L'Occitane’s marketing, tracked daily.
The latest creative L'Occitane puts in front of shoppers — homepage, email, paid media and social — captured on the day each one changed.
Latest creative
As of November 10, 2026
Email
Best-Selling Beauty, As Told By You
Nov 4, 2026

Paid media
MetaBlack Friday Early Access
Nov 9, 2026

Social
TiktokThe countdown is officially on 🎄 Provence favorites behind every door, and yes, it makes the perfect gift. Grab yours on TikTok Shop. #loccitane #adventcalendar #holidaygifts #giftideas #girlhood @halleykate
Nov 10, 2026
What we track on L'Occitane
ShopVision captures the public marketing we see from L'Occitane every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 2 storefronts · US, CA
- Monitoring
- 4 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailPaid mediaSocial
- Dataset
- Live
Which channels does L'Occitane use?
All channelsPaid media is L'Occitane's most-used channel. Jump to a channel below, or read straight down.
L'Occitane homepage updates
29 capturedCadence
~4.4/ wk
Last 30 days
19
▲ 46%· vs prior 30d
L'Occitane on email
7 capturedCadence
~0.9/ wk
Last 30 days
4
L'Occitane on paid media
272 capturedCadence
~19/ wk
Last 30 days
82
▼ 27%· vs prior 30d
Top platform

Black Friday Early Access
Nov 9, 2026 · Meta

Code: ALLONSALE
Nov 8, 2026 · Meta

Code: ALLONSALE
Nov 6, 2026 · Meta

Holiday Gifting, Made Beautiful
Nov 5, 2026 · Meta

Holiday Gifting, Made Beautiful
Nov 4, 2026 · Meta

Code: ALLONSALE
Nov 3, 2026 · Meta

Code: ALLONSALE
Nov 2, 2026 · Meta

Holiday Gifting, Made Beautiful
Oct 29, 2026 · Meta
L'Occitane's competitive set
Benchmark on the same fieldsL'Occitane’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.






L'Occitane on social
171 capturedCadence
~13/ wk
Last 30 days
55
▼ 13%· vs prior 30d
Top platform
TikTok
The countdown is officially on 🎄 Provence favorites behind every door, and yes, it makes the perfect gift. Grab yours on TikTok Shop. #loccitane #adventcalendar #holidaygifts #giftideas #girlhood @halleykate
Nov 10, 2026 · Tiktok
Candle lit, hands soft, praline in the air. 🕯️ The Veillée Pralinée Hand Cream + Candle is basically a cozy night in, gift-wrapped. Grab it on TikTok Shop while it lasts. #loccitane #fragrancelayering #cozynight #selfcare #giftideas @review.with.olya
Nov 9, 2026 · Tiktok
Last call! ⏰ The Sephora Savings Event is almost over, so now’s your final chance to stock up on your L’OCCITANE favorites ✨ Shop before it ends @sephora @hannaahjanae
Nov 8, 2026 · Tiktok
A texture designed to craft the surprise. Our whipped shower cream turns into a gentle cleansing foam that smells of a dreamy forest escape… - Une texture innovante qui va vous surprendre.
Nov 7, 2026 · Instagram
Friday night plans: light the candle, cancel everything else. 🕯️ Veillée Pralinée Candle + Hand Cream: warm praline, vanilla and sandalwood for your home and your hands. Limited-edition on TikTok Shop now, and a perfect gift set. #loccitane #selfcarenight #candletok #wellness #cozy @thatglowedit92
Nov 6, 2026 · Tiktok
Team Pine Forest 🌲 or Team Praline Glow 🤎? Tell us below. Both holiday limited editions are on TikTok Shop now (and no one said you can't gift both). #loccitane #fragrancelayering #giftideas #girlhood @cozyanastasiia.ugc
Nov 5, 2026 · Tiktok
Dry winter hands? Not on our watch. 🤍 20% shea butter, rich but never greasy. Our cult-favorite Shea Hand Cream is waiting for you on TikTok Shop. #loccitane #skincare #handcare #selfcare #tiktokshop @xoxodoseofjos
Nov 4, 2026 · Tiktok
Opening a little piece of Provence every day until the holidays 🎁 Our advent calendar is packed with mini favorites, so tap the cart before it sells out. #loccitane #adventcalendar #holidaygifts #giftideas #tiktokshop @angelaxbeauty
Nov 3, 2026 · Tiktok
Warning: this smells like dessert by the fireplace. 🤎 Praline, vanilla and creamy sandalwood. Veillée Pralinée is our limited-edition holiday treat, so tap the cart before it's gone. #loccitane #fragrancelayering #smellgood #girlhood #holidaygifts @by_kalii
Nov 2, 2026 · Tiktok
Leaving some clues before the grand opening. Have you spotted any favourites? - Allez, plus qu’un mois à tenir avant d’ouvrir vos calendriers. En attendant, quelques spoilers…
Nov 1, 2026 · Instagram
When your hand cream looks like this 😱. Trick: use our magic key Treat: nourish your hands - L’état d’une crème main shea utilisée jusqu’au bout du bout peu faire peur, mais c’est pour la bonne cause. @i.am.wonderfullymade
Oct 31, 2026 · Instagram
Golden hour, anytime. ✨ Almond Shimmering Oil hydrates and nourishes while leaving skin with a subtle golden shimmer. #loccitane #shimmeringoil#amande @riannagail
Oct 30, 2026 · Tiktok