The Pro's Closet’s marketing, tracked daily.
The latest creative The Pro's Closet puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of November 9, 2026
Email
Your Next Bike is Waiting
Nov 8, 2026

Social
InstagramTop Shelf Taste? We're here for you. We get it, some riders just can't settle for anything but the best. If that sounds like you, we've conveniently labeled our inventory that holds nothing back - SRAM Red/XX1, Shimano Dura-Ace/XTR, Campagnolo Super Record, premium wheels, you know the stuff.... Just look for the "Pro Build" badge in the top left corner or shop our Pro Builds collection. These bikes boast top tier spec and save you thousands. Shop our Pro Builds bike collection today. #BikesAreMeantToBeUsed #ShimanoDuraAce #SRAMRed #CampagnoloEPS #Pro #ProBuildBikes
Nov 9, 2026
What we track on The Pro's Closet
ShopVision captures the public marketing we see from The Pro's Closet every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does The Pro's Closet use?
All channelsPaid media is The Pro's Closet's most-used channel. Jump to a channel below, or read straight down.
The Pro's Closet homepage updates
85 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
The Pro's Closet on email
39 capturedCadence
~3.0/ wk
Last 30 days
13
▲ 8%· vs prior 30d

Your Next Bike is Waiting
Nov 8, 2026

Your Next Gravel Bike Is Built for Winter Weather
Nov 6, 2026

Our Team's October Picks Are In (Some Are a Little Spooky)
Nov 4, 2026

No Sunday Scaries Here
Nov 1, 2026

Spooky Good Deals on Sale Bikes (No Tricks, Just Treats)
Oct 30, 2026

Dark by 5pm? That's What the Trainer Is For.
Oct 28, 2026

New Bikes Just Landed. Check Out What's Available Now 👉
Oct 25, 2026

Yeti's Lineup Decoded
Oct 23, 2026

The Bikes Nobody Else Has
Oct 21, 2026

Here's What We'll Pay for Your Bike
Oct 18, 2026

Tri Bike or Aero Road Bike—Here's How to Decide
Oct 16, 2026

Big Deals on Performance Wheels
Oct 14, 2026
The Pro's Closet on paid media
348 capturedCadence
~13/ wk
Last 30 days
57
Top platform
The Pro's Closet's competitive set
Benchmark on the same fieldsThe Pro's Closet’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
The Pro's Closet on social
65 capturedCadence
~4.9/ wk
Last 30 days
21
▼ 5%· vs prior 30d
Top platform
Instagram
Top Shelf Taste? We're here for you. We get it, some riders just can't settle for anything but the best. If that sounds like you, we've conveniently labeled our inventory that holds nothing back - SRAM Red/XX1, Shimano Dura-Ace/XTR, Campagnolo Super Record, premium wheels, you know the stuff.... Just look for the "Pro Build" badge in the top left corner or shop our Pro Builds collection. These bikes boast top tier spec and save you thousands. Shop our Pro Builds bike collection today. #BikesAreMeantToBeUsed #ShimanoDuraAce #SRAMRed #CampagnoloEPS #Pro #ProBuildBikes
Nov 9, 2026 · Instagram
The other day we took some bikes out and gave them a test in their elements. Adam ascending Sunshine Canyon to Gold Hill with @theproscloset. More to come
Nov 7, 2026 · Instagram
The folks at Specialized have always impressed us with their stunning, bold, creative paint and we thought you'd like it too, so here's a closer look. Too close? Alright, we'll back out a bit. It's not all Rare Finds around here. Specialized has been our best selling brand year after year for as long as we can remember. It's because they make dang good bikes. We have over 200 Specialized bikes listed at the moment. A variety of builds, genres, and model years. Find great deals on one of the most highly sought after brands at The Pro's Closet. #bikesaremeanttobeused #specializedbikes #specializedmtb #sworks #bikes
Nov 6, 2026 · Instagram
I was fortunate enough to be working for Allied in 2019 when the Able was first launched. I was even more fortunate to be at Unbound 2019 to witness the bike win both the men's and women's race and establish the first sub 10 hour performance, immediately proving the bike had high-speed chops. The first gen Allied Able was made in Arkansas, making it one of the very few US carbon manufacturers. If that's a priority for you and you're looking for a performance gravel bike, put the Able on your list. While the 45mm tire clearance is limited compared to modern standards, it's a very forgiving and versatile tire width for the majority of gravel riders. This bike's classy specs include: Drivetrain: Shimano GRX/XT Di2 Cockpit: PRO Vibe Carbon Wheelset: Roval Terra CLX Carbon *paired with a knobby Pirelli Cinturato front tire for traction and a Tufo Gravel Thundero rear tire for speed You can check out this Allied Able & more rare finds at The Pro's Closet
Nov 4, 2026 · Instagram
The Pro's Closet crew picks some of their favorite bikes they saw roll through in October 🎃 💀 Hope you all had an extra spooky Halloween 💀 You can see more staff picks at the link in our bio or click here https://bit.ly/3WiVJxz #BikesAreMeantToBeUsed #GravelBikes #RoadBikes #MountainBikes #HappyHalloween
Nov 3, 2026 · Instagram
