GENTLE MONSTER’s marketing, tracked daily.
The latest creative GENTLE MONSTER puts in front of shoppers — homepage, email and social — captured on the day each one changed.
Latest creative
As of November 10, 2026
Email
Gentle Monster’s first Intelligent Eyewear Collection
Nov 6, 2026

Social
YoutubeGentle Monster’s first Intelligent Eyewear collection ⠀ Joaquin Phoenix stars in a short film directed by Jonathan Glazer—a cinematic journey between reality and dream. Full film releasing mid-November. ⠀ The collection launches this December. ⠀ Register for the collection preview event in New York at gentlemonster.com
Nov 6, 2026
What we track on GENTLE MONSTER
ShopVision captures the public marketing we see from GENTLE MONSTER every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to November 10, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does GENTLE MONSTER use?
All channelsHomepage is GENTLE MONSTER's most-used channel. Jump to a channel below, or read straight down.
GENTLE MONSTER homepage updates
87 capturedCadence
~7.0/ wk
Last 30 days
30
—· vs prior 30d
GENTLE MONSTER on email
9 capturedCadence
~1.4/ wk
Last 30 days
6

Gentle Monster’s first Intelligent Eyewear Collection
Nov 6, 2026

Maison Margiela and Gentle Monster Special Performance
Nov 2, 2026

Gentle Monster Newsletter
Nov 1, 2026

Maison Margiela and Gentle Monster 4th Collaboration
Oct 29, 2026

Gentle Monster Newsletter
Oct 26, 2026

Maison Margiela and Gentle Monster 4th Collaboration
Oct 23, 2026

2026 Optical Collection
Oct 2, 2026

Gentle Monster Newsletter
Oct 1, 2026

Gentle Monster Newsletter
Sep 1, 2026
GENTLE MONSTER's competitive set
Benchmark on the same fieldsGENTLE MONSTER’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
GENTLE MONSTER on social
9 capturedCadence
~2.1/ wk
Last 30 days
9
New· vs prior 30d
Top platform
Instagram
Gentle Monster’s first Intelligent Eyewear collection ⠀ Joaquin Phoenix stars in a short film directed by Jonathan Glazer—a cinematic journey between reality and dream. Full film releasing mid-November. ⠀ The collection launches this December. ⠀ Register for the collection preview event in New York at gentlemonster.com
Nov 6, 2026 · Youtube
Maison Margiela × Gentle Monster Maison Margiela × Gentle Monster collection proposes a new form of creation, in which elements appear crushed and modified.
Nov 3, 2026 · Instagram
Maison Margiela × Gentle Monster Centered on “Deconstruction,” Maison Margiela × Gentle Monster collection showcases a selection of sunglasses and eyewear with the stitches woven as if floating over the frames’ edges. Now available online and in Gentle Monster and Maison Margiela stores. Experience the collection with deconstructed aesthetic through unstable, irregular forms across our international stores including 8 worldwide pop-ups: HAUS NOWHERE SEOUL 433, Ttukseom-ro, Seongdong-gu, Seoul Opening on October 29th HAUS NOWHERE SHANGHAI 798-812, Middle Huaihai Rd., Huangpu District, Shanghai Open every day from 10am to 10pm Opening on October 29th GENTLE MONSTER BEIJING TAIKOO LI 1F S10-15, 2F S10-23 & 3F S10-32, South Zone, Taikoo Li Sanlitun, 19# Sanlitun Rd, Chaoyang District, Beijing Opening on October 29th GENTLE MONSTER TOKYO AOYAMA 5-Chome-3-2 Minami-Aoyama, Minato City, Tokyo Opening on October 29th HAUS NOWHERE BANGKOK 299 Charoen Nakorn Road, Khlong Ton Sai, Khlong San, Bangkok 10600 Opening on October 29th GENTLE MONSTER KUALA LUMPUR THE EXCHANGE TRX Lot G.12A.0 & Gs.09.0, Ground Level, The Exchange Trx, Kuala Lumpur Opening on October 29th GENTLE MONSTER MELBOURNE CHADSTONE Chadstone Shopping Centre, Shop G-011, 1341 Dandenong Rd, Malvern East VIC 3145, Melbourne Opening on October 29th GENTLE MONSTER PARIS MARAIS 132 rue Vielle du Temple, Paris Opening on October 29th
Nov 2, 2026 · Instagram
2026 Maison Margiela × Gentle Monster Gentle Monster and Maison Margiela present an exclusive performance event, extending the collection’s core concept into a spatial experience. Choreographer and artistic director Damien Jalet and artist Ian McMahon each interpret deconstruction as a form of creation, reconfiguring existing structures and relationships into new forms. Choreography and Artistic Direction by @damienjalet Artwork by @ian.mcm Original Music by @kokinakano_, after Claude Debussy’s Clair de lune Performer Aimilios Arapoglou @aimiliosarapoglou, Astrid Sweeney @astridtsweeney, Ju young Lee @2__ju0, Seoljin kim @seoljin_kim, Vinson Fraley @heyvinson Experience the collection with deconstructed aesthetic through unstable, irregular forms across our international stores including 8 worldwide pop-ups: HAUS NOWHERE SEOUL 433, Ttukseom-ro, Seongdong-gu, Seoul Opening on October 29th HAUS