The Farmer’s Dog’s marketing, tracked daily.
The latest creative The Farmer’s Dog puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026What we track on The Farmer’s Dog
ShopVision captures the public marketing we see from The Farmer’s Dog every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does The Farmer’s Dog use?
All channelsPaid media is The Farmer’s Dog's most-used channel. Jump to a channel below, or read straight down.
The Farmer’s Dog homepage updates
88 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
The Farmer’s Dog on email
15 capturedCadence
~1.6/ wk
Last 30 days
7

Questions? We can help. 🐶 🤝🧡
Sep 15, 2026

Craving more knowledge about your dog?
Sep 11, 2026

A new kind of dog food awaits…
Sep 7, 2026

The Farmer’s Dog is different
Sep 3, 2026

A new kind of dog food awaits…
Sep 2, 2026

Questions? We can help. 🐶 🤝🧡
Aug 31, 2026

Craving more knowledge about your dog?
Aug 27, 2026

A new kind of dog food awaits…
Aug 23, 2026

The Farmer’s Dog is different
Aug 19, 2026

A new kind of dog food awaits…
Aug 18, 2026

Questions? We can help. 🐶 🤝🧡
Jul 15, 2026
The Farmer’s Dog on paid media
400 capturedCadence
~44/ wk
Last 30 days
187
Top platform
The Farmer’s Dog's competitive set
Benchmark on the same fieldsThe Farmer’s Dog’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
The Farmer’s Dog on social
160 capturedCadence
~18/ wk
Last 30 days
77
Top platform
Instagram
He’s usually a beef guy. Or so we thought.
Sep 25, 2026 · Instagram
We asked what dog made you a Dog Person. Your answers got us all emotional. Here’s what some of you said.
Sep 24, 2026 · Facebook
Tomorrow is Dog Person Day—a day to mark the founding of The Farmer’s Dog, and celebrate all the people who love dogs. And what better way to kick off this special day than by helping to get some dogs adopted? Scroll through to see dogs that are looking for their forever home right now! Maybe one of them is your future best friend?
Sep 23, 2026 · Facebook
Do you hear that? It’s the sweet sound of your dog rolling in a pile of leaves. Fall is HERE! 🍂
Sep 22, 2026 · Facebook
We are proud to partner with New York Giants’ running back Cam Skattebo (@sk4ttpackk) and his dogs Duke, Daizy, and Cheech. Together, we’re moving the chains on getting more people to feed their dogs real, healthy food. Switch your dog to our food, then give them a big hug, and start enjoying more good, healthy years together.
Sep 21, 2026 · Tiktok
This is Señor Gusito. His human has set up his treat jar rather beautifully with his new Crunchy Biscuits. Señor Gusito doesn’t really care about how they’re organized though, he just wants to eat them.
Sep 19, 2026 · Instagram
What dog made you a dog person? Dog Person Day is next Thursday, and we'd love to hear your story! Tell us below.
Sep 18, 2026 · Instagram
Curious about the science behind fresh food for veterinary patients? 🐾 Tune in to the latest episode of The Vet Blast Podcast! Brandon Stapleton, DVM breaks down the standards and clinical potential of fresh food in "Fresh Thinking: The Science, Standards, and Clinical Potential of Fresh Food." Available now, link in bio 🐾 Sponsored by The Farmer's Dog #VetMed #TheVetBlastPodcast
Sep 17, 2026 · Instagram
You already get everything you need from @Amazon. Now you can get our real, fresh food too. We’re available on Amazon.com starting today, so you can fill your cart and your dog’s belly!
Sep 16, 2026 · Instagram
Two surprises in two days? We're not done yet! We're about to give your dog something to bark about. Take your guesses below!
Sep 15, 2026 · Instagram
Now this is what we call a treat. Coming to a bowl near you!
Sep 14, 2026 · Facebook
Good luck to our favorite @NFL Dog Person, Cam Skattebo (@sk4ttp4ck). We hope Duke, Daizy, and Cheech get to watch from home!
Sep 13, 2026 · Instagram