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Tide’s marketing, tracked daily.

The latest creative Tide puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.

What we track on Tide

ShopVision captures the public marketing we see from Tide every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
3 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 10, 2026.
Data types
HomepagePaid mediaSocial
Dataset
Live

Which channels does Tide use?

All channels

Paid media is Tide's most-used channel. Jump to a channel below, or read straight down.

Tide homepage updates

174 captured

Cadence

~14/ wk

Last 30 days

58

Tide on social

46 captured

Cadence

~3.5/ wk

Last 30 days

15

· vs prior 30d

Top platform

TikTok

Tide's competitive set

Benchmark on the same fields

Tide’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
TideTide
3
This page
I Love GainI Love Gainilovegain.com
98
Molly’s SudsMolly’s Sudsmollyssuds.com
85
DroppsDroppsdropps.com
84

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.