NOWHERE SHANGHAI 798-812, Middle Huaihai Rd., Huangpu District, Shanghai Open every day from 10am to 10pm Opening on October 29th GENTLE MONSTER BEIJING TAIKOO LI 1F S10-15, 2F S10-23 & 3F S10-32, South Zone, Taikoo Li Sanlitun, 19# Sanlitun Rd, Chaoyang District, Beijing Opening on October 29th GENTLE MONSTER TOKYO AOYAMA 5-Chome-3-2 Minami-Aoyama, Minato City, Tokyo Opening on October 29th HAUS NOWHERE BANGKOK 299 Charoen Nakorn Road, Khlong Ton Sai, Khlong San, Bangkok 10600 Opening on October 29th GENTLE MONSTER KUALA LUMPUR THE EXCHANGE TRX Lot G.12A.0 & Gs.09.0, Ground Level, The Exchange Trx, Kuala Lumpur Opening on October 29th GENTLE MONSTER MELBOURNE CHADSTONE Chadstone Shopping Centre, Shop G-011, 1341 Dandenong Rd, Malvern East VIC 3145, Melbourne Opening on October 29th GENTLE MONSTER PARIS MARAIS 132 rue Vielle du Temple, Paris Opening on October 29th
Oct 30, 2026 · Instagram
Maison Margiela × Gentle Monster The collection is centered on elevating the familiar and proposed new creativity through the language of deconstruction. The fourth chapter, online and in stores now.
Oct 29, 2026 · Instagram
Maison Margiela × Gentle Monster The fourth chapter, coming 29 October. US, Canada: Oct 29th 11AM (EST) Korea, China, Japan, Australia: Oct 29th 11AM (KST) Europe, United Kingdom, Middle East and Other Regions: Oct 29th 11AM (GMT) Experience the collection with deconstructed aesthetic through unstable, irregular forms across our international stores including 8 worldwide pop-ups: HAUS NOWHERE SEOUL 433, Ttukseom-ro, Seongdong-gu, Seoul Opening on October 29th HAUS NOWHERE SHANGHAI 798-812, Middle Huaihai Rd., Huangpu District, Shanghai Open every day from 10am to 10pm Opening on October 29th GENTLE MONSTER BEIJING TAIKOO LI 1F S10-15, 2F S10-23 & 3F S10-32, South Zone, Taikoo Li Sanlitun, 19# Sanlitun Rd, Chaoyang District, Beijing Opening on October 29th GENTLE MONSTER TOKYO AOYAMA 5-Chome-3-2 Minami-Aoyama, Minato City, Tokyo Opening on October 29th HAUS NOWHERE BANGKOK 299 Charoen Nakorn Road, Khlong Ton Sai, Khlong San, Bangkok 10600 Opening on October 29th GENTLE MONSTER KUALA LUMPUR THE EXCHANGE TRX Lot G.12A.0 & Gs.09.0, Ground Level, The Exchange Trx, Kuala Lumpur Opening on October 29th GENTLE MONSTER MELBOURNE CHADSTONE Chadstone Shopping Centre, Shop G-011, 1341 Dandenong Rd, Malvern East VIC 3145, Melbourne Opening on October 29th GENTLE MONSTER PARIS MARAIS 132 rue Vielle du Temple, Paris Opening on October 29th
Oct 28, 2026 · Instagram
2026 Maison Margiela × Gentle Monster Gentle Monster and Maison Margiela present an Alex Prager short film for their fourth collaboration campaign. Through the lens of artist Alex Prager, the campaign follows a protagonist’s journey through unexpected moments within the everyday, exploring the beauty of the unfinished. Film by Alex Prager Music “Mentally Gone” by SCAM Launching on October 29th US, Canada: Oct 29th 11AM (EST) Korea, China, Japan, Australia: Oct 29th 11AM (KST) Europe, United Kingdom, Middle East and Other Regions: Oct 29th 11AM (GMT) Experience the collection with deconstructed aesthetic through unstable, irregular forms across our international stores including 8 worldwide pop-ups: HAUS NOWHERE SEOUL 433, Ttukseom-ro, Seongdong-gu, Seoul Opening on October 29th HAUS NOWHERE SHANGHAI 798-812, Middle Huaihai Rd., Huangpu District, Shanghai Open every day from 10am to 10pm Opening on October 29th GENTLE MONSTER BEIJING TAIKOO LI 1F S10-15, 2F S10-23 & 3F S10-32, South Zone, Taikoo Li Sanlitun, 19# Sanlitun Rd, Chaoyang District, Beijing Opening on October 29th GENTLE MONSTER TOKYO AOYAMA 5-Chome-3-2 Minami-Aoyama, Minato City, Tokyo Opening on October 29th HAUS NOWHERE BANGKOK 299 Charoen Nakorn Road, Khlong Ton Sai, Khlong San, Bangkok 10600 Opening on October 29th GENTLE MONSTER KUALA LUMPUR THE EXCHANGE TRX Lot G.12A.0 & Gs.09.0, Ground Level, The Exchange Trx, Kuala Lumpur Opening on October 29th GENTLE MONSTER MELBOURNE CHADSTONE Chadstone Shopping Centre, Shop G-011, 1341 Dandenong Rd, Malvern East VIC 3145, Melbourne Opening on October 29th GENTLE MONSTER PARIS MARAIS 132 rue Vielle du Temple, Paris Opening on October 29th
Oct 27, 2026 · Youtube
A dash across the city is slowed by a series of distinct characters. A closer look brings the uncanny to light. The fourth chapter, coming 29 October: US, Canada: 11AM (EST) Korea, China, Japan, Australia: 11AM (KST) Europe, United Kingdom, Middle East and Other Regions: 11AM (GMT) Directed by Alex Prager Music “Mentally Gone” by SCAM
Oct 26, 2026 · Youtube
Maison Margiela x Gentle Monster fourth chapter. Launching online and in Gentle Monster and Maison Margiela stores on 29 October.
Oct 23, 2026 · Instagram