What did Hickory Farms do on Black Friday?
On November 28, 2025, Hickory Farms ran up to 50% off on select items, via "Discount." Independently captured from hickoryfarms.com — not aggregator copy.
The offer on the day
HICKORYFARMS.COM
Homepage · captured Nov 30, 2025
BUY ONE, GET ONE 50% OFF
50%
Depth on the day
Depth on the day
50%
▲ +34.2 pts · vs its active-promo avg
Vs discounters
+6 pts
▲ above avg · 44% among discounters
- Headline offer
- BUY ONE, GET ONE 50% OFF
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online, app, in-store
- Eligible categories
- gifts
- Shipping
- —
What ran on each channel
4 channelsWhat Hickory Farms ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
Hickory Farms homepage updates
Hickory Farms homepage updates capture
Captured Nov 30, 2025.
Hickory Farms on email
BOGO 50% ENDS TONIGHT!
Captured Nov 30, 2025.
Hickory Farms on paid media
Hickory Farms® Official Site
Captured Nov 30, 2025.
Hickory Farms on social
Your local Hickory Farms is officially open! 🎁✨ Stop in to shop all your festive favorites — and don’t miss our in-store BOGO: buy one, get one 50% off gifts $21.99. Find your nearest location through the link in our bio and get a head start on holiday shopping!
Captured Nov 29, 2025.
Wholesale and marketplace assets withheld
Hickory Farms's competitive set
Benchmark on the same fieldsHickory Farms’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Wisconsin Cheesemanwisconsincheeseman.com
Wine Country Gift Basketswinecountrygiftbaskets.com
Gourmet Gift Basketsgourmetgiftbaskets.com
Boarderieboarderie.com
GiftTreegifttree.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Hickory Farms on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured Hickory Farms.
What teams ask about Black Friday 2025
Answered from our data- Does Hickory Farms offer Black Friday discounts?
- Yes — on November 28, 2025, Hickory Farms ran BUY ONE, GET ONE 50% OFF.
- How deep was Hickory Farms's Black Friday discount?
- Hickory Farms's peak Black Friday 2025 discount was 50%. — 6 points deeper than the average among brands that discounted that day.
- What promotional mechanic did Hickory Farms use for Black Friday?
- Hickory Farms ran Black Friday 2025 as "Discount."
- Was Hickory Farms's Black Friday discount sitewide or limited to select items?
- Hickory Farms's Black Friday 2025 discount was on select items.
- Is Hickory Farms's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did Hickory Farms use for Black Friday?
- Hickory Farms's Black Friday 2025 offer was eligible on: online, app, in-store.