Diesel’s marketing, tracked daily.
The latest creative Diesel puts in front of shoppers — homepage, email and social — captured on the day each one changed.
What we track on Diesel
ShopVision captures the public marketing we see from Diesel every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 2 storefronts · US, CA
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 25, 2026.
- Data types
- HomepageEmailSocial
- Dataset
- Live
Which channels does Diesel use?
All channelsHomepage is Diesel's most-used channel. Jump to a channel below, or read straight down.
Diesel homepage updates
85 capturedCadence
~13/ wk
Last 30 days
56
▼ 7%· vs prior 30d
Diesel on email
43 capturedCadence
~5.6/ wk
Last 30 days
24
▼ 25%· vs prior 30d

Built like your favourite jeans. Worn like a belt.
Sep 24, 2026

The Diesel SS27 Runway Show — Today
Sep 22, 2026

Two fits: Slim and Regular
Sep 20, 2026

Shifting perspectives
Sep 19, 2026

Save the Date | SS27 Runway Show
Sep 17, 2026

Some bags are made. D-One is lived.
Sep 15, 2026

Windbreakers and Denim Jackets
Sep 13, 2026

The FW26 collection is here.
Sep 11, 2026

50% Off Ends Tomorrow
Sep 6, 2026

Skinny Fit is Back
Sep 4, 2026

50% Off Ends Soon
Sep 3, 2026

Multiplicities — the FW26 campaign
Sep 1, 2026
Diesel's competitive set
Benchmark on the same fieldsDiesel’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.












Diesel on social
47 capturedCadence
~11/ wk
Last 30 days
47
New· vs prior 30d
Top platform
Instagram
A hot sec with the #DieselSS27 Runway Show guests! #DazedFashionTV #ForSuccessfulLiving #MFW
Sep 25, 2026 · Instagram
@yunou._.u, @huddy, @joelocke03, @aydenzs, @elio.lst, @iamjojo, @ca7riel, @pacoamoroso, @tedua_wildbandana, @anyma, @stellamaxwell, @iseya_yusuke, @artie5ive, @yamatoinoue__0612, @svenmarquardt, @dolmalisa and @curtisjones at the #DieselSS27 Runway Show. #ForSuccessfulLiving
Sep 24, 2026 · Instagram
Immerse yourself in an energy rush. In a purpose-built club, a series of performative interventions by the Marseille-based artist collective (LA)HORDE unfolded alongside the #DieselSS27 Runway show. 200 performers embedded in the audience created a charged atmosphere to match the clothes: hybrid garments, tailored classics in new proportions, polo and T-shirt dresses that cut away into orchids; pantasocks and micro shorts. See more from the show at http://diesel.com/ss27-runway-show #ForSuccessfulLiving
Sep 23, 2026 · Facebook
Frowmaxxing with @Huddy at the #DieselSS27 Runway Show! #DazedFashionTV #ForSuccessfulLiving #frowmaxxing #MFW
Sep 22, 2026 · Tiktok
The #DieselSS27 Runway Show. September 22nd at 4 PM CEST – Watch the livestream on Instagram and Diesel.com See more at http://diesel.com/ss27-runway-show #ForSuccessfulLiving
Sep 21, 2026 · Facebook
It’s coming. The #DieselSS27 Runway Show – September 22nd at 4 PM CEST. Watch the livestream on Instagram and Diesel.com #ForSuccessfulLiving
Sep 19, 2026 · Instagram
There’s only one. The D-One. Envisioned as the platonic ideal of a bag. Crafted in denim with a relaxed silhouette, like your favorite jeans. Accented with buckled straps inspired by your favorite belt. Shop at http://www.diesel.com/woman-new-bags #ForSuccessfulLiving
Sep 16, 2026 · Facebook
D is for desire. A closer look at the Only Desire takeover in New York City. #ONLYDesire #MyDesireMyPower #ForSuccessfulLiving
Sep 15, 2026 · Instagram
@anyma takes over the “Be Brave” after-party in Venice. #ForSuccessfulLiving
Sep 14, 2026 · Instagram
Be Brave. At the #VeniceFilmFestival2026, @RenzoRosso, his family and friends gathered for the premiere of “Be Brave”, the feature-length documentary directed by @FrancescoCarrozzini. #ForSuccessfulLiving
Sep 11, 2026 · Instagram
Welcome to the House of Desire, New York City. An unforgettable takeover. #ONLYDesire #MyDesireMyPower #ForSuccessfulLiving
Sep 10, 2026 · Instagram
Location sharing. The backdrop changes but the attitude remains the same. Diesel’s language of freedom, self-expression and irreverence translates from Shanghai to Cairo, where Wrinkled Boiled Knitwear and Creased Denim from the #DieselFW26 collection were photographed against the backdrop of the ancient pyramids. Creative Director: Glenn Martens Art Director: Christopher Simmonds Cairo Photographer: Malak El Sawi Cutout Photographer: Verity Smiley Jones Stylist: Ursina Gysi Mua: Stephanie Kunz Hair: Andrea Martinelli Nails: Giulia Zacconi Casting: Isabel Bush Discover more at http://diesel.com/fw26-campaign #ForSuccessfulLliving
Sep 9, 2026 · Facebook