What did CB2 do on Black Friday?
On November 28, 2025, CB2 ran up to 60% off sitewide, via "Discount." Independently captured from cb2.com — not aggregator copy.
The offer on the day
CB2.COM
Homepage · captured Nov 30, 2025
Up to 60% off
60%
Depth on the day
Depth on the day
60%
▲ +21.7 pts · vs its active-promo avg
Vs discounters
+16 pts
▲ above avg · 44% among discounters
- Headline offer
- Up to 60% off
- Mechanic
- Discount
- Scope
- Sitewide
- Where it ran
- —
- Eligible categories
- Not specified
- Shipping
- —
What ran on each channel
4 channelsWhat CB2 ran across channels around Black Friday — homepage, email, paid media and social, captured from the Black Friday window.
CB2 homepage updates
CB2 homepage updates capture
Captured Nov 30, 2025.
CB2 on email
CYBER WEEKEND IS HERE! Shop up to 50% off →
Captured Nov 30, 2025.
CB2 on paid media
Euromarket Designs Inc.
Captured Nov 30, 2025.
CB2 on social
*This* is the kind of bedroom we're after. @stagedtosellhome @Frophotoinc @ddreps #mycb2
Captured Nov 29, 2025.
Wholesale and marketplace assets withheld
CB2's competitive set
Benchmark on the same fieldsCB2’s closest competitors, ranked by how directly each one competes for the same shoppers. Some are tracked in depth on their own ShopVision profile — open those to read the full record; every competitor’s figures stay blurred until you sign in to compare the set.
West Elmwestelm.com
EQ3eq3.com
Match scores rank how directly each brand competes for the same shoppers. Sign in to compare the whole set on these fields, side by side.
CB2 on prior Black Fridays
1 year trackedThe same single day measurement, every year we have captured CB2.
What teams ask about Black Friday 2025
Answered from our data- Does CB2 offer Black Friday discounts?
- Yes — on November 28, 2025, CB2 ran Up to 60% off.
- How deep was CB2's Black Friday discount?
- CB2's peak Black Friday 2025 discount was 60%. — 16 points deeper than the average among brands that discounted that day.
- What promotional mechanic did CB2 use for Black Friday?
- CB2 ran Black Friday 2025 as "Discount."
- Was CB2's Black Friday discount sitewide or limited to select items?
- CB2's Black Friday 2025 discount was sitewide.
- Is CB2's Black Friday discount deeper than last year?
- ShopVision does not have both years' peak depths captured to compare.
- Which channels did CB2 use for Black Friday?
- The channels CB2's Black Friday offer ran on were not captured.