What's new with the latest BMC Kaius? Kind of a lot... and we're excited about it. BMC's fast-gravel machine just keeps getting better. Watch this video to learn about a few of the key callouts. We have roughly 200 gravel bikes in stock from the worlds biggest brands to bespoke boutique brands and everything between. Check 'em out in our gravel bikes collection. #BikesAreMeantToBeUsed #BMCBikes #GravelBikes #BMCKaius
Nov 2, 2026 · Instagram
We've had a handful of Basso's roll through The Pro's Closet this year, but they still aren't the most well known among riders. This family owned brand has been around since '77 making their frames in Italy, not something many brands can say these days. This Basso Palta delivers high performance speed to gravel and is spec'd with great features including: - Drivetrain: SRAM X01 AXS with a Wofltooth oval chainring -Wheels: Boyd Gravel Aluminum - Cockpit: Basso Carbon If you're looking for a high performance gravel bike that you won't see at every gravel start line, check out this Basso. For more head turners, check out our Rare Finds collection. #BikesAreMeantToBeUsed #GravelBikes #BassoBikes #ItalianBikes
Oct 31, 2026 · Facebook
A full suspension Focus? Not something we see very often from the brand known for Cyclocross and Road bikes, but their "SAM" long travel enduro mountain bike is impressive. Even with aluminum wheels, this 170 front and rear travel rig sits comfortably under 30lbs. The SAM is still a model made by Focus, but exclusively as an e-bike now. Lucky for you, if you were a fan of the SAM without a motor, we have one (but it won't last long). Check it out as well as other unique bikes in our Rare Finds Collection at The Pro's Closet. #bikesaremeanttobeused #focusbikes #enduromountainbike
Oct 30, 2026 · Instagram
"Beautiful retro look, benefits of modernity" This Stelbel Rodano is a handmade Italian Steel frame fully focused on a super smooth ride. It achieves this with an endurance geometry paired with the natural comfort of a steel frame. We're especially big fans of the blue/green paint with tan side wall tires - it pulls together a handsome, classic look. This Rodano is dressed with: Drivetrain: Shimano Ultegra Di2 with a Quarq Power Meter Crankset Wheels: NOX Carbon with Chris King hubs Cockpit: Stelbel paint matched stem (and bottle cages), Deda Zero handlebars, and a fi'zi:k Cryano 00 Carbon seatpost This Stelbel, and other unique bikes, can be found in our Rare Finds Collection. #BikesAreMeantToBeUsed #ClassicRoadBikes #SteelBikes #Stelbel #modernclassics
Oct 28, 2026 · Facebook
Owen's pick for a MTB under $2500? This YT IZZO If you're looking to keep the price tag below $2500, it can be hard to find a full suspension mountain bike with decent components, but that's where shopping The Pro's Closet can help. This YT Izzo CORE 1 is in incredible condition and specced with components that'll get you to a variety of trails confidently. It features 130mm of front and rear RockShox suspension that delivers a bike that pedals efficiently and offers enough suspension to confidently handle most single track. If you're looking for a bit more travel for burlier trails, check out the YT Jeffsy - which we also currently have under $2500. Check out this YT IZZO and other MTB's like it in our Under $2500 collection. #BikesAreMeantToBeUsed #FullSuspension #MTB #YTBikes
Oct 27, 2026 · Instagram
Mosaic is a titanium frame builder just down the road from us in Boulder, CO. In fact, in our early days, Founder & Frame Builder Aaron Barcheck worked for The Pro's Closet as he was dialing in the final details of his craft. Today, Mosaic is one of the leading bespoke titanium bike brands in the states. This stunning Mosaic GT-1 gravel bike features a classic matte green finish and built with: Drivetrain: SRAM AXS (mix of Red/XX1 and a Force crankset) w/ a Quarq Power Meter Wheels: ENVE AR40 Carbon paired with Rene Herse Corkscrew 44c tires Cockpit: ENVE Carbon You can find this bike and more one of a kind models in our Rare Finds collection. #bikesaremeanttobeused #mosaiccycles #gravelbikes #titaniumgravel #enve
Oct 26, 2026 · Instagram
We love seeing ENVE Mog's come through. The Ogden Utah based brand known for making top of the line wheels and components stayed true to their reputation when they began making bike frames only a few years back. The MOG is their gravel bike offering that delivers a great balance of fast-paced performance and stability. As demonstrated on this build, the MOG doesn't skimp on tire clearance capability - this one's running 29 x 2.1 Schwalbe Thunder Burt's paired with a pair of Zipp carbon wheels. What are your thoughts on an ENVE frame not running ENVE wheels? We kinda like when riders step away from the obvious... The Build: Drivetrain: SRAM Red AXS 1x13 w/ Quarq Power Meter Wheels: Zipp XPLR Carbon paired with Schwalbe Thunder Burt 29 x 2.1 tires Cockpit: ENVE Carbon Check this bike out and others like it in our Pro Build or ENVE collection. #BikesAreMeantToBeUsed #ENVEBikes #ENVEMog #gravelbikes #SRAM
Oct 21, 2026 · Instagram