Ritual’s marketing, tracked daily.
The latest creative Ritual puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of September 25, 2026
Email
Introducing Perimenopause Health*
Sep 15, 2026

Social
InstagramMid-life doesn’t need to feel so “mid”, right? Introducing Ritual Perimenopausal Health, a daily hormone-free supplement formulated to support perimenopausal hormone & estrogen balance.*† Featuring: 🌿 Shatavari Extract: Supports key perimenopause symptoms & hormone balance* 🥦 DIM: Helps support healthy estrogen metabolism* 💊 Vitamin B6: Supports hormonal activity and may help support mood.* 🌼 Evening Primrose Oil: Has been shown to help ease hot flashes, and is included to help support the absorption of DIM .* †DIM and shatavari extract support estrogen balance.* *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Sep 25, 2026
What we track on Ritual
ShopVision captures the public marketing we see from Ritual every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Ritual use?
All channelsPaid media is Ritual's most-used channel. Jump to a channel below, or read straight down.
Ritual homepage updates
86 capturedCadence
~6.8/ wk
Last 30 days
29
▼ 3%· vs prior 30d
Ritual on email
12 capturedCadence
~0.5/ wk
Last 30 days
2
▼ 60%· vs prior 30d

Introducing Perimenopause Health*
Sep 15, 2026

Ahem, final call for 40% off!
Aug 31, 2026

OH HEY, 40% OFF
Aug 25, 2026

Trusted daily essentials at 40% off?
Aug 22, 2026

Free Magnesium+ when you bundle 3+ items.
Aug 18, 2026

Let the sale BEGIN — 40% off
Aug 14, 2026

You good? Be honest.
Jul 28, 2026

ICYMI ✨ We got your skin a gift ($64 value)
Jul 25, 2026

We got your skin a gift ($64 value)
Jul 20, 2026

Time to demystify aging skin
Jul 17, 2026

Get $65 in free gifts to start + 30% off
Jul 15, 2026
Ritual on paid media
400 capturedCadence
~57/ wk
Last 30 days
243
▲ 55%· vs prior 30d
Top platform
Promotional history, record by record
163 records · latest 5 shown158 more offers sit before Sep 23, 2026
The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.
Ritual's competitive set
Benchmark on the same fieldsRitual’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Ritual on social
187 capturedCadence
~15/ wk
Last 30 days
66
▲ 5%· vs prior 30d
Top platform
Instagram
Mid-life doesn’t need to feel so “mid”, right? Introducing Ritual Perimenopausal Health, a daily hormone-free supplement formulated to support perimenopausal hormone & estrogen balance.*† Featuring: 🌿 Shatavari Extract: Supports key perimenopause symptoms & hormone balance* 🥦 DIM: Helps support healthy estrogen metabolism* 💊 Vitamin B6: Supports hormonal activity and may help support mood.* 🌼 Evening Primrose Oil: Has been shown to help ease hot flashes, and is included to help support the absorption of DIM .* †DIM and shatavari extract support estrogen balance.* *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Sep 25, 2026 · Instagram
Perimenopause called. I changed. 💙💛 Ritual’s new Perimenopause Health, Hormone Balance Support* has become part of my daily routine during this stage of life. Developed in partnership with OB/GYNs, it’s formulated to support hormone balance and features clinically studied shatavari extract to help ease and support common perimenopause symptoms like hot flashes and night sweats, sleep, mood changes, and physical and mental fatigue.* Because sometimes you can’t escape to paradise... but you can find a little Peridise in your everyday. 🏖️ #ritualpartner #perimenopause #comedy ^Developed with 2 medical [doctors/practitioners] on Ritual’s Scientific Advisory Board *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
Sep 24, 2026 · Tiktok
Hot flashes. Night sweats. Poor sleep. Mood changes. And that fatigue that somehow survives your second cup of coffee. If you’re in your 40s and thinking, “What is happening to me?” These can all be signs of perimenopause. And while they’re common, that doesn’t mean you just have to accept feeling this way. One ingredient that is backed by science is shatavari, a traditional Ayurvedic herb that’s actually been clinically studied in perimenopausal women, including its effects on symptoms like hot flashes, night sweats, sleep, mood, and fatigue.* And this is exactly the kind of research women deserve to see when looking for a perimenopause supplement. Perimenopause Health* is formulated with shatavari extract, and developed in partnership with OB/GYNs^. It’s hormone-free and designed to support hormone balance for women over 40 or those experiencing perimenopausal symptoms.* ^Developed with medical doctors on Ritual’s Scientific Advisory Board #RitualPartner @drfrancescaleblanc *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.
Sep 23, 2026 · Instagram
