What did Nathan James do on Black Friday?
On November 28, 2025, Nathan James ran up to 70% off on select collections, via "Sale: Select Products." Independently captured from nathanjames.com — not aggregator copy.
The offer on the day
NATHANJAMES.COM
Homepage · captured Nov 30, 2025
Up to 70% off on Bookshelves
70%
Depth on the day
Depth on the day
70%
▲ +25.7 pts · vs its active-promo avg
Vs discounters
+27 pts
▲ above avg · 43% among discounters
- Headline offer
- Up to 70% off on Bookshelves
- Mechanic
- Sale: Select Products
- Scope
- Collection
- Where it ran
- —
- Eligible categories
- Bookshelves
- Shipping
- —
What ran on each channel
3 channelsWhat Nathan James ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Nathan James homepage updates
Nathan James homepage updates capture
Captured Nov 30, 2025.
Nathan James on paid media
Nathan James on paid media capture
Captured Nov 30, 2025.
Nathan James on social
Meet the Benjamin Nightstand—where good looks meet even better storage. 😍
Captured Nov 28, 2025.
Wholesale and marketplace assets withheld
Nathan James's competitive set
Benchmark on the same fieldsNathan James’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Walker Edisonwalkeredison.com
Simpli Homesimpli-home.com
Modwaymodway.com
IKEAikea.com
Zinus, Inc.zinus.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Nathan James on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Nathan James.
What teams ask about Black Friday 2025
Answered from our data- Does Nathan James offer Black Friday discounts?
- Yes — on November 28, 2025, Nathan James ran Up to 70% off on Bookshelves.
- How deep was Nathan James's Black Friday discount?
- Nathan James's peak Black Friday 2025 discount was 70%. — 27 points deeper than the average among brands that discounted that day.
- What promotional mechanic did Nathan James use for Black Friday?
- Nathan James ran Black Friday 2025 as "Sale: Select Products."
- Was Nathan James's Black Friday discount sitewide or limited to select items?
- Nathan James's Black Friday 2025 discount was on select collections.
- Is Nathan James's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Nathan James use for Black Friday?
- The channels Nathan James's Black Friday offer ran on were not captured.