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Salt & Straw
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BF2025
All brands on Black Friday

What did Salt & Straw do on Black Friday?

Salt & Straw's Black Friday 2025 record, as captured on November 28, 2025. Independently captured from saltandstraw.com — not aggregator copy.

The offer on the day

SALTANDSTRAW.COM

Homepage · captured Nov 30, 2025

Pints of the Month: The Holiday Series

Headline offer
Pints of the Month: The Holiday Series
Mechanic
Discount
Scope
Select
Where it ran
online, app, in-store
Eligible categories
ice cream pints
Shipping
—

What ran on each channel

1 channels

What Salt & Straw ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Salt & Straw homepage updates

Salt & Straw homepage updates capture

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Salt & Straw's competitive set

Benchmark on the same fields

Salt & Straw’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Salt & StrawSalt & Straw
50%
50%
2
This page
Jeni's Splendid Ice CreamsJeni's Splendid Ice Creamsjenis.com
98
Open profile →
McConnell's Fine Ice CreamsMcConnell's Fine Ice Creamsmcconnells.com
92
Van Leeuwen Ice CreamVan Leeuwen Ice Creamvanleeuwenicecream.com
90
Open profile →
Graeter’s Ice CreamGraeter’s Ice Creamgraeters.com
88
Open profile →
Humphry Slocombe Ice CreamHumphry Slocombe Ice Creamhumphryslocombe.com
85
Lick Honest Ice CreamsLick Honest Ice Creamsilikelick.com
80

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Salt & Straw on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Salt & Straw.

YearHeadline offerDepth
2025Pints of the Month: The Holiday Series—

What teams ask about Black Friday 2025

Answered from our data
Does Salt & Straw offer Black Friday discounts?
Yes — on November 28, 2025, Salt & Straw ran Pints of the Month: The Holiday Series.
How deep was Salt & Straw's Black Friday discount?
No discount depth was captured for Salt & Straw on November 28, 2025.
What promotional mechanic did Salt & Straw use for Black Friday?
Salt & Straw ran Black Friday 2025 as "Discount."
Was Salt & Straw's Black Friday discount sitewide or limited to select items?
Salt & Straw's Black Friday 2025 discount was on select items.
Is Salt & Straw's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Salt & Straw use for Black Friday?
Salt & Straw's Black Friday 2025 offer was eligible on: online, app, in-store.