What did Mejuri do on Black Friday?
On November 28, 2025, Mejuri ran up to 30% off on select items, via "Discount." Independently captured from mejuri.com — not aggregator copy.
The offer on the day
MEJURI.COM
Homepage · captured Nov 30, 2025
UP TO 30% OFF
30%
Depth on the day
Depth on the day
30%
▼ -4.4 pts · vs its active-promo avg
Vs discounters
-14 pts
▼ below avg · 44% among discounters
- Headline offer
- UP TO 30% OFF
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, app, in-store
- Eligible categories
- LAB GROWN SAPPHIRES
- Shipping
- —
What ran on each channel
4 channelsWhat Mejuri ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Mejuri homepage updates
Mejuri homepage updates capture
Captured Nov 30, 2025.
Mejuri on email
Never on Sale. Until Now.
Captured Nov 30, 2025.
Mejuri on paid media
Shop Our Biggest Sale Ever
Captured Nov 28, 2025.
Mejuri on social
It's like finding money in your pocket, but so much better. We're choosing one winner every hour for a full order refund—but you've gotta check out now. Here's how to enter: - Place an order at mejuri.com between now and December 2nd. - Comment below what you purchased. - Follow @mejuri on Instagram. 24 winners will be announced in our stories every day at 5 pm EST and sent a DM from @mejuri *This Giveaway is open to US, CA, UK, and AUS residents only. You must be 18 or older have completed a Mejuri purchase during Mejuri's BFCM sale between 11/28/25 and 12/2/25. The giveaway starts on 11/28/25 at 5:30PM EST and ends on 12/2/25 at 5:30PM EST. 96 winners will be selected at random and contacted from the verified Mejuri Instagram account only via DM. We do not send any registration links from other accounts. Giveaway applies to one purchase only. This promotion is in no way sponsored by, endorsed by, administered by, or associated with Instagram. Full terms and conditions can be found at https://mejuri.com/ca/en/company/black-friday-giveaway*
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Mejuri's competitive set
Benchmark on the same fieldsMejuri’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Stone and Strandstoneandstrand.com
GLDNgldn.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Mejuri on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Mejuri.
What teams ask about Black Friday 2025
Answered from our data- Does Mejuri offer Black Friday discounts?
- Yes — on November 28, 2025, Mejuri ran UP TO 30% OFF.
- How deep was Mejuri's Black Friday discount?
- Mejuri's peak Black Friday 2025 discount was 30%. — 14 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Mejuri use for Black Friday?
- Mejuri ran Black Friday 2025 as "Discount."
- Was Mejuri's Black Friday discount sitewide or limited to select items?
- Mejuri's Black Friday 2025 discount was on select items.
- Is Mejuri's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Mejuri use for Black Friday?
- Mejuri's Black Friday 2025 offer was eligible on: online, app, in-store.