Tide’s marketing, tracked daily.

The latest creative Tide puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.

Latest creative

As of November 9, 2026

Paid media
Meta
Nov 2, 2026
Social
Tiktok
let’s take a trip down memory lane 📺 a throwback to one of our OG Tide commercials as we celebrate 80 years 🧡
Nov 5, 2026

What we track on Tide

ShopVision captures the public marketing we see from Tide every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage: 1 storefront · US
Monitoring: 3 channels · daily capture
Refresh: Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
Data types: HomepagePaid mediaSocial
Dataset: Live

Which channels does Tide use?

All channels

Paid media is Tide's most-used channel. Jump to a channel below, or read straight down.

Paid media400
Homepage174
Social40

Tide homepage updates

174 captured

Cadence

~14/ wk

Last 30 days

Tide on paid media

400 captured

Cadence

~15/ wk

Last 30 days

Top platform

Tide's competitive set

Benchmark on the same fields

Tide’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Tide

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