Does Lunya offer Black Friday discounts?

Yes — on November 28, 2025, Lunya ran Up to 70% off.

How deep was Lunya's Black Friday discount?

Lunya's peak Black Friday 2025 discount was 70%. — 26 points deeper than the average among brands that discounted that day.

What promotional mechanic did Lunya use for Black Friday?

Lunya ran Black Friday 2025 as "Discount."

Was Lunya's Black Friday discount sitewide or limited to select items?

Lunya's Black Friday 2025 discount was sitewide.

Is Lunya's Black Friday discount deeper than last year?

ShopVision does not have both years' peak depths captured to compare.

Which channels did Lunya use for Black Friday?

Lunya's Black Friday 2025 offer was eligible on: online, in-store, app.

lunya.co ↗

BF2025

Full profile

All brands on Black Friday

What did Lunya do on Black Friday?

On November 28, 2025, Lunya ran up to 70% off sitewide, via "Discount." Independently captured from lunya.co — not aggregator copy.

The offer on the day

LUNYA.CO

Homepage · captured Nov 30, 2025

Up to 70% off

70%

Depth on the day

70%

▲ +48.7 pts · vs its active-promo avg

Vs discounters

+26 pts

▲ above avg · 44% among discounters

Headline offer: Up to 70% off
Mechanic: Discount
Scope: Sitewide
Where it ran: online, in-store, app
Eligible categories: Not specified
Shipping: —

What ran on each channel

4 channels

What Lunya ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Lunya homepage updates

Lunya homepage updates capture

Captured Nov 30, 2025.

Lunya on email

FAVORITES THAT JUST WENT ON SALE

Captured Nov 29, 2025.

Lunya on paid media

100% Washable Silk

Captured Nov 30, 2025.

Lunya on social

some of the goodest boys and girls to ever grace a camera roll. don’t forget to treat your four-legged friends this holiday season. bonus: it's on sale.

Captured Nov 29, 2025.

Wholesale and marketplace assets withheld

Lunya's competitive set

Benchmark on the same fields

Lunya’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Lunya

21%

80%

This page

Cozy Earthcozyearth.com

Open profile →

Negative Underwearnegativeunderwear.com

Open profile →

Natorinatori.com

Open profile →

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Lunya on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Lunya.

YearHeadline offerDepth

2025Up to 70% off70%

What teams ask about Black Friday 2025

Answered from our data

Does Lunya offer Black Friday discounts?: Yes — on November 28, 2025, Lunya ran Up to 70% off.
How deep was Lunya's Black Friday discount?: Lunya's peak Black Friday 2025 discount was 70%. — 26 points deeper than the average among brands that discounted that day.
What promotional mechanic did Lunya use for Black Friday?: Lunya ran Black Friday 2025 as "Discount."
Was Lunya's Black Friday discount sitewide or limited to select items?: Lunya's Black Friday 2025 discount was sitewide.
Is Lunya's Black Friday discount deeper than last year?: ShopVision does not have both years' peak depths captured to compare.
Which channels did Lunya use for Black Friday?: Lunya's Black Friday 2025 offer was eligible on: online, in-store, app.