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BF2025
All brands on Black Friday

What did Perfume do on Black Friday?

On November 28, 2025, Perfume ran up to 75% off on select items, via "Sale: Select Products." Independently captured from perfume.com β€” not aggregator copy.

The offer on the day

PERFUME.COM

Homepage Β· captured Nov 30, 2025

25–75% off on Prada

75%

Depth on the day

Depth on the day

75%

β–² +31.4 pts Β· vs its active-promo avg

Vs discounters

+32 pts

β–² above avg Β· 43% among discounters

Headline offer
25–75% off on Prada
Mechanic
Sale: Select Products
Scope
Select
Where it ran
β€”
Eligible categories
Not specified
Shipping
β€”

What ran on each channel

4 channels

What Perfume ran across channels around Black Friday β€” homepage, email, paid media and social, captured from the Black Friday window.

Perfume homepage updates

Perfume homepage updates capture

Captured Nov 30, 2025.

Perfume on email

Cyber Monday Sale: Early Deals

Captured Nov 30, 2025.

Perfume on paid media

Perfume on paid media capture

Captured Nov 28, 2025.

Perfume on social

#CyberWeek steals are here! πŸ’»πŸŽ‰ Dive into discounts on must-have scents all week long and treat yourself to something unforgettable at https://t.co/yG5EI8XVwh! https://t.co/XCwuETzf3A

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Perfume's competitive set

Benchmark on the same fields

Perfume’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile β€” open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
PerfumePerfume
44%
80%
3
This page
MaxaromaMaxaromamaxaroma.com
88
Gift ExpressGift Expressgiftexpress.com
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Perfume on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Perfume.

YearHeadline offerDepth
202525–75% off on Prada75%

What teams ask about Black Friday 2025

Answered from our data
Does Perfume offer Black Friday discounts?
Yes β€” on November 28, 2025, Perfume ran 25–75% off on Prada.
How deep was Perfume's Black Friday discount?
Perfume's peak Black Friday 2025 discount was 75%. β€” 32 points deeper than the average among brands that discounted that day.
What promotional mechanic did Perfume use for Black Friday?
Perfume ran Black Friday 2025 as "Sale: Select Products."
Was Perfume's Black Friday discount sitewide or limited to select items?
Perfume's Black Friday 2025 discount was on select items.
Is Perfume's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Perfume use for Black Friday?
The channels Perfume's Black Friday offer ran on were not captured.