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BF2025
All brands on Black Friday

What did Peak Design do on Black Friday?

Peak Design's Black Friday 2025 record, as captured on November 28, 2025. Independently captured from peakdesign.com — not aggregator copy.

The offer on the day

PEAKDESIGN.COM

Homepage · captured Nov 30, 2025

Sale on Flat Wallets

Headline offer
Sale on Flat Wallets
Mechanic
Discount
Scope
Collection
Where it ran
Eligible categories
Flat Wallets, wallets
Shipping

What ran on each channel

4 channels

What Peak Design ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Peak Design homepage updates

Peak Design homepage updates capture

Captured Nov 30, 2025.

Peak Design on email

38 Hours / 30% Off

Captured Nov 30, 2025.

Peak Design on paid media

Final Hours

Captured Nov 30, 2025.

Peak Design on social

If I’ve learned anything from my years of bikepacking, is that nature is willing to give you a lifetime of experiences. I take huge personal pleasure and pride in not keeping that to myself—documentation of any kind, be it phone or camera, is my way of sharing this privilege with you all. To show you what’s out there. How simple and pleasant life can be from the perspective of a bicycle, a tent and the scenic dirt tracks that connect us. I also take pride in embodying that same spirit as an ambassador for companies that enable this lifestyle. @peakdesign has been by my side for a few years now, making sure I get to document all I see in the most effortless of ways. Their mobile lineup has changed the way I shoot from the perspective of my phone and how I carry it on my bike, and their camera tools and travel accessories allow me to safely carry my kit on any trajectory, always having it ready to go. Plus, all the gear is covered by their legendary lifetime warranty. And until (and including) December 1st, all of their gear is discounted by up to 30% — you have my recommendation. Images 12-13-14 by @marie_baab Ad for @peakdesign

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Peak Design's competitive set

Benchmark on the same fields

Peak Design’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Peak DesignPeak Design
40%
50%
4
This page
WANDRD GearWANDRD Gearwandrd.com
98
LoweproLoweprolowepro.com
88
ShimodaShimodashimodadesigns.com
85
BellroyBellroybellroy.com
85

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Peak Design on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Peak Design.

YearHeadline offerDepth
2025Sale on Flat Wallets

What teams ask about Black Friday 2025

Answered from our data
Does Peak Design offer Black Friday discounts?
Yes — on November 28, 2025, Peak Design ran Sale on Flat Wallets.
How deep was Peak Design's Black Friday discount?
No discount depth was captured for Peak Design on November 28, 2025.
What promotional mechanic did Peak Design use for Black Friday?
Peak Design ran Black Friday 2025 as "Discount."
Was Peak Design's Black Friday discount sitewide or limited to select items?
Peak Design's Black Friday 2025 discount was on select collections.
Is Peak Design's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Peak Design use for Black Friday?
The channels Peak Design's Black Friday offer ran on were not captured.