capturedCadence
~3.0/ wk
Last 30 days
13

Discover your place in the Victorinox Community
Sep 18, 2026

Introducing Maverick.
Sep 16, 2026

Discover our bestsellers
Sep 14, 2026

How To Keep Your Pocket Knife Sharp
Sep 12, 2026

Make every journey truly yours
Sep 10, 2026

Explore our iconic products
Sep 7, 2026

Discover your place in the Victorinox Community
Sep 5, 2026

How we create the iconic designs you know and love
Sep 4, 2026

Discover our bestsellers
Sep 1, 2026

Make every journey truly yours
Aug 28, 2026

Explore our iconic products
Aug 25, 2026

Make Your Swiss Army Knife™ Unmistakably Yours
Aug 22, 2026
Victorinox on paid media
200 capturedCadence
~0.0/ wk
Last 30 days
0
Top platform
Victorinox's competitive set
Benchmark on the same fieldsVictorinox’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Victorinox on social
135 capturedCadence
~15/ wk
Last 30 days
64
▲ 42%· vs prior 30d
Top platform
Facebook
What makes an object timeless? Inspired by the design principles of the Original Swiss Army Knife™, ECAL student Damien Barman created Card Case, a durable stainless steel case designed to protect a deck of playing cards and the moments of connection they create. Discover the project and vote for your favourite in the Victorinox × ECAL collaboration by September 30: https://vx.ag/3SFKhdM #MyVictorinox
Sep 24, 2026 · Facebook
Time is limited. Attention even more so. Less distraction. More intention. Spend your time wisely. Discover the watch designed for time well spent: https://t.co/dqEKmzp0rw #MyVictorinox https://t.co/6rHNbGU41d
Sep 23, 2026 · X
After a one year break, we are starting the development of the next Community Knife together with you. Most decisions will be made throughout 2027, but two choices need a little more time in production. That is why the first vote is now open. Choose your preferred Alox pattern and packaging direction, and help shape the foundation of the Community Knife 2027. Cast your vote now: https://vx.ag/4d1oPXQ #MyVictorinox
Sep 22, 2026 · Facebook
Everyday security, reimagined. Noa, designed by EC@ecal_chAL student Aurélie Richard, combines lightweight padlocks with adaptable straps for a practical new approach to protecting personal belongings. Discover the Victorinox × ECAL collaboration and vote for your favourite by September 30 via the link in bio. #MyVictorinox
Sep 21, 2026 · Instagram
Small design decisions can make everyday routines easier. SET Swiss Eating Tools, created by ECAL student Leo Niksch, offers a compact and durable solution for enjoying meals wherever the day takes you. Discover the project and vote for your favourite in the Victorinox × ECAL collaboration by September 30: https://vx.ag/3SFKhdM #MyVictorinox
Sep 20, 2026 · Facebook
Every Victorinox watch begins in Délémont, Switzerland. Our Watch Competence Center is where every watch is developed, assembled and inspected. It is also where the standards behind the Swiss Made designation come to life. Read more about Swiss Made and discover our watches: https://vx.ag/3SB7Swi #MyVictorinox
Sep 19, 2026 · Facebook
Every Victorinox watch carries the Swiss Made designation for a reason. It is earned by meeting strict legal standards. Discover what Swiss Made really means: https://t.co/dFaPDA5hCe #MyVictorinox https://t.co/2PP8Ve5qP6
Sep 18, 2026 · X
The details make the difference. A rotating bezel. Double anti-shock protection. Water resistance up to 200 meters. Every element of the new Maverick is designed with purpose, so you can focus on where you're headed. Explore the collection and find your Maverick: https://vx.ag/46rEbRt #MyVictorinox
Sep 17, 2026 · Facebook
One collection. Your way. Whether you prefer Quartz or Automatic, the new Maverick is designed to move with you. Confident, versatile and ready for every day. Explore the collection via the link in bio. Which one fits your style? #MyVictorinox
Sep 16, 2026 · Instagram
Some icons don't stand still. They evolve. Meet the new Maverick. Reimagined with a fresh design, built for every step ahead, and ready to go wherever the day takes you. A refined balance of versatility, confidence and timeless style. Take a closer look and find your Maverick: https://vx.ag/46rEbRt #MyVictorinox
Sep 15, 2026 · Facebook
True craftsmanship is found in every detail. Nenad Mlinarevic brings together modern Swiss cuisine, creativity and meticulous precision. Every detail has a purpose, resulting in dishes that are both refined and deeply personal. His philosophy reflects the quality and craftsmanship that define Victorinox. Meet Nenad Mlinarevic and discover our Chef Ambassadors: https://vx.ag/4x0byXv #MyVictorinox
Sep 12, 2026 · Facebook
The finest ingredients deserve the greatest care. From his family's farm to his Michelin-starred restaurants, Tommy Banks has built his philosophy around seasonality, sustainability and respect for exceptional ingredients. His approach is a reminder that craftsmanship begins long before food reaches the plate. Discover Tommy Banks' story and explore our Chef Ambassadors: https://vx.ag/4x0byXv #MyVictorinox
Sep 11, 2026 · Facebook