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The Knot’s marketing, tracked daily.

The latest creative The Knot puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

Latest creative

As of September 25, 2026

What we track on The Knot

ShopVision captures the public marketing we see from The Knot every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does The Knot use?

All channels

Homepage is The Knot's most-used channel. Jump to a channel below, or read straight down.

The Knot homepage updates

436 captured

Cadence

~35/ wk

Last 30 days

148

▼ 1%· vs prior 30d

The Knot on email

34 captured

Cadence

~1.9/ wk

Last 30 days

8

▼ 11%· vs prior 30d

The Knot on social

389 captured

Cadence

~32/ wk

Last 30 days

138

▲ 30%· vs prior 30d

Top platform

Instagram

Promotional history, record by record

70 records · latest 2 shown
CapturedChannelOfferDepth
Sep 25, 2026websiteFree Wedding Planning AppFree Gift
Sep 23, 2026websiteFree Paper SamplesFree Gift

68 more offers sit before Sep 23, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

The Knot's competitive set

Benchmark on the same fields

The Knot’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
The KnotThe Knot
29%
30%
4
This page

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.