L'Oreal’s marketing, tracked daily.
The latest creative L'Oreal puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.
Latest creative
As of November 5, 2026
Paid media
MetaPostulez-ici 👉
Sep 30, 2026

Social
FacebookBrandstorm Season 2026, Vlog 1/3, let’s go! From the people to the moments that make the experience unforgettable, there’s so much more to the competition than the final challenge. Welcome to Episode 01 of our vlog series. More coming soon! 💫 Ready to make your mark? Register for Brandstorm 2027 via the link in bio. #LOrealGroupe #Brandstorm #CreateTheBeautyThatMovesTheWorld
Nov 5, 2026
What we track on L'Oreal
ShopVision captures the public marketing we see from L'Oreal every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · FR
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 5, 2026.
- Data types
- HomepagePaid mediaSocial
- Dataset
- Live
Which channels does L'Oreal use?
All channelsPaid media is L'Oreal's most-used channel. Jump to a channel below, or read straight down.
L'Oreal homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
L'Oreal on paid media
219 capturedCadence
~5.4/ wk
Last 30 days
23
Top platform

Postulez-ici 👉
Sep 30, 2026 · Meta

Postulez-ici 👉
Sep 23, 2026 · Meta

Des opportunités infinies pour vous
Sep 14, 2026 · Meta

Des opportunités infinies pour vous
Sep 12, 2026 · Meta

Sep 11, 2026 · Meta

L'adrénaline de la victoire chez L'Oréal
Sep 10, 2026 · Meta

Toujours soif d'apprendre chez L'Oréal
Sep 6, 2026 · Meta

Une carrière en perpétuel mouvement
Sep 3, 2026 · Meta

Toujours soif d'apprendre chez L'Oréal
Aug 31, 2026 · Meta
L'Oreal's competitive set
Benchmark on the same fieldsL'Oreal’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
L'Oreal on social
93 capturedCadence
~8.2/ wk
Last 30 days
35
▲ 21%· vs prior 30d
Top platform
Facebook
Brandstorm Season 2026, Vlog 1/3, let’s go! From the people to the moments that make the experience unforgettable, there’s so much more to the competition than the final challenge. Welcome to Episode 01 of our vlog series. More coming soon! 💫 Ready to make your mark? Register for Brandstorm 2027 via the link in bio. #LOrealGroupe #Brandstorm #CreateTheBeautyThatMovesTheWorld
Nov 5, 2026 · Facebook
From Chile to Paris! 🇨🇱🇫🇷 After winning Brandstorm 2025, our Chilean team got the opportunity to spend time with us at L’Oréal Groupe, discovering new perspectives, experiences and the world behind beauty innovation. Now, they’re sharing a glimpse of their Paris journey. Take a look! ✨ #LOrealGroupe #Brandstorm #CreateTheBeautyThatMovesTheWorld
Nov 4, 2026 · Facebook
The YSL Beauty Block Party officially landed in Tokyo. Music, culture and the free, confident spirit of LIBRE Eau de Parfum came together at the heart of the city. The Iconic Shibuya Honten Karaoke was transformed into an immersive playground infused with @yslbeauty's edge. YSL Beauty’s Block Parties have proven that the ultimate power move isn’t creating a setting from scratch - it’s stepping into a place with its own legacy and turning the volume all the way up! Congratulations to our teams who brought this unforgettable moment to life! #LOrealGroupe #YSLBeauty #LIBRE #CreateTheBeautyThatMovesTheWorld
Nov 3, 2026 · Instagram
What do you think? #guess
Nov 2, 2026 · Facebook
Beyond the glass and the scent lies a story of human touch ✨ Together with visionary artist Harry Nuriev of Crosby Studios, this installation invites you to reconsider fragrance flacons as vessels of emotion and masterpieces, showcasing design conceived to be refilled. Born from the collective hands of L’Oréal artisans, scientists, and dreamers, in this space the flacon is reclaimed as a work of art. By placing it in the spotlight, we celebrate an object meant to be kept and refilled. It reminds us that true luxury is meant to last 💫 #LOrealGroupe #JoinTheRefillMovement #HarryNuriev #CreateTheBeautyThatMovesTheWorld
Oct 30, 2026 · Facebook
Skin comfort should be accessible to everyone 💙 At every age, feeling comfortable in your own skin matters. For those living with eczema-prone skin, everyday routines can be interrupted by discomfort. This #EczemaAwarenessMonth, we’re spotlighting Mixa and their ongoing commitment to accessible dermatological care. Developed under medical control, Mixa’s Panthenol Comfort cream combines panthenol, glycerin, and omegas 6 & 9 to reduce scratching sensations, putting scientific expertise and daily comfort right at the center of skin health. Swipe to discover Mixa’s approach to caring for sensitive skin. ✨ #LOrealGroupe #Mixa #EczemaAwarenessMonth #CreateTheBeautyThatMovesTheWorld
Oct 29, 2026 · Facebook
Wearing her worth proudly ✨ L'Oréal Paris Official welcomes Adria Arjona as their newest Global Ambassador. A celebration of her story, heritage, and individuality, Adria joins the family to remind women everywhere that there is true power and beauty in simply being yourself. Porque tú lo vales. #LOrealGroupe #LOrealParis #AdriaArjona #CreateTheBeautyThatMovesTheWorld
Oct 28, 2026 · Facebook
A night under the lights at the iconic Hollywood Bowl with MILEY! Our global Maybelline New York teams joined the crowd to celebrate Miley’s incredible artistry live on stage. More than a campaign, our partnership is about championing the moments that matter, bringing beauty and music together for an unforgettable performance. 🎤 Here’s to celebrating talent that moves culture and lights up the world. #LOrealGroupe #Maybelline #MileyCyrus #HollywoodBowl #CreateTheBeautyThatMovesTheWorld
Oct 27, 2026 · Facebook
Discovery in the details 🤎 @aesop introduces the Fragrant Fables, scents for the nose, stories for the mind. Designed with sensorial curiosity at its heart, every detail tells a story, from the taller silhouette of the signature amber glass vessels to the textured cap paying reverence to the historic stone of Melbourne. A long-standing commitment to considered design, crafted to be felt as much as seen. ✨ #LOrealGroupe #Aesop #Fragrance #CreateTheBeautyThatMovesTheWorld
Oct 26, 2026 · Facebook
It’s never too late to chase a childhood dream. ✨ At 52, Choi Soon started working as a nursing assistant. At 72, she became a runway model, bringing her lifelong dream to life. Discover her inspiring story in the documentary More Than Skin Deep, directed by Thierry Demaizière and Alban Teurlai, with the support of L'Oréal. The documentary is out now. Link in bio.
Oct 23, 2026 · Instagram
Oct 22, 2026 · Facebook
What does beauty truly mean when you look beyond the surface? ✨ Today marks the release of More Than Skin Deep, an original documentary supported by L’Oréal Groupe and directed by acclaimed filmmakers Thierry Demaizière and Alban Teurlai, the @falabracks 🎬 Through the intimate journeys of six extraordinary individuals across six countries, the film explores how caring for, transforming, and owning one’s body is a vital quest to become who we truly are. Watch More Than Skin Deep now on our YouTube channel (link in bio) and on @francetv #LOrealGroupe #MoreThanSkinDeep #Falabracks #CreateTheBeautyThatMovesTheWorld
Oct 21, 2026 · Facebook