Supplement brand Ritual just launched a perimenopause supplement, featuring shatavari, DIM, vitamin B6, and evening primrose oil, to help support a healthy hormonal balance and manage hot flashes. Read More ➡️ https://hubs.li/Q04y1JMK0 #menopause #supplements #nutaceuticals #womenshealth
Sep 22, 2026 · Linkedin
You've reached the Peri Hotline ☎️ where we answer all your peri-curious questions — Today’s caller asks 'How do I know if I'm in Perimenopause?' Let’s see what our expert has to say 👀 P.S. You may want to keep this number on speed dial 😉
Sep 21, 2026 · Instagram
Live from ‘Being a Woman’, it looks like a heat wave is headed our way. Residents are saying it feels like being steamed from the inside-out. The kind of heat that makes you want to punch your husband Jerry for asking where the extra soap is kept. Think fast, Jerry! Ritual Perimenopause Health helps ease key perimenopause symptoms with science-backed Shatavari Extract , all without synthetic hormones.* It’s safer for Jerry this way. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Sep 20, 2026 · Instagram
Spoiler – it's not "just stress." During perimenopause hormonal changes can lead to uncomfortable symptoms that affect daily life and well-being [1,2] and up to 90% of women may seek care from a healthcare provider for symptoms during perimenopause. [3] So if you’re feeling off, you’re not alone. Our newest Ritual, Perimenopause Health* is developed in partnership with OB/GYNs^ to support hormone balance for women over the age of 40 or experiencing perimenopausal symptoms.* ^Developed in partnership with medical doctors on Ritual’s Scientific Advisory Board *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease [1] Akhtar S, Gupta AK, Naik B, et al. Exploring pharmacological properties and food applications of Asparagus racemosus (Shatavari). Food Chemistry Advances. 2024;4:100689. [2] Thevi T, De S, So HHK. Evening Primrose Oil...: Systematic Review and Meta-Analysis. J Menopausal Med. 2024 Dec:30(3):127-134. [3] Cunningham AC, Hewings-Martin Y, Wickham AP, Prentice C, Payne JL, Zhaunova L. Perimenopause symptoms, severity, and healthcare seeking in women in the US. npj Women’s Health. 2025;3(1):1-8.
Sep 19, 2026 · Instagram
News flashes > Hot flashes 🔥🔥🔥 this week we launched our newest daily Ritual, Perimenopause Health. This marks launches our first category expansion in 6 years, and the news? It's HOT off the press. We’re thrilled to be able to continue to support you through every phase of life — meet the newest Ritual now at the link in our bio. #perimenopause #explore
Sep 18, 2026 · Instagram
Sorry if you had the volume up all the way 🔊 But now that we’ve got your attention, meet Ritual Perimenopause Health*. Formulated with science-backed ingredients to help support #perimenopause hormone balance and estrogen metabolism.*† Feeling Peri-curious? Head to the link in our bio to meet our newest Ritual. *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. †DIM helps support healthy estrogen metabolism*
Sep 17, 2026 · Instagram
Call it perimenopause. Call it mid-life support. Just make sure the science checks out. ✔️ And speaking of, get to know the ingredients behind Ritual Perimenopausal Health, formulated with science-backed ingredients to help support perimenopause hormone balance and estrogen metabolism†.* God, it feels so good to feel good. †DIM helps support healthy estrogen metabolism* *These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease.
Sep 16, 2026 · Instagram
Ritual is expanding into perimenopause. The women's health company has launched Perimenopause Health, a supplement designed to support hormone balance and manage symptoms associated with perimenopause for women over 40. Marking its entry into midlife wellness, Ritual’s Perimenopause Health is a clinically backed, hormone-free capsule featuring shatavari extract as its primary ingredient. Ritual says shatavari supports mood, sleep, and mental clarity, while helping ease symptoms like hot flashes, vaginal dryness, and fatigue. Founded in 2016, Ritual is evolving with its consumer base. Serving millions of women across lifestages, the company’s portfolio now spans fertility support, prenatal and postpartum supplements, and, now, menopausal support. “Perimenopause is something half the world's population will experience, yet it's remained an afterthought in product innovation and clinical research,” said Katerina Markov Schneider, Founder and CEO of Ritual. “Women who trusted us through pregnancy are now entering perimenopause. They deserve clinically backed, hormone-free support they can trust for this next chapter of their health.” Read the full story → https://lnkd.in/gtv3XWMr
Sep 15, 2026 · Linkedin
Something arrives in a flash tomorrow 🔥 anddd we’ve got a feeling you’d look hot in this hat…Take a guess what product we’re dropping in the comments (ensure your following us 😉) and we’ll send 10 of you our Hot & Hormonal hat👇
Sep 14, 2026 · Instagram