ThredUp’s marketing, tracked daily.
The latest creative ThredUp puts in front of shoppers — homepage, email, paid media, social and sms — captured on the day each one changed.
What we track on ThredUp
ShopVision captures the public marketing we see from ThredUp every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 5 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocialSMS
- Dataset
- Live
Which channels does ThredUp use?
All channelsPaid media is ThredUp's most-used channel. Jump to a channel below, or read straight down.
ThredUp homepage updates
236 capturedCadence
~21/ wk
Last 30 days
88
▲ 19%· vs prior 30d
ThredUp on email
44 capturedCadence
~7.7/ wk
Last 30 days
33
▲ 200%· vs prior 30d

Here today, gone… probably today
Sep 25, 2026

"Thanks, it's thrifted!"
Sep 24, 2026

Fall's most-wanted, for less
Sep 23, 2026

Wait...these boots are up to 90% off?
Sep 21, 2026

Final hours: The Favorites Sale ends tonight
Sep 20, 2026

The prints of the season are here
Sep 19, 2026

Sale on: Everyone's favorites are 50% off + free shipping
Sep 18, 2026

The fall dress edit just dropped
Sep 17, 2026

Fall office style starts here 💼
Sep 16, 2026

Items with tags 🤝 unbeatable deals
Sep 14, 2026

Meet fall's moodiest color pairing
Sep 13, 2026

Just dropped: Your trend report is in
Sep 12, 2026
ThredUp on paid media
583 capturedCadence
~64/ wk
Last 30 days
276
▲ 411%· vs prior 30d
Top platform
Meta
ThredUp on sms
25 capturedCadence
~2.1/ wk
Last 30 days
9
▲ 13%· vs prior 30d
Promotional history, record by record
133 records · latest 5 shown128 more offers sit before Sep 23, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
ThredUp's competitive set
Benchmark on the same fieldsThredUp’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
ThredUp on social
273 capturedCadence
~20/ wk
Last 30 days
85
▼ 20%· vs prior 30d
Top platform
TikTok
We’re passing the tiny mic to @Jessi Thomas and @soco ⭐️ #styleadvice #styleinspo #personalstyle #thrift #thrifting
Sep 25, 2026 · Tiktok
Rack Race, Episode 1: the looks were iconic. Now you can make them yours. Comment "thrift" for the link 💚
Sep 24, 2026 · Instagram
It's not our first rodeo (or our clothes')
Sep 23, 2026 · Instagram
Who wants to meet up with ThredUp at Shoptalk Fall in Nashville?! 🤠 🎶 We’ll be at Music City Center September 29–October 1, and our team is looking forward to connecting with familiar faces and meeting new ones to talk resale, circularity, and the future of retail. Catch our Chief Strategy Officer, Alon Rotem, on September 30 from 9:00–9:40 a.m. as he shares insights on discounts, promotions, and serving the price-conscious consumer. Then, step away from the conference floor and join us for Flow with ThredUp on September 30 at 4:00 p.m. 🧘♀️ We’re hosting an afternoon yoga class at Studio Fire, followed by a juice bar, ThredUp swag, and gifts from our partners. Spots are limited, so reserve yours early here: https://luma.com/03bw838i See you in Music City and on the mat! ♻️ 🤝
Sep 22, 2026 · Linkedin
Sep 21, 2026 · Facebook
We know ball
Sep 20, 2026 · Instagram
Introducing Rack Race with @macyeleni ⭐ We can't wait for you to watch. First episode drops 9/22. Comment 'Rack Race' for a reminder!
Sep 18, 2026 · Instagram
This is going to be fun 🤭 Check back tomorrow for a first look
Sep 17, 2026 · Instagram
Wait I think they really hit it off @thredup #ad #girlcar #relatable #jokes
Sep 16, 2026 · Instagram
Just a PSA 📢
Sep 15, 2026 · Instagram
At ThredUp, every week is fashion week 💅
Sep 14, 2026 · Instagram
If your runway is the subway, try these keywords: colorful chic, playful retro, and polished whimsy @hannahohx If your runway is the wine bar, try these keywords: vintage glam, cocktail chic, and sophisticated noir @dnshkv If your runway is the office, try these keywords: elevated workwear, tailored prep, and cool classic @_amandalouis_ If your runway is school pickup, try these keywords: off-duty minimalism, elevated basic, and casual luxe @audreyfeyzdiamont If your runway is the bodega, try these keywords: eclectic prep, playful vintage, and bright feminine @daisypyo
Sep 13, 2026 · Instagram