La Perla’s marketing, tracked daily.
The latest creative La Perla puts in front of shoppers — homepage and social — captured on the day each one changed.
What we track on La Perla
ShopVision captures the public marketing we see from La Perla every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 2 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
- Data types
- HomepageSocial
- Dataset
- Live
Which channels does La Perla use?
All channelsHomepage is La Perla's most-used channel. Jump to a channel below, or read straight down.
La Perla homepage updates
86 capturedCadence
~8.6/ wk
Last 30 days
37
▲ 32%· vs prior 30d
La Perla's competitive set
Benchmark on the same fieldsLa Perla’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Maison Closemaison-close.us
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
La Perla on social
10 capturedCadence
~0.5/ wk
Last 30 days
2
▼ 75%· vs prior 30d
Top platform
Instagram
LAPERLA.COM IS BACK. The world is invited. Seventy years of savoir-faire find a renewed expression online, uniting the House’s iconic creations, Atelier signatures and new creative chapter in one destination for an international audience. We also invite you to preview Sottovoce, one of our signature silhouettes from Collection #00 presented during Milan Fashion Week, available to pre-order in limited quantities. La Perla is delighted to welcome you once again, sharing the beauty, craftsmanship and passion at the heart of its finest Italian lingerie. Discover more via the link in bio. The online boutique was designed in collaboration with Glam, with technology powered by Drop.
Oct 27, 2026 · Instagram
It is with profound sadness that La Perla mourns the passing of Alberto Masotti, son of our founder, Ada Masotti. His loss is deeply felt by the House, whose history is inseparable from the Masotti family. With entrepreneurial vision and a deep commitment to the family’s craft, he helped transform a Bologna Atelier into an internationally celebrated House. Alongside his wife Olga and later his daughter Anna, he shaped a defining chapter in La Perla’s history. His dedication to preserving and sharing Italy’s creative heritage extended beyond La Perla, leaving a lasting contribution to fashion, culture and education. We extend our heartfelt condolences to the Masotti family and to all those who had the privilege of knowing him. La Perla honours his memory with gratitude, affection and the deepest respect. All La Perla People.
Oct 23, 2026 · Instagram
Pemberley. The half-padded balconette in stretch Leavers lace offers a delicate lift. A suspender belt and thong complete the look. Collection #00. To be revealed.
Oct 6, 2026 · Instagram
The bra is having a moment. Ours began in 1954, and continues with Collection #00. Perfect Silk triangle bra, stretch silk. Pemberley special corset, Leavers lace, finished with a gold-plated Colombina front fastening. The Silk Uniform trousers, Italian silk. Collection #00. To be revealed.
Oct 5, 2026 · Instagram
Perfect Silk soft bodysuit in exquisite stretch silk. The Lace Uniform pants, crafted in refined Leavers lace. For in, for out. Your way. Collection #00. To be revealed.
Oct 1, 2026 · Instagram
Metropolis. Bodysuit in perfect elastic tulle and matte Lycra, instinctively following you. Collection #00. To be revealed.
Sep 30, 2026 · Instagram
The Perfect Silk. Padded silk bandeau and high waist brazilian. The Lace Uniform. Leavers lace short robe layered over it. Collection #00. To be revealed.
Sep 28, 2026 · Instagram
Collection #00. This is where it starts. Milan, 26.09.26
Sep 26, 2026 · Instagram
Since 1954, made by a woman, for women.
Sep 25, 2026 · Instagram
The hands and the hours, behind and inside every piece.
Sep 24, 2026 · Instagram