Ooni’s marketing, tracked daily.
The latest creative Ooni puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of November 9, 2026
Email
Your free recipe book is inside 🍕
Nov 5, 2026

Paid media
Meta$100 Off Karu 12 Multi-fuel Oven
Nov 8, 2026

Social
InstagramLooking for a beginner-friendly New York style pizza dough recipe? We’ve got you. 🇺🇸 Alex is back with another episode of Beginner’s Bakes, a series where she takes you on her journey to becoming a pizza pro. 🍕 This time, she is tackling New York style dough. 🤤 Check out the recipe below. ⬇️ 🧑🍳 INGREDIENTS (Makes 8 balls) * 750g cold water (divided into 700g and 50g) * 1159g strong flour * 100g semolina flour * 2g yeast * 37g fine salt * 29g olive oil ⏲️ METHOD Step 1: The Mix (with Halo Core) 1. Add yeast and 700g water to the bowl. 2. Add both flours. Mix on 20% speed for 2 minutes. 3. Pour in half of the remaining 50g water, mixing for 5 minutes. 4. Add the salt and mix for 1 minute. 5. Add the rest of the water, mix for 6 minutes. 6. Increase speed to 50%, adding the olive oil over 1 minute, then mix for 1 more minute. 7. Cover bowl with the Silicone Lid, leaving the dough rest for 10 minutes. 8. Do a final mix on 15% speed for 30 seconds. Step 2: Bulk Proof & Folds 1. Transfer to an oiled bowl, cover, and rest at room temperature for 30 minutes. 2. Perform a stretch and fold (pull edges into the centre 6 times, flip dough over). Rest for 30 minutes. 3. Repeat the stretch and fold a second time. Rest for 15 minutes. 🧊 Step 3: Ball & Cold Ferment 1. Divide into 8 equal balls. 2. Shape into tight balls by tucking the edges into the centre, pinching them, and rolling them on the counter. 3. Place in a floured proofing tray. Rest at room temperature for 1 hour. 4. Cold ferment in the fridge overnight. 🔥 Step 4: Bake (with Volt 2) 1. Bring the dough balls to room temperature for 3 hours before stretching. 2. Preheat your oven to the NY preset. 3. Coat the dough ball with semolina and transfer to the counter. 4. Gently pat and press with fingertips to shape the crust, then stretch carefully over your knuckles. 5. Transfer to a floured peel. Add your tomato base and preferred toppings (I chose mozzarella and pepperoni!), and finish with a drizzle of oil on the crust. 6. Launch your pizza, select the preset timer and bake. 7. Slice, serve and enjoy! #Ooni #NewYorkStylePizza #BeginnerFriendlyRecipes #HaloCo
Nov 9, 2026
What we track on Ooni
ShopVision captures the public marketing we see from Ooni every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does Ooni use?
All channelsPaid media is Ooni's most-used channel. Jump to a channel below, or read straight down.
Ooni homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
Ooni on email
3 capturedCadence
~0.7/ wk
Last 30 days
3
New· vs prior 30d
Ooni on paid media
395 capturedCadence
~45/ wk
Last 30 days
193
Top platform

$100 Off Karu 12 Multi-fuel Oven
Nov 8, 2026 · Meta

Meet dinner’s new double act
Nov 6, 2026 · Meta

Restaurant-worthy has moved in
Nov 5, 2026 · Meta

Shop for gifts that make memories
Oct 30, 2026 · Meta

Ooni Koda 2 Pro
Oct 29, 2026 · Meta

Shop for gifts that make memories
Oct 28, 2026 · Meta

Save $100 on The Ooni Koda 12 Gas Oven
Oct 26, 2026 · Meta

Ooni Halo Pro Spiral Mixer
Oct 23, 2026 · Meta

Ooni Gas Ovens Price Reduction
Oct 22, 2026 · Meta

Ooni
Oct 20, 2026 · Meta
Ooni's competitive set
Benchmark on the same fieldsOoni’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.


