What did DIME Beauty do on Black Friday?
On November 28, 2025, DIME Beauty ran up to 30% off sitewide, via "Discount." Independently captured from dimebeautyco.com — not aggregator copy.
The offer on the day
DIMEBEAUTYCO.COM
Homepage · captured Nov 30, 2025
30% off sitewide, free shipping, choice of free gift (up to $48 value)
30%
Depth on the day
Depth on the day
30%
▲ +3.3 pts · vs its active-promo avg
Vs discounters
-14 pts
▼ below avg · 44% among discounters
- Headline offer
- 30% off sitewide, free shipping, choice of free gift (up to $48 value)
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- online, app, in-store
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
2 channelsWhat DIME Beauty ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
DIME Beauty homepage updates
DIME Beauty homepage updates capture
Captured Nov 30, 2025.
DIME Beauty on social
FINAL HOURS: Don't miss our biggest sale of the year. Use code BF30 at checkout.
Captured Nov 30, 2025.
Wholesale and marketplace assets withheld
DIME Beauty's competitive set
Benchmark on the same fieldsDIME Beauty’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Tula Housetula.house
TULA Skincaretula.com
Honest Coffee Roastershonest.coffee
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
DIME Beauty on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured DIME Beauty.
What teams ask about Black Friday 2025
Answered from our data- Does DIME Beauty offer Black Friday discounts?
- Yes — on November 28, 2025, DIME Beauty ran 30% off sitewide, free shipping, choice of free gift (up to $48 value).
- How deep was DIME Beauty's Black Friday discount?
- DIME Beauty's peak Black Friday 2025 discount was 30%. — 14 points shallower than the average among brands that discounted that day.
- What promotional mechanic did DIME Beauty use for Black Friday?
- DIME Beauty ran Black Friday 2025 as "Discount."
- Was DIME Beauty's Black Friday discount sitewide or limited to select items?
- DIME Beauty's Black Friday 2025 discount was sitewide.
- Is DIME Beauty's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did DIME Beauty use for Black Friday?
- DIME Beauty's Black Friday 2025 offer was eligible on: online, app, in-store.