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IPSY’s marketing, tracked daily.

The latest creative IPSY puts in front of shoppers — homepage and social — captured on the day each one changed.

What we track on IPSY

ShopVision captures the public marketing we see from IPSY every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.

Coverage
1 storefront · US
Monitoring
2 channels · daily capture
Refresh
Daily. Records publish on a three-day lag, so this page runs to November 9, 2026.
Data types
HomepageSocial
Dataset
Live

Which channels does IPSY use?

All channels

Social is IPSY's most-used channel. Jump to a channel below, or read straight down.

IPSY homepage updates

175 captured

Cadence

~14/ wk

Last 30 days

60

—· vs prior 30d

IPSY on social

566 captured

Cadence

~53/ wk

Last 30 days

225

Top platform

Instagram

Promotional history, record by record

7 records · latest 3 shown
CapturedChannelOfferDepth
Nov 9, 2026tiktokUp to 85% off on 10 Mega Drop Shop findsSale: Select Products
Nov 9, 2026instagramUp to 85% off on 10 Mega Drop Shop findsSale: Select Products
Nov 8, 2026facebookUp to 80% off on The 10 featured Mega Drop Shop finds.Sale: Select Products

4 more offers sit before Nov 8, 2026

The free view shows the most recent records. Sign up for the full history, filtered by channel, depth, storefront, and date.

IPSY's competitive set

Benchmark on the same fields

IPSY’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
IPSYIPSY
72%
85%
2
This page
Allure Beauty BoxAllure Beauty Boxallurebeautybox.com
95
BirchboxBirchboxbirchbox.com
90
GLOSSYBOXGLOSSYBOXglossybox.com
88
The Detox MarketThe Detox Marketthedetoxmarket.com
82

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.