Ooni on social
105 capturedCadence
~7.9/ wk
Last 30 days
34
▼ 23%· vs prior 30d
Top platform
TikTok
Looking for a beginner-friendly New York style pizza dough recipe? We’ve got you. 🇺🇸 Alex is back with another episode of Beginner’s Bakes, a series where she takes you on her journey to becoming a pizza pro. 🍕 This time, she is tackling New York style dough. 🤤 Check out the recipe below. ⬇️ 🧑🍳 INGREDIENTS (Makes 8 balls) * 750g cold water (divided into 700g and 50g) * 1159g strong flour * 100g semolina flour * 2g yeast * 37g fine salt * 29g olive oil ⏲️ METHOD Step 1: The Mix (with Halo Core) 1. Add yeast and 700g water to the bowl. 2. Add both flours. Mix on 20% speed for 2 minutes. 3. Pour in half of the remaining 50g water, mixing for 5 minutes. 4. Add the salt and mix for 1 minute. 5. Add the rest of the water, mix for 6 minutes. 6. Increase speed to 50%, adding the olive oil over 1 minute, then mix for 1 more minute. 7. Cover bowl with the Silicone Lid, leaving the dough rest for 10 minutes. 8. Do a final mix on 15% speed for 30 seconds. Step 2: Bulk Proof & Folds 1. Transfer to an oiled bowl, cover, and rest at room temperature for 30 minutes. 2. Perform a stretch and fold (pull edges into the centre 6 times, flip dough over). Rest for 30 minutes. 3. Repeat the stretch and fold a second time. Rest for 15 minutes. 🧊 Step 3: Ball & Cold Ferment 1. Divide into 8 equal balls. 2. Shape into tight balls by tucking the edges into the centre, pinching them, and rolling them on the counter. 3. Place in a floured proofing tray. Rest at room temperature for 1 hour. 4. Cold ferment in the fridge overnight. 🔥 Step 4: Bake (with Volt 2) 1. Bring the dough balls to room temperature for 3 hours before stretching. 2. Preheat your oven to the NY preset. 3. Coat the dough ball with semolina and transfer to the counter. 4. Gently pat and press with fingertips to shape the crust, then stretch carefully over your knuckles. 5. Transfer to a floured peel. Add your tomato base and preferred toppings (I chose mozzarella and pepperoni!), and finish with a drizzle of oil on the crust. 6. Launch your pizza, select the preset timer and bake. 7. Slice, serve and enjoy! #Ooni #NewYorkStylePizza #BeginnerFriendlyRecipes #HaloCo
Nov 9, 2026 · Instagram
PSA: Your Ooni isn't just for pizza. 🥩🔥 This week in the Proving With Ooni kitchen, Sam and Charlie from @badboypizzasociety put thick-cut ribeyes into the Ooni Koda 2 Max to see what scorching heat actually does to crust, tenderness, and cook time. The results might surprise you. 👀 Full episode in the link in our bio. 🔗
Nov 6, 2026 · Instagram
Pizza Romana or just Pan Pizza? Who knows? Please help me name it! I used @oonihq Halo Core mixer to mix the dough and @oonihq Ooni Volt 2 oven to bake it ( 450g of the dough is the perfect amount for that tray), baked at 800F You know where to find the dough recipe. #ooniambassador #pizza #dough #recipe #sourdough
Nov 5, 2026 · Instagram
Can’t talk, still dreaming about our tailgate… 💭 Shoutouts to: 👇 🌭 @rellycrocker for bringing the vibes and the glizzys. 🍕@feralpizzatx legends for showing us how it’s done on Koda 2 Max. 🤍 Team Ooni for bringing our tailgate to life. 🤘 And lastly, to everyone who joined us at the University of Texas at Austin! Can we tailgate every week? 🏈
Nov 4, 2026 · Instagram
Chai buns (aka cinnamon buns but better) with @oonihq 's new Halo Core Spiral Mixer. #OoniHaloCore #OoniPartner #ad
Nov 2, 2026 · Instagram
A taste test like no other. Guinness vs Pineapple vs Gravy. The verdict is in. Watch episode 4 of Proving with Ooni for the final ruling over on YT.
Oct 31, 2026 · Instagram
Hosting a Halloween movie night? 🎬 Here’s all the inspo you’ll need for making the perfect nibbles with Halo Core and Volt 2. 🍪🍕 All treats, no tricks! 👻 #Halloween #MovieNight #Volt2 #HaloCore
Oct 29, 2026 · Instagram
The compact mixer that makes homemade pizza dough effortless. @badboypizzasoc put it to the test in their crazy dough liquid experiment on episode 4 of proving with Ooni on YT.
Oct 28, 2026 · Tiktok
Hen from @badboypizzasoc swapped water for pizza’s most controversial topping in liquid form - pineapple juice (his second favorite fruit). 🍍 Watch episode 4 of Proving With Ooni on YT for the final results.
Oct 27, 2026 · Tiktok
What. A. Day. 🔥🏈 Shoutout to everyone tailgated with us on Bevo Blvd. yesterday! 🤘 @rellycrocker on the glizzys 🌭 @feralpizzaatx on the pizza 🍕 Until next year… 😏
Oct 26, 2026 · Tiktok
Did you know that you should add salt to your dough once it’s formed to get the maximum rise? More tips and tricks like this in episode 4 of Proving with Ooni.
Oct 24, 2026 · Tiktok
Our idea of self care? Slow Sunday mornings with freshly baked croissants in Volt 2. 🥐 Bring your inspo to life this weekend.
Oct 23, 2026 · Instagram