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BF2025
All brands on Black Friday

What did RW&CO. do on Black Friday?

On November 28, 2025, RW&CO. ran up to 40% off on select collections, via "Discount." Independently captured from rw-co.com — not aggregator copy.

The offer on the day

RW-CO.COM

Homepage · captured Nov 30, 2025

40% off regular-priced items

40%

Depth on the day

Depth on the day

40%

▼ -1.4 pts · vs its active-promo avg

Vs discounters

-4 pts

▼ below avg · 44% among discounters

Headline offer
40% off regular-priced items
Mechanic
Discount
Scope
Collection
Where it ran
online, in-store, app
Eligible categories
menswear, womenswear
Shipping

What ran on each channel

3 channels

What RW&CO. ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

RW&CO. homepage updates

RW&CO. homepage updates capture

Captured Nov 30, 2025.

RW&CO. on paid media

Reitmans (Canada) Ltd.

Captured Nov 30, 2025.

RW&CO. on social

Cyber Monday called. It said: buy it all. 40% off everything. - Un petit message de la part du Cyberlundi: qu'attendez-vous? Tout est à 40% de rabais. #rwco

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

RW&CO.'s competitive set

Benchmark on the same fields

RW&CO.’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
RW&CO.RW&CO.
41%
80%
3
This page
Gap CanadaGap Canadagapcanada.ca
92
TRISTAN CanadaTRISTAN Canadatristanstyle.com
88
Moores ClothingMoores Clothingmooresclothing.ca
88

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

RW&CO. on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured RW&CO..

YearHeadline offerDepth
202540% off regular-priced items40%

What teams ask about Black Friday 2025

Answered from our data
Does RW&CO. offer Black Friday discounts?
Yes — on November 28, 2025, RW&CO. ran 40% off regular-priced items.
How deep was RW&CO.'s Black Friday discount?
RW&CO.'s peak Black Friday 2025 discount was 40%. — 4 points shallower than the average among brands that discounted that day.
What promotional mechanic did RW&CO. use for Black Friday?
RW&CO. ran Black Friday 2025 as "Discount."
Was RW&CO.'s Black Friday discount sitewide or limited to select items?
RW&CO.'s Black Friday 2025 discount was on select collections.
Is RW&CO.'s Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did RW&CO. use for Black Friday?
RW&CO.'s Black Friday 2025 offer was eligible on: online, in-store, app.