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Hourglass Cosmetics
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BF2025
All brands on Black Friday

What did Hourglass Cosmetics do on Black Friday?

On November 28, 2025, Hourglass Cosmetics ran up to 20% off sitewide, via "Discount." Independently captured from hourglasscosmetics.com — not aggregator copy.

The offer on the day

HOURGLASSCOSMETICS.COM

Homepage · captured Nov 30, 2025

20% off everything

20%

Depth on the day

Depth on the day

20%

▲ +6.9 pts · vs its active-promo avg

Vs discounters

-24 pts

▼ below avg · 44% among discounters

Headline offer
20% off everything
Mechanic
Discount
Scope
Sitewide
Where it ran
online, app, in-store
Eligible categories
Not specified
Shipping
—

What ran on each channel

4 channels

What Hourglass Cosmetics ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.

Hourglass Cosmetics homepage updates

Hourglass Cosmetics homepage updates capture

Captured Nov 30, 2025.

Hourglass Cosmetics on email

Our Bestsellers Are 20% Off.*

Captured Nov 30, 2025.

Hourglass Cosmetics on paid media

Kingdom Animalia, LLC

Captured Nov 28, 2025.

Hourglass Cosmetics on social

Softly defined. Effortlessly elevated. @Morgan fletcher builds an Espresso-inspired look with her go-to eye essentials. ​​ ​​ Featured:​​ ​​ Curator Eyeshadow Palette in Minimalist​​ Unlocked Instant Extensions Mascara in Espresso​ #HourglassCosmetics

Captured Nov 30, 2025.

Wholesale and marketplace assets withheld

Hourglass Cosmetics's competitive set

Benchmark on the same fields

Hourglass Cosmetics’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.

BrandAvg discount depthDeepest offerChannels trackedMatch
Hourglass CosmeticsHourglass Cosmetics
13%
100%
5
This page
Charlotte TilburyCharlotte Tilburycharlottetilbury.com
98
Open profile →
ChantecailleChantecaillechantecaille.com
96
NARS CosmeticsNARS Cosmeticsnarscosmetics.com
95
Open profile →
Giorgio Armani BeautyGiorgio Armani Beautygiorgioarmanibeauty-usa.com
94
Open profile →
MAKEUP BY MARIOMAKEUP BY MARIOmakeupbymario.com
92
Open profile →
Victoria Beckham BeautyVictoria Beckham Beautyvictoriabeckhambeauty.com
91

Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.

Hourglass Cosmetics on prior Black Fridays

1 year tracked

The same single day measurement, every year we have captured Hourglass Cosmetics.

YearHeadline offerDepth
202520% off everything20%

What teams ask about Black Friday 2025

Answered from our data
Does Hourglass Cosmetics offer Black Friday discounts?
Yes — on November 28, 2025, Hourglass Cosmetics ran 20% off everything.
How deep was Hourglass Cosmetics's Black Friday discount?
Hourglass Cosmetics's peak Black Friday 2025 discount was 20%. — 24 points shallower than the average among brands that discounted that day.
What promotional mechanic did Hourglass Cosmetics use for Black Friday?
Hourglass Cosmetics ran Black Friday 2025 as "Discount."
Was Hourglass Cosmetics's Black Friday discount sitewide or limited to select items?
Hourglass Cosmetics's Black Friday 2025 discount was sitewide.
Is Hourglass Cosmetics's Black Friday discount deeper than last year?
ShopVision does not have both years' peak depths captured to compare.
Which channels did Hourglass Cosmetics use for Black Friday?
Hourglass Cosmetics's Black Friday 2025 offer was eligible on: online, app, in-store.