What did DÔEN do on Black Friday?
On November 28, 2025, DÔEN ran up to 70% off on select items, via "Discount." Independently captured from shopdoen.com — not aggregator copy.
The offer on the day
SHOPDOEN.COM
Homepage · captured Nov 30, 2025
Up to 70%
70%
Depth on the day
Depth on the day
70%
▼ -5 pts · vs its active-promo avg
Vs discounters
+26 pts
▲ above avg · 44% among discounters
- Headline offer
- Up to 70%
- Mechanic
- Discount
- Scope
- Select
- Where it ran
- online
- Eligible categories
- dresses
- Shipping
- —
What ran on each channel
3 channelsWhat DÔEN ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
DÔEN homepage updates
DÔEN homepage updates capture
Captured Nov 30, 2025.
DÔEN on email
The Edit | Rich Velvets 🥀
Captured Nov 30, 2025.
DÔEN on social
The Rhodia Dress 💐 A romantic favorite in soft cotton voile, reimagined in a charming Prairie de Montagne floralk — now on sale as a part of the Giving Thanks Sale 🌾 ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ~ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Video description // video snippets of Alex sitting at a table; she wears a cotton-voile dress in a delicate floral print, with short puffed sleeves, a fitted bodice, and ankle-grazing skirt, styled with a pale blue sweater over her shoulders
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
DÔEN's competitive set
Benchmark on the same fieldsDÔEN’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Ulla Johnsonullajohnson.com
Sea, New Yorksea-ny.com
The Great.thisisthegreat.com
MILLEshopmille.comMatch scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
DÔEN on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured DÔEN.
What teams ask about Black Friday 2025
Answered from our data- Does DÔEN offer Black Friday discounts?
- Yes — on November 28, 2025, DÔEN ran Up to 70%.
- How deep was DÔEN's Black Friday discount?
- DÔEN's peak Black Friday 2025 discount was 70%. — 26 points deeper than the average among brands that discounted that day.
- What promotional mechanic did DÔEN use for Black Friday?
- DÔEN ran Black Friday 2025 as "Discount."
- Was DÔEN's Black Friday discount sitewide or limited to select items?
- DÔEN's Black Friday 2025 discount was on select items.
- Is DÔEN's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did DÔEN use for Black Friday?
- DÔEN's Black Friday 2025 offer was eligible on: online.