How deep was Little Words Project's Black Friday discount?

Little Words Project's peak Black Friday 2025 discount was 75%. — 31 points deeper than the average among brands that discounted that day.

What promotional mechanic did Little Words Project use for Black Friday?

Little Words Project ran Black Friday 2025 as "Discount."

Was Little Words Project's Black Friday discount sitewide or limited to select items?

Little Words Project's Black Friday 2025 discount was sitewide.

Is Little Words Project's Black Friday discount deeper than last year?

ShopVision does not have both years' peak depths captured to compare.

Which channels did Little Words Project use for Black Friday?

Little Words Project's Black Friday 2025 offer was eligible on: online, app, in-store.

littlewordsproject.com ↗

BF2025

Full profile

All brands on Black Friday

What did Little Words Project do on Black Friday?

On November 28, 2025, Little Words Project ran up to 75% off sitewide, via "Discount." Independently captured from littlewordsproject.com — not aggregator copy.

The offer on the day

LITTLEWORDSPROJECT.COM

Homepage · captured Nov 30, 2025

Up to 75% off

75%

Depth on the day

75%

▲ +41.3 pts · vs its active-promo avg

Vs discounters

+31 pts

▲ above avg · 44% among discounters

Headline offer: Up to 75% off
Mechanic: Discount
Scope: Sitewide
Where it ran: online, app, in-store
Eligible categories: Not specified
Shipping: —

What ran on each channel

1 channels

What Little Words Project ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Little Words Project homepage updates

Little Words Project homepage updates capture

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Little Words Project's competitive set

Benchmark on the same fields

Little Words Project’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch

Little Words Project

34%

75%

This page

Pura Vida Braceletspuravidabracelets.com

Open profile →

The Giving Keysthegivingkeys.com

enewtonenewtondesign.com

Alex and Anialexandani.com

Open profile →

BaubleBarbaublebar.com

Open profile →

Mint & Lilymintandlily.com

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Little Words Project on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Little Words Project.

YearHeadline offerDepth

2025Up to 75% off75%

What teams ask about Black Friday 2025

Answered from our data

Does Little Words Project offer Black Friday discounts?: Yes — on November 28, 2025, Little Words Project ran Up to 75% off.
How deep was Little Words Project's Black Friday discount?: Little Words Project's peak Black Friday 2025 discount was 75%. — 31 points deeper than the average among brands that discounted that day.
What promotional mechanic did Little Words Project use for Black Friday?: Little Words Project ran Black Friday 2025 as "Discount."
Was Little Words Project's Black Friday discount sitewide or limited to select items?: Little Words Project's Black Friday 2025 discount was sitewide.
Is Little Words Project's Black Friday discount deeper than last year?: ShopVision does not have both years' peak depths captured to compare.
Which channels did Little Words Project use for Black Friday?: Little Words Project's Black Friday 2025 offer was eligible on: online, app, in-store.