What did Lilly Pulitzer do on Black Friday?
On November 28, 2025, Lilly Pulitzer ran up to 30% off sitewide, via "Discount." Independently captured from lillypulitzer.com — not aggregator copy.
The offer on the day
LILLYPULITZER.COM
Homepage · captured Nov 30, 2025
30% off almost everything
30%
Depth on the day
Depth on the day
30%
▲ +2.9 pts · vs its active-promo avg
Vs discounters
-14 pts
▼ below avg · 44% among discounters
- Headline offer
- 30% off almost everything
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online, in-store, app
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
3 channelsWhat Lilly Pulitzer ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Lilly Pulitzer homepage updates
Lilly Pulitzer homepage updates capture
Captured Nov 30, 2025.
Lilly Pulitzer on email
New Holiday Outfits, 30% Off Almost Everything Until 12/2!
Captured Nov 30, 2025.
Lilly Pulitzer on social
Don't wait for Cyber Monday...our best sale of the holiday season is happening now! Head to the link in bio to shop 30% off almost everything and receive a printed stocking with your $200 spend.
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
Lilly Pulitzer's competitive set
Benchmark on the same fieldsLilly Pulitzer’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Trina Turktrinaturk.com
Cabana Lifecabanalife.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Lilly Pulitzer on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Lilly Pulitzer.
What teams ask about Black Friday 2025
Answered from our data- Does Lilly Pulitzer offer Black Friday discounts?
- Yes — on November 28, 2025, Lilly Pulitzer ran 30% off almost everything.
- How deep was Lilly Pulitzer's Black Friday discount?
- Lilly Pulitzer's peak Black Friday 2025 discount was 30%. — 14 points shallower than the average among brands that discounted that day.
- What promotional mechanic did Lilly Pulitzer use for Black Friday?
- Lilly Pulitzer ran Black Friday 2025 as "Discount."
- Was Lilly Pulitzer's Black Friday discount sitewide or limited to select items?
- Lilly Pulitzer's Black Friday 2025 discount was sitewide.
- Is Lilly Pulitzer's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Lilly Pulitzer use for Black Friday?
- Lilly Pulitzer's Black Friday 2025 offer was eligible on: online, in-store, app.