What did MCM do on Black Friday?
On November 28, 2025, MCM ran up to 15% off sitewide, via "Discount." Independently captured from us.mcmworldwide.com — not aggregator copy.
The offer on the day
US.MCMWORLDWIDE.COM
Homepage · captured Nov 30, 2025
15%
15%
Depth on the day
Depth on the day
15%
▼ -12.4 pts · vs its active-promo avg
Vs discounters
-29 pts
▼ below avg · 44% among discounters
- Headline offer
- 15%
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online, app, in-store
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
3 channelsWhat MCM ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
MCM homepage updates
MCM homepage updates capture
Captured Nov 30, 2025.
MCM on paid media
Free Shipping & Returns
Captured Nov 27, 2025.
MCM on social
Introducing MCM x CASETiFY Discover a range of phone cases and tech accessories that showcase MCM’s signature aesthetics, with a seamless blend of style and functionality. Elevate your everyday essentials and make a statement—your devices deserve nothing less than the best. MCM Official Launch: November 30, 2025 CASETiFY Official Launch: November 30, 2025 | 11PM ET | December 1, 2025 | 11AM HKT
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
MCM's competitive set
Benchmark on the same fieldsMCM’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Louis Vuittonus.louisvuitton.com
Guccigucci.com
Coachcoach.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
MCM on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured MCM.
What teams ask about Black Friday 2025
Answered from our data- Does MCM offer Black Friday discounts?
- Yes — on November 28, 2025, MCM ran 15%.
- How deep was MCM's Black Friday discount?
- MCM's peak Black Friday 2025 discount was 15%. — 29 points shallower than the average among brands that discounted that day.
- What promotional mechanic did MCM use for Black Friday?
- MCM ran Black Friday 2025 as "Discount."
- Was MCM's Black Friday discount sitewide or limited to select items?
- MCM's Black Friday 2025 discount was sitewide.
- Is MCM's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did MCM use for Black Friday?
- MCM's Black Friday 2025 offer was eligible on: online, app, in-store.