What did Meijer do on Black Friday?
On November 28, 2025, Meijer ran up to 60% off on select items, via "Discount." Independently captured from meijer.com — not aggregator copy.
The offer on the day
MEIJER.COM
Homepage · captured Nov 30, 2025
60% off
60%
Depth on the day
Depth on the day
60%
▲ +23.1 pts · vs its active-promo avg
Vs discounters
+16 pts
▲ above avg · 44% among discounters
- Headline offer
- 60% off
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, app, in-store
- Eligible categories
- Canvas
- Shipping
- —
What ran on each channel
4 channelsWhat Meijer ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Meijer homepage updates
Meijer homepage updates capture
Captured Nov 30, 2025.
Meijer on email
🎄 50% Off Ornaments – Deck Your Tree for Half the Price!
Captured Nov 30, 2025.
Meijer on paid media
Holiday Savings
Captured Nov 30, 2025.
Meijer on social
It’s officially holiday-decorating season. 🌟
Captured Nov 28, 2025.
Wholesale and marketplace assets withheld
Meijer's competitive set
Benchmark on the same fieldsMeijer’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Walmart Pet Lovers' Boxpetbox.walmart.com
Veehy-vee.com
Giant Eaglegianteagle.com
Costco Photocostco.com
Jeweljewelosco.com
Sam's Club Photophoto.samsclub.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Meijer on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Meijer.
What teams ask about Black Friday 2025
Answered from our data- Does Meijer offer Black Friday discounts?
- Yes — on November 28, 2025, Meijer ran 60% off.
- How deep was Meijer's Black Friday discount?
- Meijer's peak Black Friday 2025 discount was 60%. — 16 points deeper than the average among brands that discounted that day.
- What promotional mechanic did Meijer use for Black Friday?
- Meijer ran Black Friday 2025 as "Discount."
- Was Meijer's Black Friday discount sitewide or limited to select items?
- Meijer's Black Friday 2025 discount was on select items.
- Is Meijer's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Meijer use for Black Friday?
- Meijer's Black Friday 2025 offer was eligible on: online, app, in-store.