Skip to content

Oakley’s marketing, tracked daily.

The latest creative Oakley puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.

What we track on Oakley

ShopVision captures the public marketing we see from Oakley every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
4 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
Data types
HomepageEmailPaid mediaSocial
Dataset
Live

Which channels does Oakley use?

All channels

Paid media is Oakley's most-used channel. Jump to a channel below, or read straight down.

Oakley homepage updates

35 captured

Cadence

~3.3/ wk

Last 30 days

14

▲ 56%· vs prior 30d

Oakley on email

61 captured

Cadence

~5.8/ wk

Last 30 days

25

▲ 32%· vs prior 30d

Oakley on social

138 captured

Cadence

~9.6/ wk

Last 30 days

41

▼ 35%· vs prior 30d

Top platform

TikTok

Oakley's competitive set

Benchmark on the same fields

Oakley’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
OakleyOakley
32%
50%
4
This page
Wiley X, Inc.Wiley X, Inc.wileyx.com
93
Rudy ProjectRudy Projectrudyprojectna.com
92
BolléBollébolle.com
88

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.