Tide’s marketing, tracked daily.
The latest creative Tide puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.
Latest creative
As of August 9, 2026What we track on Tide
ShopVision captures the public marketing we see from Tide every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to August 9, 2026.
- Data types
- HomepagePaid mediaSocial
- Dataset
- Live
Which channels does Tide use?
All channelsPaid media is Tide's most-used channel. Jump to a channel below, or read straight down.
Tide homepage updates
174 capturedTide on paid media
322 capturedTide's competitive set
Benchmark on the same fieldsTide’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Stop guessing. Start knowing.
This much detail exists for every brand you compete with.
2,339 company profiles, every storefront, refreshed daily. Bring your list of competitors and we will show you theirs.
Tide on social
48 capturedbe honest…when was the last time you washed your stuffies ⬇️🧸👀
Aug 7, 2026 · Tiktok
our dream laundry room 😍 what's one thing your laundry room has to have? 👇
Aug 5, 2026 · Tiktok
the numbers don’t lie…
Aug 3, 2026 · Instagram
the camper is home... and so is the laundry 🧺 tell us the weirdest thing that came back from camp ⬇️
Jul 31, 2026 · Instagram
your dream laundry room is loading... what detergent did you pick?! 👀
Jul 29, 2026 · Tiktok
that orange bottle is iconic for a reason… other oranges are from @Mastercard, @WNBA, @Dunkin', and @Reese’s 🧡 be honest…did you get it right? 👀
Jul 24, 2026 · Tiktok
that orange bottle is iconic for a reason… other oranges are from @mastercard, @wnba, @dunkin, and @reeses 🧡 be honest…did you get it right? 👀
Jul 22, 2026 · Instagram
we got the inside scoop from dermatologists at the @aadskin conference 👀
Jul 20, 2026 · Tiktok
new routine, same trusted clean 🫧 have you tried Tide evo yet? 👀⤵️
Jul 15, 2026 · Tiktok
Tide x Essence Fest 2026 ✨ We made our Essence Fest debut with live stain-fighting demos, handing out thousands of freebies, and hanging with some of our faves 🧡 Thanks to everyone who stopped by and spent the weekend with us 🫶 @Procter & Gamble #WhatMovesYou #EssenceFest
Jul 13, 2026 · Tiktok
drop your laundry red cards below ⬇️
Jul 9, 2026 · Tiktok
what should you look for in a hypoallergenic detergent? 💭 @drmarisagarshick shares her advice with laundry scientist Kim Romine 🤍
Jul 7, 2026 · Tiktok