Cetaphil US’s marketing, tracked daily.
The latest creative Cetaphil US puts in front of shoppers — homepage, paid media and social — captured on the day each one changed.
Latest creative
As of September 8, 2026What we track on Cetaphil US
ShopVision captures the public marketing we see from Cetaphil US every day and classifies each asset by channel. This page shows the most recent creative from each; signing in opens the full archive, filtered by channel, storefront and date.
- Coverage
- 1 storefront · US
- Monitoring
- 3 channels · daily capture
- Refresh
- Daily. Records publish on a three-day lag, so this page runs to September 8, 2026.
- Data types
- HomepagePaid mediaSocial
- Dataset
- Live
Which channels does Cetaphil US use?
All channelsPaid media is Cetaphil US's most-used channel. Jump to a channel below, or read straight down.
Cetaphil US homepage updates
86 capturedCadence
~6.5/ wk
Last 30 days
28
▼ 7%· vs prior 30d
Cetaphil US on paid media
240 capturedCadence
~6.3/ wk
Last 30 days
27
Top platform
Cetaphil US's competitive set
Benchmark on the same fieldsCetaphil US’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
Cetaphil US on social
114 capturedCadence
~12/ wk
Last 30 days
51
▲ 65%· vs prior 30d
Top platform
Instagram
All moisture, no grease 🔬 Lightweight and fast-absorbing, Cetaphil Moisturizing Lotion doesn’t compromise on hydration. Its non-greasy texture means you can head out the door right after applying. Formulated for sensitive skin. Recommended by dermatologists.
Sep 8, 2026 · Instagram
Show us how you put lotion in motion 💙 Cetaphil Moisturizing Lotion is clinically proven to restore the skin's moisture barrier in just 1 week while delivering 48 hours of hydration. The lightweight formula absorbs fast and won’t leave a greasy feel so you can moisturize and keep moving. Show us how you move! Tag @cetaphil and we might just share your video worldwide.
Sep 7, 2026 · Facebook
Get the same moisturizer that dermatologists reach for: Moisturizing Cream. 👨⚕️ It restores the skin barrier in 1 week and is formulated with niacinimide, glycerin, and panthenol for fast acting and 48 hour hydration. 🥼@danielsugaimd, @dermatologysurgeon
Sep 6, 2026 · Facebook
Glowing skin isn’t random. This formula hydrates for up to 72 hours and uses lipids and Vitamin E to deeply nourish and lock in moisture. The result: glowy, healthier-looking skin. Recommended by dermatologists. Shop Nourishing Body.
Sep 5, 2026 · Facebook
Gentle Skin Cleanser just may be the perfect cleanser. 🩵 Dermatologist recommended and powered by micellar technology, it cleanses with or without water, and also comes in a travel-friendly size! ✈️ You'll just have to try it and decide for yourself. 😉 Find it on @Amazon 🛍️
Sep 4, 2026 · Instagram
you guys are always asking about my glowy skin and how it always looks like I have on a glow filter. It’s the NEW @cetaphil nourishing & hydrating lotion. Get your skin right and let the glow do the talking. You can pick it up on @amazon . #cetaphilpartner #nourishinglotion #cetaglow
Sep 3, 2026 · Instagram
3 simple steps for softer skin. Gentle cleansing. 48h hydration. And SPF 50 protection. Sensitive skincare that’s as easy as 1, 2, 3. Recommended by dermatologists. †Formula also contains chemical ingredients
Sep 2, 2026 · Instagram
Straight A’s across the board. 💯 We put texture, absorption and glow to the test with Cetaphil’s new Nourishing & Hydrating Lotion and Cream. 🩷 @beverlyhillsderm @melinda_melrose, @serenaapagee, Ken Eurich, and @matthewphd
Sep 1, 2026 · Facebook
Formulating a new moisturizer is more than finding all your favorite ingredients and mixing them together. 🧪 Ken Eurich and @dr.mina.md got the chance DIY the NEW Nourishing & Hydrating Cream and Lotion…. with limited success. They did, however, learn a lot about the science of skincare formulation! 💖 👩🏻🔬 @thu_q_nguyen #cetaglow #nourishinglotion #nourishingcream #cetaphil
Aug 31, 2026 · Facebook
Now streaming: Glow Academy. ✨ This season’s main storyline? The launch of Cetaphil’s new Nourishing line. 💖 🩷 @beverlyhillsderm, @melinda_melrose, @serenaapagee, and Ken Eurich
Aug 30, 2026 · Facebook
Lotion or Cream? It comes down to what your skin needs. 🫶 💖 Nourishing & Hydrating Lotion for normal to dry skin replenishes surface skin lipids for clinically proven glow. 💖 Nourishing & Hydrating Cream for normal to very dry skin provides 72 hours of hydration. 💖 @beverlyhillsderm @melinda_melrose, and Ken Eurich #cetaglow, #nourishinglotion #nourishingcream #cetaphil
Aug 29, 2026 · Instagram
How to have a great night, by Ken Eurich: ✨ ✅ Belly out 💃 ✅ Glowing skin with Nourishing & Hydrating Lotion 💖 Ken’s teaching us the real and important lessons at Glow Academy. 👩🏼🏫 #cetaglow #nourishinglotion #nourishingcream #cetaphil
Aug 28, 2026 · Facebook